ziaont.com website review

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.8 s.

Your mobile performance score is 65 (desktop: 94). Pages that score under 90 lose visitors before the first paint.

13 files are served with short cache lifetimes, so returning visitors download them again (147 KiB).

4 KiB could be saved by minifying CSS.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

About 14 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 130 ms faster on a phone.

1 image could be 37 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

2 third-party services load with your homepage (Cloudflare and Google Fonts), adding 222 KiB and 5 ms of main-thread time.

Polyfills for old browsers add 11 KiB JavaScript that modern phones do not need.

Desktop scores 94 but mobile only 65. A gap that wide usually means heavy scripts and images that hit phones hardest.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

The first text or image appears after 4.4 s on a phone. Good is under 1.8 s.

Your largest element takes 5.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “AND THIS IS A MASSIVE HEADLINE”. Most of its time is element render delay (2.3 s).

Visually, the page fills in at 7.0 s (Speed Index). Good is under 3.4 s.

Real visitors see the first content after 2.2 s (75th percentile). Good is under 1.8 s.

Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

The page becomes fully interactive after 5.3 s. Good is under 3.8 s.

7 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 114 ms to 130 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 image is downloaded at several times the size a phone draws it, for example pic01.jpg at 1,008 px wide, shown at 331 px. Resized copies would save about 2 KiB.

1 image (59 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

6 images further down the page (121 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.29 g of CO₂e: 34.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

17 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

<html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

11 visible links have no text or label, so screen readers cannot say where they go.

The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 21 characters: “Massively by HTML5 UP”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

No XML sitemap at https://ziaont.com/sitemap.xml, so Google discovers your pages only by following links.

The homepage links to only 4 pages on your own site, so visitors and crawlers find few routes into the rest of it.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://ziaont.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

Your homepage links to https://ziaont.com/generic.html and https://ziaont.com/elements.html, which answer with an error. Visitors hit a dead end and search engines drop them.

We fetched 2 pages linked from your homepage and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

The homepage shows no opening hours. If customers visit or call, show when.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 276 words of visible text.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.