ArabyAds growth playbook

Build one /reports/ hub with every live report (Ramadan 2026 with Ipsos, the Black Friday annual, and the influencer report if it is coming back) and point the menu at it. Add the platform-finder question ("I am a brand manager / agency / publisher… looking to acquire / retarget / monetize") to each download form, and send each lead to the team that sells that platform: iConnect for influencer questions, Boostiny for acquisition, Ritelo for retailers, ThePubverse for publishers.

Research downloads are the warmest inbound leads an ad-tech company gets. Fixing the link costs nothing, and the platform question that already exists on the homepage turns each download into a lead for the right sales team.

[ ] "Reports" menu link points at /reports/
[ ] Ramadan 2026 (with Ipsos) listed with a summary
[ ] Black Friday annual listed
[ ] Influencer report restored or removed
[ ] Platform-finder question on every download form
[ ] Each answer routed to one platform team
[ ] Arabic version of the hub
[ ] Download-to-meeting report each month

• Downloads from students and competitors

  Score leads by company email domain and role before routing.

• Sales teams ignore report leads

  Track response time by team every week.

• Your websiteThe main menu on every page shows "Lorem ipsum dolor sit amet, consectetur adipiscing elit" as the description of both "Partner Monetisation" and "Download SDK", and contains an entry called "Menu Item Test". The menu's "Reports" link goes to /2025-mena-influencer-marketing-report/, which returned "Page not found" (404) on October 20, 2026. In the footer code, the "Case Studies" link and "AA Academy (Coming Soon)" are switched off.Source
• Your website2026 Ramadan Consumption Report page: "ArabyAds and Ipsos present 2026 UAE & KSA Ramadan Consumption Report", promising "the exact messaging formula that converts" and how "influencer effectiveness changes", behind a download form. A 2022 MENA Black Friday annual report page is also live; neither is reachable from the broken "Reports" menu link.Source
• Your websiteHomepage platform finder: "A guide to choose the right platform: I am [Brand Manager / Agency / Publisher / Influencer / Ad Exchange / Ad Network / Ad Tech Service Provider] and looking to [Acquire customers for my brand / Retarget customers for my app / Monetize my customer base / Enable Customer Segmentation]".Source
• Your websitesitemap.xml (checked October 20, 2026): 243 URLs, "created with Free Online Sitemap Generator www.xml-sitemaps.com", every date September 19, 2024. It omits the Arabyads360, Talent and 2026 Ramadan report pages, and lists two French and Turkish casino-betting URLs under /doc/ ("jouez-et-gagnez-en-ligne-avec-notre-casino-argent-reel", "turkiyede-pinup-canl-bahis-pin-up-casino-giris-ve-detaylar") that are not ArabyAds content and now return 404. The site already runs the Yoast SEO plugin, which can generate a sitemap itself.Source

Write a real one-line description for Partner Monetisation and Download SDK (or remove them if they are not live), delete "Menu Item Test", and check every menu item in English and Arabic for placeholder or test content.

It takes an hour and removes the first thing a careful buyer would notice on the site.

• The SDK page is not ready

  Remove the item until it is.

• Your websiteThe main menu on every page shows "Lorem ipsum dolor sit amet, consectetur adipiscing elit" as the description of both "Partner Monetisation" and "Download SDK", and contains an entry called "Menu Item Test". The menu's "Reports" link goes to /2025-mena-influencer-marketing-report/, which returned "Page not found" (404) on October 20, 2026. In the footer code, the "Case Studies" link and "AA Academy (Coming Soon)" are switched off.Source
• Your websiteHomepage (checked October 20, 2026): title "ArabyAds | Enterprise Ecommerce Marketing Platform", headline "We help you Acquire, Re-engage and Monetize Your Customers"; platforms Boostiny, iConnect, Deviceboost, CTV, ReEngage, Ritelo, ThePubverse, Personas, ArabyAds Talent and Arabyads360; a counter reads "Live Number of Ecommerce Transactions powered by ArabyAds as of 2024 25184764"; the footer says "© 2024 ArabyAds" and lists offices in Dubai, Riyadh, Cairo, Amman and Tunis.Source

Rebuild the page around the job post's description: Apple Ads and OEM inventory as one mobile acquisition offer, the full list of OEM partners, MMP integrations (AppsFlyer, Adjust), a section per target vertical and one result per vertical. Add a short "Apple Ads vs OEM placements" explainer the sales managers can send after first meetings.

