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womy.com website review
Visit site (opens in a new tab)Reviewed 22 October 202632 issues · 84 checks
This review found 32 issues worth fixing on womy.com, 10 of them high impact, across 84 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 1.5 s |
| May 9, 2026 | 1.5 s |
| May 16, 2026 | 1.3 s |
| May 23, 2026 | 1.4 s |
| May 30, 2026 | 1.3 s |
| Jun 6, 2026 | 1.2 s |
| Jun 13, 2026 | 1.4 s |
| Jun 20, 2026 | 1.2 s |
| Jun 27, 2026 | 1.2 s |
| Jul 4, 2026 | 1.2 s |
| Jul 11, 2026 | 965 ms |
| Jul 18, 2026 | 886 ms |
| Jul 25, 2026 | 968 ms |
| Aug 1, 2026 | 894 ms |
| Aug 8, 2026 | 1.1 s |
| Aug 15, 2026 | 1.2 s |
| Aug 22, 2026 | 1.1 s |
| Aug 29, 2026 | 1.2 s |
| Sep 5, 2026 | 1.2 s |
| Sep 12, 2026 | 1.1 s |
| Sep 19, 2026 | 1.2 s |
| Sep 26, 2026 | 1.2 s |
| Oct 3, 2026 | 1.3 s |
| Oct 10, 2026 | 1.3 s |
| Oct 17, 2026 | 1.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 97 ms |
| May 9, 2026 | 100 ms |
| May 16, 2026 | 92 ms |
| May 23, 2026 | 89 ms |
| May 30, 2026 | 83 ms |
| Jun 6, 2026 | 81 ms |
| Jun 13, 2026 | 84 ms |
| Jun 20, 2026 | 86 ms |
| Jun 27, 2026 | 93 ms |
| Jul 4, 2026 | 107 ms |
| Jul 11, 2026 | 104 ms |
| Jul 18, 2026 | 104 ms |
| Jul 25, 2026 | 110 ms |
| Aug 1, 2026 | 94 ms |
| Aug 8, 2026 | 96 ms |
| Aug 15, 2026 | 98 ms |
| Aug 22, 2026 | 92 ms |
| Aug 29, 2026 | 95 ms |
| Sep 5, 2026 | 99 ms |
| Sep 12, 2026 | 104 ms |
| Sep 19, 2026 | 108 ms |
| Sep 26, 2026 | 109 ms |
| Oct 3, 2026 | 108 ms |
| Oct 10, 2026 | 107 ms |
| Oct 17, 2026 | 108 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
4.0 s · 559 KiBAbout 559 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.0 s faster on a phone.
Mobile performance score: 62
62/100Your mobile performance score is 62 (desktop: 52). Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Google CDN, Google Tag Manager and Cookie-Script.com and others), adding 1.3 MB and 838 ms of main-thread time.
Google CDN adds 298 ms
298 msGoogle CDN costs a phone 298 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 254 ms
254 msGoogle Tag Manager costs a phone 254 ms of main-thread work and 325 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.1 s
A phone's processor spends 2.1 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Improve image delivery
150 ms · 146 KiB4 images could be 146 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Font display
250 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 250 ms).
Reduce unused CSS
150 ms · 80 KiBAbout 80 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
10 long tasks on the main thread
10 long tasks block the main thread while loading, the longest for 186 ms. During a long task the page ignores taps.
Minify CSS
150 ms · 3 KiB3 KiB could be saved by minifying CSS.
Use efficient cache lifetimes
46 KiB3 files are served with short cache lifetimes, so returning visitors download them again (46 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Legacy JavaScript
5 KiBPolyfills for old browsers add 5 KiB JavaScript that modern phones do not need.
1 checks passed
Server response: 112 ms
112 msYour server sent the HTML in 112 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.26
0.26For real visitors the layout shifts by 0.26 (75th percentile). Good is under 0.1.
Largest Contentful Paint: 9.0 s
9.0 sYour largest element takes 9.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “9607-website-banner-wes-8.png”.
Time to Interactive: 18.4 s
18.4 sThe page becomes fully interactive after 18.4 s. Good is under 3.8 s.
Speed Index: 6.9 s
6.9 sVisually, the page fills in at 6.9 s (Speed Index). Good is under 3.4 s.
Real-user TTFB: 824 ms
824 msReal visitors wait 824 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.1 s
2.1 sThe first text or image appears after 2.1 s on a phone. Good is under 1.8 s.
Total Blocking Time: 230 ms
230 msScripts block taps and scrolling for 230 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) held steady for real visitors
+9%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 97 ms to 108 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-6%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 1.4 s
1.4 sReal visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 108 ms
108 msReal visitors wait 108 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 1.2 s
1.2 sReal visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 4.1 MB in 61 requests
4.1 MBYour homepage downloads 4.1 MB in 61 requests on a phone: images 2.2 MB (26), scripts 1.4 MB (12) and other files 354 KiB (13). Under 2 MB keeps phones on slow connections fast.
3 images in older formats
3 images (171 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image below the first screen load straight away
1 image further down the page (70 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 1.2 g of CO₂ per visit
1.16 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.16 g of CO₂e: 139.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
6 text elements with low contrast
6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
6 tap targets too small
6 tap targets are too small or too close together to hit reliably with a finger.
All page content should be contained by landmarks (13 elements)
All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
4 form fields without a label
4 form fields have no label, so screen readers announce an empty box and autofill guesses.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 19 images in the HTML carry an alt attribute.
53 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 60 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.womy.com/sitemap.xml, so Google discovers your pages only by following links.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
One H1 headline
Your <h1> is empty.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
56 internal links, 6 external
The homepage links to 56 pages on womy.com and 6 external pages.
5 checks passed
Meta description: 139 characters
Your meta description is 139 characters: “At Womy a wide range of equipment and busses is offered to meet your needs. Visit our website to view our stock of used…”.
Title: 47 characters
Your title is a healthy 47 characters: “Used equipment for sale | Womy equipment supply”.
Canonical URL set
The canonical URL is https://www.womy.com/.
Structured data in place
Structured data found: BreadcrumbList.
robots.txt in place
robots.txt is in place.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.womy.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (240 words), so crawlers that don't run JavaScript still read it.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
6 small tap targets
6 of 17 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_CERT_DATE_INVALID”.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Only about 221 words
The homepage has only about 221 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “CALL”.
5 calls to action
The homepage has 5 calls to action, for example “Call”, “Contact” and “Subscribe”.
2 short forms
2 short forms (2 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 1 phone link and 3 email links.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
4 cookies set on arrival
4Opening the homepage sets 4 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
15 other companies contacted
Loading the homepage contacts 15 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at womy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 32 issues on womy.com, including 14 speed issues, 4 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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