Website review, no card needed

wordpress.com logo

wordpress.com website review

Visit site (opens in a new tab)Reviewed 11 October 202634 issues · 103 checks

This review found 34 issues worth fixing on wordpress.com, 9 of them high impact, across 103 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.5 s4.1 sApr 18Oct 34.2 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20264.4 s
Apr 25, 20264.4 s
May 2, 20264.4 s
May 9, 20264.4 s
May 16, 20264.3 s
May 23, 20264.2 s
May 30, 20264.2 s
Jun 6, 20264.2 s
Jun 13, 20264.1 s
Jun 20, 20264.2 s
Jun 27, 20264.2 s
Jul 4, 20264.2 s
Jul 11, 20264.2 s
Jul 18, 20264.2 s
Jul 25, 20264.2 s
Aug 1, 20264.2 s
Aug 8, 20264.2 s
Aug 15, 20264.3 s
Aug 22, 20264.3 s
Aug 29, 20264.4 s
Sep 5, 20264.3 s
Sep 12, 20264.3 s
Sep 19, 20264.3 s
Sep 26, 20264.3 s
Oct 3, 20264.2 s
Real-visitor tap response (INP)75th percentile, phones
251 ms232 msApr 18Oct 3234 ms
Show as table
DateReal-visitor tap response (INP)
Apr 18, 2026248 ms
Apr 25, 2026249 ms
May 2, 2026248 ms
May 9, 2026246 ms
May 16, 2026244 ms
May 23, 2026243 ms
May 30, 2026241 ms
Jun 6, 2026240 ms
Jun 13, 2026239 ms
Jun 20, 2026239 ms
Jun 27, 2026240 ms
Jul 4, 2026240 ms
Jul 11, 2026241 ms
Jul 18, 2026241 ms
Jul 25, 2026239 ms
Aug 1, 2026239 ms
Aug 8, 2026239 ms
Aug 15, 2026239 ms
Aug 22, 2026239 ms
Aug 29, 2026239 ms
Sep 5, 2026239 ms
Sep 12, 2026240 ms
Sep 19, 2026240 ms
Sep 26, 2026239 ms
Oct 3, 2026234 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of wordpress.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. wordpress.com at 0.4 s0.4 s
  2. wordpress.com at 0.8 s0.8 s
  3. wordpress.com at 1.1 s1.1 s
  4. wordpress.com at 1.5 s1.5 s
  5. wordpress.com at 1.9 s1.9 s
  6. wordpress.com at 2.3 s2.3 s
  7. wordpress.com at 2.6 s2.6 s
  8. wordpress.com at 3.0 s3.0 s

wordpress.com does not allow embedding, so this is Google's rendering of the page.

Speed

9 to fix58
  • Render-blocking requests

    2.5 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.5 s.

  • Mobile performance score: 58

    58/100

    Your mobile performance score is 58 (desktop: 99). Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and Parse.ly and others), adding 702 KiB and 859 ms of main-thread time.

  • Reduce unused JavaScript

    600 ms · 292 KiB

    About 292 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Use efficient cache lifetimes

    350 ms · 229 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (229 KiB).

  • Improve image delivery

    562 KiB

    13 images could be 562 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Google Tag Manager adds 431 ms

    431 ms

    Google Tag Manager costs a phone 431 ms of main-thread work and 337 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 308 ms

    308 ms

    Facebook costs a phone 308 ms of main-thread work and 210 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.0 s

    A phone's processor spends 2.0 s on main-thread work while loading, 970 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 226 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    150 ms · 32 KiB

    About 32 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    150 ms · 25 KiB

    Polyfills for old browsers add 25 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Phones get a much slower page than desktops

    Desktop scores 99 but mobile only 58. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 26 ms

    26 ms

    Your server sent the HTML in 26 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 9.8 s

    9.8 s

    Your largest element takes 9.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “WordPress editor displays a spa landing page while overlapp…”.

  • Time to Interactive: 12.3 s

    12.3 s

    The page becomes fully interactive after 12.3 s. Good is under 3.8 s.