The page then supports the two new sales managers in Dubai and Riyadh instead of contradicting them, and it can rank for Apple Ads agency searches in the Gulf.

• Partner names need approval

  Check what each OEM allows ArabyAds to publish.

• HiringSales Manager, DeviceBoost (OEM Advertising), open in Dubai and Riyadh: "DeviceBoost gives advertisers access to premium mobile audiences through Apple Ads and leading OEM ecosystems including Huawei, Xiaomi, Samsung, OPPO and Transsion", with "integration with major MMPs"; target sectors "e-commerce, fintech, gaming, delivery, travel"; the role must "Educate advertisers and agencies on Apple Ads and OEM advertising opportunities". The public Deviceboost page still describes an "App discovery platform on Android Devices" integrated with "Huawei, Samsung, Oppo & Vivo" and does not mention Apple Ads.Source
• Your websiteHomepage (checked October 20, 2026): title "ArabyAds | Enterprise Ecommerce Marketing Platform", headline "We help you Acquire, Re-engage and Monetize Your Customers"; platforms Boostiny, iConnect, Deviceboost, CTV, ReEngage, Ritelo, ThePubverse, Personas, ArabyAds Talent and Arabyads360; a counter reads "Live Number of Ecommerce Transactions powered by ArabyAds as of 2024 25184764"; the footer says "© 2024 ArabyAds" and lists offices in Dubai, Riyadh, Cairo, Amman and Tunis.Source
• Your websiteBoostiny page: coupon codes "customised to every single SKU level", tracking "based on real sales through coupon redemption" that "avoids the complexities" of last-click attribution, with claims of "Upto 40%" more daily transactions, "Upto 30%" higher order value and "Upto 20%" higher conversion. The same six testimonials (Digitas, The Beauty Edits, Citruss, OMD, Landmark Group, LMG Styli, Azadea) repeat on the Boostiny, Ritelo, ThePubverse, Deviceboost and Customer Acquisition pages.Source

Switch to the sitemap the Yoast SEO plugin already on the site produces (it updates itself), make sure the casino URLs and other dead pages are gone, submit it in Google Search Console and Bing Webmaster Tools, and use the URL removal tool for the /doc/ pages. Check Search Console for any other unknown pages and for security warnings.

Fresh pages get indexed in days instead of never, and the domain stops being associated with gambling URLs that hurt trust with brand-safety-minded advertisers.

• Other unknown pages exist

  Ask the hosting provider to scan the WordPress install.

• Your websitesitemap.xml (checked October 20, 2026): 243 URLs, "created with Free Online Sitemap Generator www.xml-sitemaps.com", every date September 19, 2024. It omits the Arabyads360, Talent and 2026 Ramadan report pages, and lists two French and Turkish casino-betting URLs under /doc/ ("jouez-et-gagnez-en-ligne-avec-notre-casino-argent-reel", "turkiyede-pinup-canl-bahis-pin-up-casino-giris-ve-detaylar") that are not ArabyAds content and now return 404. The site already runs the Yoast SEO plugin, which can generate a sitemap itself.Source
• Your websiteArabyads360 page: an integrated agency bringing "Paid Media, SEO, ASO, GEO, Social Media, Creative, UX, Web Management, and more"; claims "$1.2B+ Sales Generated", "10,000 Projects Managed" and "400+ Loyal Customers"; positioned as an "Embedded Partnership" with "Deep GCC & MENA market knowledge".Source
• Your websiteArabyAds Talent page: a representation division for "leading entertainers, chart-topping musicians, pro athletes, influential models, creators, and public figures" in "15+ Active Markets in MENA", offering monetization, brand partnerships and "Legal & Deal Protection". The iConnect page shows creators such as dr_kholodiii (9.2m followers) and says its analytics remove "fraudulent followings".Source
• Your website2026 Ramadan Consumption Report page: "ArabyAds and Ipsos present 2026 UAE & KSA Ramadan Consumption Report", promising "the exact messaging formula that converts" and how "influencer effectiveness changes", behind a download form. A 2022 MENA Black Friday annual report page is also live; neither is reachable from the broken "Reports" menu link.Source

