wtfdistro.com website review

11 images could be 981 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 495 KiB of JavaScript is downloaded but never used on this page.

5 third-party services load with your homepage (Shopify, good-apps.co and shop.app and others), adding 1.5 MB and 117 ms of main-thread time.

The page has 1,899 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Shopify costs a phone 103 ms of main-thread work and 636 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

ucarecdn.com costs a phone 0 ms of main-thread work and 670 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

4 files are served with short cache lifetimes, so returning visitors download them again (199 KiB).

About 29 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Visually, the page fills in at 4.6 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 11.7 MB in 187 requests on a phone: media 8.2 MB (2), images 1.8 MB (28) and scripts 896 KiB (80). Under 2 MB keeps phones on slow connections fast.

2cbd850b-ff10-48ba-91ec-5d27195f23d0 weighs 670 KiB. On a phone connection a single image that size takes seconds.

1 image is downloaded at several times the size a phone draws it, for example 2cbd850b-ff10-48ba-91ec-5d27195f23d0 at 998 px wide, shown at 150 px. Resized copies would save about 534 KiB.

1 image (670 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 3.32 g of CO₂e: 398.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Images must have alternative text: 1 element on the page fails this check, rated critical by axe-core.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

All page content should be contained by landmarks: 11 elements on the page fail this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

Alternative text of images should not be repeated as text: 22 elements on the page fail this check, rated minor by axe-core.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Your title is only 10 characters: “WTF DISTRO”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your meta description is 311 characters; Google truncates after about 160, so the end of your pitch is cut.

Structured data found (Organization and WebSite) but with 1 problem, for example “Organization: sameAs is not an absolute URL ("FACEBOOK.COM")”.

Your <h1> is empty.

The homepage links to 278 pages on wtfdistro.com and 2 external pages.

https://wtfdistro.com/collections/new-arrivals, https://wtfdistro.com/collections/geekbar-disposables, https://wtfdistro.com/collections/vape-accessories, https://wtfdistro.com/collections/all-e-liquid, https://wtfdistro.com/collections/starter-vape-kits and https://wtfdistro.com/collections/pod-mod-kit and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

We fetched 15 pages linked from your homepage (of 100 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 217 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Opening the homepage sets 5 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.