  • First Contentful Paint: 3.2 s

    3.2 s

    The first text or image appears after 3.2 s on a phone. Good is under 1.8 s.

  • Real-user FCP: 2.0 s

    2.0 s

    Real visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 371 ms

    371 ms

    Scripts block taps and scrolling for 371 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 248 ms to 234 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 4.4 s to 4.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 173 ms

    173 ms

    Real visitors wait 173 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 2.2 MB in 75 requests

    2.2 MB

    Your homepage downloads 2.2 MB in 75 requests on a phone: images 877 KiB (29), scripts 831 KiB (25) and fonts 371 KiB (2). Under 2 MB keeps phones on slow connections fast.

  • About 0.6 g of CO₂ per visit

    0.61 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.61 g of CO₂e: 73.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9493
  • Elements must only use permitted ARIA attributes (2 elements)

    Elements must only use permitted ARIA attributes: 2 elements on the page fail this check, rated serious by axe-core.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Form elements should have a visible label (1 element)

    Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

  • 35 links without text

    35 visible links have no text or label, so screen readers cannot say where they go.

  • Elements marked as presentational should be consistently ignored (2 elements)

    Elements marked as presentational should be consistently ignored: 2 elements on the page fail this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 29 images in the HTML carry an alt attribute.

  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 141 internal links, 29 external

    The homepage links to 141 pages on wordpress.com and 29 external pages.

8 checks passed
  • Meta description: 159 characters

    Your meta description is 159 characters: “Create your WordPress website with built-in hosting, premium themes, and powerful tools. No technical setup required. S…”.

  • One H1 headline

    Your main headline reads: “WordPress, done right”.

  • Title: 56 characters

    Your title is a healthy 56 characters: “WordPress.com: Everything You Need to Build Your Website”.

  • Canonical URL set

    The canonical URL is https://wordpress.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://wordpress.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (773 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (7 KiB, 26 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix75
  • 2 linked pages hidden from search

    /setup/onboarding and /setup/domain-transfer are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 2 pages share a title

    /setup/onboarding and /setup/domain-transfer all use the title “WordPress.com”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    /setup/onboarding and /setup/domain-transfer have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    /support and /setup/onboarding have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 73 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=4074038&Ver=2&mid=b98dd9fa-5bca-439b-9abb-3638648e6ad3&bo=1&sid=fcaa0a00c5ab11f1ad978bba6f5ad09d&vid=fcaa5be0c5ab11f1932dcfa0ed03fac5&vids=1&msclkid=N&pi=918639831&lg=.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://accounts.google.com/gsi/style' from origin 'https://wordpress.com' has been blocke…”.

2 checks passed
  • Tap targets are thumb-sized

    11 of 11 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix94
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (wordpress.com).

  • Valid certificate (53 days left)

    The certificate from Let's Encrypt · YE1 verifies for wordpress.com and is valid for another 53 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://wordpress.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors.

  • security.txt published

    A security.txt file tells researchers how to report a problem with your site.

Domain and trust

  • DNSSEC is off

    wordpress.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed
  • Domain is 26 years old

    26 years

    wordpress.com was registered in Mar 2000 through MarkMonitor Inc.. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only letsencrypt.org to issue certificates for wordpress.com, so a mis-issued certificate from anyone else is refused.

  • Registered until Mar 2033

    wordpress.com is registered until Mar 2033.

Content and conversion

3 to fix81
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 366 words of copy

    The homepage carries about 366 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Pricing” and “Get started”.

  • 22 calls to action

    The homepage has 22 calls to action, for example “Pricing”, “Get started” and “Start with this theme”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Social proof on the page

    Social proof on the homepage: a star rating, 1 trust badge and “2,000+ reviews”.

  • Analytics in place

    Analytics detected: Meta Pixel.

Email authentication

100
  • Email authentication score: 100/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.automattic.com include:servers.mcsv.net include:_spf-wwd.automattic.com include:mail.zendesk.com in…”.

  • DKIM signing found

    A DKIM key is published (selector “k1”, “k2” and “mandrill”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Go beyond the website

What your $25 Growth Playbook adds

This free review found 34 issues on wordpress.com, including 17 speed issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25