Compress and resize the homepage hero media and serve it in a modern format, stop the slider and animations from loading before the content, delay the chat widget and tag manager until after the page shows, reserve space for banners to stop the jumping, then update WordPress and the three plugins on a staging copy first. Re-test with PageSpeed after each change.

Slow pages lose visitors before they see the offer, and Google uses real-visitor speed in rankings. A company that sells performance should pass its own performance test.

• Updates break the theme or forms

  Test on staging and keep a backup.

• PageSpeed testChrome UX Report data for arabyads.com (real Chrome users, 75th percentile, October 2026): the main content takes 6.4 s to appear against Google's 2.5 s target, about 22% slower than a year earlier, and the layout shift score is 0.16 against a 0.1 target; interaction delay is fine at 136 ms.Source
• Site checkThe site runs WordPress 6.8.3 (current release 7.1.3) with three out-of-date plugins (Contact Form 7 5.9.3, CF7 Conditional Fields 2.4.10 and the cookie-consent plugin 3.2.2), and the homepage has no social share image, so links shared on LinkedIn or WhatsApp show no picture.Source
• Your websiteArabyads360 page: an integrated agency bringing "Paid Media, SEO, ASO, GEO, Social Media, Creative, UX, Web Management, and more"; claims "$1.2B+ Sales Generated", "10,000 Projects Managed" and "400+ Loyal Customers"; positioned as an "Embedded Partnership" with "Deep GCC & MENA market knowledge".Source

Write six one-page case studies from the press stories that already have client approval: objective, platform, format, budget range, results, and a quote. Group them by platform and country, link each from its platform page, and turn the footer link back on.

Named proof shortens sales cycles for agencies and brands and gives the new sales managers something to send after a meeting.

• Clients decline to be named

  Use the category and country with exact numbers.

• Your websiteRecent stories on the homepage: Landmark Group's Home Centre "Achieves 39% Brand Awareness Uplift with CTV Ads via ThePubverse" during Ramadan (August 14, 2025); "Ritelo by ArabyAds and Majid Al Futtaim's Precision Media Launch Regional Collaboration Across Saudi Arabia and Egypt" (July 10, 2025); CTV campaigns with Dettol and NIVEA through Zenith Media (September and November 2025); partnerships with LG Ad Solutions (exclusive CTV in MENA) and VIDAA for Hisense TVs.Source
• Your websiteThe main menu on every page shows "Lorem ipsum dolor sit amet, consectetur adipiscing elit" as the description of both "Partner Monetisation" and "Download SDK", and contains an entry called "Menu Item Test". The menu's "Reports" link goes to /2025-mena-influencer-marketing-report/, which returned "Page not found" (404) on October 20, 2026. In the footer code, the "Case Studies" link and "AA Academy (Coming Soon)" are switched off.Source
• Your websiteBoostiny page: coupon codes "customised to every single SKU level", tracking "based on real sales through coupon redemption" that "avoids the complexities" of last-click attribution, with claims of "Upto 40%" more daily transactions, "Upto 30%" higher order value and "Upto 20%" higher conversion. The same six testimonials (Digitas, The Beauty Edits, Citruss, OMD, Landmark Group, LMG Styli, Azadea) repeat on the Boostiny, Ritelo, ThePubverse, Deviceboost and Customer Acquisition pages.Source

Collect two quotes per platform from customers who use it: a retailer for Ritelo, a publisher for ThePubverse, an app marketer for Deviceboost, a brand for Boostiny and iConnect. Show them with the result they got, and keep the general quotes for the homepage.

Specific proof answers the buyer's actual question and makes each platform look like a real product with its own customers.

