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zebozap.com website review

Visit site (opens in a new tab)Reviewed 6 November 202632 issues · 84 checks

This review found 32 issues worth fixing on zebozap.com, 10 of them high impact, across 84 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.1 sMay 16Oct 171.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.4 s
May 23, 20261.3 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.3 s
Jun 27, 20261.4 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.3 s
Jul 25, 20261.3 s
Aug 1, 20261.2 s
Aug 8, 20261.2 s
Aug 15, 20261.2 s
Aug 22, 20261.3 s
Aug 29, 20261.3 s
Sep 5, 20261.3 s
Sep 12, 20261.4 s
Sep 19, 20261.4 s
Sep 26, 20261.4 s
Oct 3, 20261.5 s
Oct 10, 20261.4 s
Oct 17, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
89 ms71 msMay 16Oct 1787 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202687 ms
May 23, 202686 ms
May 30, 202679 ms
Jun 6, 202678 ms
Jun 13, 202679 ms
Jun 20, 202679 ms
Jun 27, 202682 ms
Jul 4, 202681 ms
Jul 11, 202679 ms
Jul 18, 202678 ms
Jul 25, 202673 ms
Aug 1, 202677 ms
Aug 8, 202673 ms
Aug 15, 202674 ms
Aug 22, 202675 ms
Aug 29, 202675 ms
Sep 5, 202681 ms
Sep 12, 202686 ms
Sep 19, 202686 ms
Sep 26, 202687 ms
Oct 3, 202687 ms
Oct 10, 202687 ms
Oct 17, 202687 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of zebozap.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. zebozap.com at 0.9 s0.9 s
  2. zebozap.com at 1.8 s1.8 s
  3. zebozap.com at 2.7 s2.7 s
  4. zebozap.com at 3.6 s3.6 s
  5. zebozap.com at 4.5 s4.5 s
  6. zebozap.com at 5.4 s5.4 s
  7. zebozap.com at 6.3 s6.3 s
  8. zebozap.com at 7.1 s7.1 s

Speed

10 to fix64
  • Improve image delivery

    3.1 s · 651 KiB

    16 images could be 651 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.1 s faster on a phone.

  • Use efficient cache lifetimes

    1.9 s · 363 KiB

    17 files are served with short cache lifetimes, so returning visitors download them again (363 KiB).

  • Reduce unused JavaScript

    1.6 s · 332 KiB

    About 332 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.6 s faster on a phone.

  • Mobile performance score: 64

    64/100

    Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    500 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Klaviyo, Shopify and leadconnectorhq.com and others), adding 1.2 MB and 290 ms of main-thread time.

  • Main-thread work: 3.8 s

    A phone's processor spends 3.8 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,892 HTML elements

    The page has 1,892 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Klaviyo adds 134 ms

    134 ms

    Klaviyo costs a phone 134 ms of main-thread work and 311 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 59 ms

    59 ms

    Shopify costs a phone 59 ms of main-thread work and 294 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    280 ms · 43 KiB

    43 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    50 ms · 25 KiB

    Polyfills for old browsers add 25 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 72 ms. During a long task the page ignores taps.

  • Duplicated JavaScript

    50 ms · 14 KiB

    14 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 50 ms faster on a phone.

  • Reduce unused CSS

    20 KiB

    About 20 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 17.4 s

    17.4 s

    Your largest element takes 17.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 17.6 s

    17.6 s

    The page becomes fully interactive after 17.6 s. Good is under 3.8 s.

  • Speed Index: 7.2 s

    7.2 s

    Visually, the page fills in at 7.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 87 ms to 87 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.9 s

    0.9 s

    Real visitors see the first content after 0.9 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 15 ms

    15 ms

    Scripts block the page for only 15 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix75
  • Page weight: 3.8 MB in 344 requests

    3.8 MB

    Your homepage downloads 3.8 MB in 344 requests on a phone: images 1.3 MB (52), scripts 1.3 MB (115) and other files 860 KiB (140). Under 2 MB keeps phones on slow connections fast.

  • 3 images far larger than shown

    368 KiB

    3 images are downloaded at several times the size a phone draws them, for example Zebo_Site_Banners_a1f6ec40-afaa-4e0b-8bb8-ca6186e874cd.jpg at 2,057 px wide, shown at 390 px. Resized copies would save about 368 KiB.

  • About 1.1 g of CO₂ per visit

    1.07 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.07 g of CO₂e: 128.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

6 to fixGoogle 8891
  • 4 buttons without a name

    4 buttons have no accessible name, so screen readers announce just “button”.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (2 elements)

    Scrollable region must have keyboard access: 2 elements on the page fail this check, rated serious by axe-core.

  • Summary elements must have discernible text (1 element)

    Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3, h3 → h6 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 64 images in the HTML carry an alt attribute.

  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10083
  • Title is long (66 characters)

    Your title is 66 characters, so Google will cut it off around 60: “ZeboZap No Drill Outdoor TV Mount | Gazebo TV Mount | Weatherproof”.

  • 2 H1 headlines

    There are 2 <h1> headlines (“ZeboZap Gazebo TV Mount – No Drill, Full Motion, …” and “ZeboZap Gazebo TV Mount – No Drill, Full Motion, …”). One clear main headline is easier for people and search engines.

  • Meta description is long (317 characters)

    Your meta description is 317 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 108 internal links, 6 external

    The homepage links to 108 pages on zebozap.com and 6 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://www.zebozap.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.zebozap.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,620 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.zebozap.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 9 pages without a meta description

    https://www.zebozap.com/collections/all-products, https://www.zebozap.com/collections/tv-mounts, https://www.zebozap.com/collections/outdoor-mounts, https://www.zebozap.com/collections/fans, https://www.zebozap.com/collections/heater and https://www.zebozap.com/pages/videos-media and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 12 pages without an H1

    https://www.zebozap.com/collections/all-products, https://www.zebozap.com/collections/tv-mounts, https://www.zebozap.com/collections/outdoor-mounts, https://www.zebozap.com/collections/fans, https://www.zebozap.com/collections/heater and https://www.zebozap.com/pages/videos-media and 6 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 30 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “selectedIndex is not defined”.

2 checks passed
  • Tap targets are thumb-sized

    19 of 21 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix81
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 1,264 words of copy

    The homepage carries about 1,264 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “START SHOPPING”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Shop By Category”, “Contact Us” and “Shop Now”.

  • 6 short forms

    6 short forms (2 fields at most) are right on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 36 other companies contacted

    Loading the homepage contacts 36 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at zebozap.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Pagefly Ai Page Builder · Klaviyo Email Marketing Sms · Judge Me Reviews · automizely.com · cloudfront.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 32 issues on zebozap.com, including 14 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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