• Slow approvals

  Ask at quarterly reviews when results are fresh.

• Your websiteBoostiny page: coupon codes "customised to every single SKU level", tracking "based on real sales through coupon redemption" that "avoids the complexities" of last-click attribution, with claims of "Upto 40%" more daily transactions, "Upto 30%" higher order value and "Upto 20%" higher conversion. The same six testimonials (Digitas, The Beauty Edits, Citruss, OMD, Landmark Group, LMG Styli, Azadea) repeat on the Boostiny, Ritelo, ThePubverse, Deviceboost and Customer Acquisition pages.Source
• Your websiteRecent stories on the homepage: Landmark Group's Home Centre "Achieves 39% Brand Awareness Uplift with CTV Ads via ThePubverse" during Ramadan (August 14, 2025); "Ritelo by ArabyAds and Majid Al Futtaim's Precision Media Launch Regional Collaboration Across Saudi Arabia and Egypt" (July 10, 2025); CTV campaigns with Dettol and NIVEA through Zenith Media (September and November 2025); partnerships with LG Ad Solutions (exclusive CTV in MENA) and VIDAA for Hisense TVs.Source
• Your websiteRitelo page: retailers "Build a scalable brand funded media business" and "Go live with an MVP in 4 weeks", "No cookies or JS tags", "as low as 50ms" response, "99.99% uptime", with onsite sponsored ads, branded pages, video and email ads plus offsite display and social ads run through the retailer's handles.Source
• Your websiteThePubverse page: "20+ High Converting Ad Formats", a "Self-Serve Platform So that publishers and advertisers in the MENA region can leverage our intuitive processes to launch and scale their campaigns", and integration with "the leading DSPs"; Campaign Middle East reported a ThePubverse partnership with PubMatic adding demand across online, mobile and CTV.Source

Create a simple agency programme for KSA: a named contact, a rate card per platform, co-branded proposals, early access to CTV and retail media inventory, and joint case studies. Sign five Riyadh agencies in the first quarter and run a quarterly agency briefing on Saudi shopping seasons using ArabyAds data.

Agencies are where Saudi budgets are planned, and a programme gives the new hire something concrete to offer beyond a meeting.

• Agencies already have similar deals

  Lead with exclusive LG CTV inventory.

• HiringSenior Business Development Manager (Performance Vertical, Riyadh): win "new agency and advertiser accounts" across KSA using "an established network across agencies and advertisers in Saudi Arabia"; "Represent the company at relevant industry events"; work with onboarding and account management, and find "upselling, and cross-selling" opportunities.Source
• Your websiteRecent stories on the homepage: Landmark Group's Home Centre "Achieves 39% Brand Awareness Uplift with CTV Ads via ThePubverse" during Ramadan (August 14, 2025); "Ritelo by ArabyAds and Majid Al Futtaim's Precision Media Launch Regional Collaboration Across Saudi Arabia and Egypt" (July 10, 2025); CTV campaigns with Dettol and NIVEA through Zenith Media (September and November 2025); partnerships with LG Ad Solutions (exclusive CTV in MENA) and VIDAA for Hisense TVs.Source
• Your website2026 Ramadan Consumption Report page: "ArabyAds and Ipsos present 2026 UAE & KSA Ramadan Consumption Report", promising "the exact messaging formula that converts" and how "influencer effectiveness changes", behind a download form. A 2022 MENA Black Friday annual report page is also live; neither is reachable from the broken "Reports" menu link.Source

Run four 45-minute briefings a year (Ramadan, summer, back-to-school and White Friday) with one ArabyAds expert and one client or partner, using the reports. Record each for YouTube and cut clips for LinkedIn. Clean up the events page so only real dates show.

Webinars bring brand and agency marketers in when they are planning budgets, and recordings feed the YouTube channel and social calendar.

• Low attendance

  Invite through agency partners.

• Your websiteEvents page: the newest event listed is the "ArabyAds Connected TV Launch In MENA" in January 2023; earlier formats included "Campaign Online Briefing - Ramadan Edition 2021" and partner dinners; a webinar called "5 Pandemic Habits that will change your marketing campaigns this Black Friday!" is still labelled "Upcoming".Source
• Your website2026 Ramadan Consumption Report page: "ArabyAds and Ipsos present 2026 UAE & KSA Ramadan Consumption Report", promising "the exact messaging formula that converts" and how "influencer effectiveness changes", behind a download form. A 2022 MENA Black Friday annual report page is also live; neither is reachable from the broken "Reports" menu link.Source
• Social profilesThe ArabyAds YouTube channel has 847 subscribers, 62 videos and 542,563 views; the site links LinkedIn, X, Facebook and Instagram.Source

Publish a short series: what OEM inventory is, how it compares with Apple Ads and Google, how it is measured through AppsFlyer and Adjust, and one benchmark per vertical. Turn it into a 20-minute talk the sales managers can give to agency teams.

Content that answers buyers' early questions brings inbound leads and makes the first meeting a plan rather than an introduction.

• Benchmarks reveal client data

  Use averages across campaigns.

• HiringSales Manager, DeviceBoost (OEM Advertising), open in Dubai and Riyadh: "DeviceBoost gives advertisers access to premium mobile audiences through Apple Ads and leading OEM ecosystems including Huawei, Xiaomi, Samsung, OPPO and Transsion", with "integration with major MMPs"; target sectors "e-commerce, fintech, gaming, delivery, travel"; the role must "Educate advertisers and agencies on Apple Ads and OEM advertising opportunities". The public Deviceboost page still describes an "App discovery platform on Android Devices" integrated with "Huawei, Samsung, Oppo & Vivo" and does not mention Apple Ads.Source
• Social profilesThe ArabyAds YouTube channel has 847 subscribers, 62 videos and 542,563 views; the site links LinkedIn, X, Facebook and Instagram.Source

Tag every client in the CRM by platform, define the three most natural next platforms for each, and give account managers a one-page "next step" proposal with a combined result, such as CTV awareness measured by coupon redemptions. Report revenue per client and platforms per client monthly.

Selling a second platform to an existing client is cheaper than winning a new one and makes the client harder to lose.

• Teams compete for clients

  Credit both teams on cross-sold revenue.

• HiringSenior Business Development Manager (Performance Vertical, Riyadh): win "new agency and advertiser accounts" across KSA using "an established network across agencies and advertisers in Saudi Arabia"; "Represent the company at relevant industry events"; work with onboarding and account management, and find "upselling, and cross-selling" opportunities.Source
• Your websiteHomepage (checked October 20, 2026): title "ArabyAds | Enterprise Ecommerce Marketing Platform", headline "We help you Acquire, Re-engage and Monetize Your Customers"; platforms Boostiny, iConnect, Deviceboost, CTV, ReEngage, Ritelo, ThePubverse, Personas, ArabyAds Talent and Arabyads360; a counter reads "Live Number of Ecommerce Transactions powered by ArabyAds as of 2024 25184764"; the footer says "© 2024 ArabyAds" and lists offices in Dubai, Riyadh, Cairo, Amman and Tunis.Source
• Your websiteBoostiny page: coupon codes "customised to every single SKU level", tracking "based on real sales through coupon redemption" that "avoids the complexities" of last-click attribution, with claims of "Upto 40%" more daily transactions, "Upto 30%" higher order value and "Upto 20%" higher conversion. The same six testimonials (Digitas, The Beauty Edits, Citruss, OMD, Landmark Group, LMG Styli, Azadea) repeat on the Boostiny, Ritelo, ThePubverse, Deviceboost and Customer Acquisition pages.Source
• Your websiteCTV page: brands "can reach up to 20 million unique connected devices in UAE, KSA, and Egypt" through the exclusive LG Ad Solutions partnership, with Home Screen, LG Contents Ad Store and Carousel Banner formats and targeting by "demography, locations, interests, and TV browsing behavior".Source

Translate and adapt (not machine-translate) the platform pages, case studies, reports hub and the ten best blog posts, with an Arabic contact form routed to the Riyadh and Cairo teams. Add hreflang so search engines show each language to the right reader.

Many Saudi and Egyptian decision makers search and read in Arabic, and few ad-tech competitors offer complete Arabic content.

• Arabic pages fall behind again

  Publish both languages at the same time from now on.

• Your websiteBlog: 149 posts; the newest two, "Why MENA CMOs Should Be Activating CTV for The Global Tournament 2026 Right Now" and "Optimizing Sponsored Products for Arabic Search Queries in Retail Media Advertising" (April 19, 2026), are filed under "Uncategorized"; before them, most posts date from 2020 to 2023. The Arabic site (/ar/) has only two Arabic press pages in the sitemap.Source
• HiringSenior Social Media Strategist (Agency Model, Cairo): owns client social strategy, "social listening and sentiment analysis", strategies "in Arabic and English", and is also responsible for "managing and developing ArabyAds' own social media presence, including content calendars, content direction, publishing, community engagement, performance monitoring, and organic growth", plus pitches and new business.Source
• HiringSenior Business Development Manager (Performance Vertical, Riyadh): win "new agency and advertiser accounts" across KSA using "an established network across agencies and advertisers in Saudi Arabia"; "Represent the company at relevant industry events"; work with onboarding and account management, and find "upselling, and cross-selling" opportunities.Source
• Your websitesitemap.xml (checked October 20, 2026): 243 URLs, "created with Free Online Sitemap Generator www.xml-sitemaps.com", every date September 19, 2024. It omits the Arabyads360, Talent and 2026 Ramadan report pages, and lists two French and Turkish casino-betting URLs under /doc/ ("jouez-et-gagnez-en-ligne-avec-notre-casino-argent-reel", "turkiyede-pinup-canl-bahis-pin-up-casino-giris-ve-detaylar") that are not ArabyAds content and now return 404. The site already runs the Yoast SEO plugin, which can generate a sitemap itself.Source

Treat arabyads.com as an Arabyads360 client: a 90-day plan for speed, technical SEO, AI-assistant visibility (GEO) and conversion, with a public before-and-after write-up. Use the write-up as the agency's lead case study.

It removes a credibility gap and gives the agency proof it controls fully, with numbers it can publish.

• Results are slow

  Report the speed and indexing wins first.

• Your websiteArabyads360 page: an integrated agency bringing "Paid Media, SEO, ASO, GEO, Social Media, Creative, UX, Web Management, and more"; claims "$1.2B+ Sales Generated", "10,000 Projects Managed" and "400+ Loyal Customers"; positioned as an "Embedded Partnership" with "Deep GCC & MENA market knowledge".Source
• PageSpeed testChrome UX Report data for arabyads.com (real Chrome users, 75th percentile, October 2026): the main content takes 6.4 s to appear against Google's 2.5 s target, about 22% slower than a year earlier, and the layout shift score is 0.16 against a 0.1 target; interaction delay is fine at 136 ms.Source
• Your websitesitemap.xml (checked October 20, 2026): 243 URLs, "created with Free Online Sitemap Generator www.xml-sitemaps.com", every date September 19, 2024. It omits the Arabyads360, Talent and 2026 Ramadan report pages, and lists two French and Turkish casino-betting URLs under /doc/ ("jouez-et-gagnez-en-ligne-avec-notre-casino-argent-reel", "turkiyede-pinup-canl-bahis-pin-up-casino-giris-ve-detaylar") that are not ArabyAds content and now return 404. The site already runs the Yoast SEO plugin, which can generate a sitemap itself.Source
• Your websiteThe main menu on every page shows "Lorem ipsum dolor sit amet, consectetur adipiscing elit" as the description of both "Partner Monetisation" and "Download SDK", and contains an entry called "Menu Item Test". The menu's "Reports" link goes to /2025-mena-influencer-marketing-report/, which returned "Page not found" (404) on October 20, 2026. In the footer code, the "Case Studies" link and "AA Academy (Coming Soon)" are switched off.Source

Write one clear page per question and country (CTV in KSA, UAE and Egypt; influencer marketing in KSA; retail media for GCC retailers; coupon-based performance marketing), each with facts, formats, minimums and a case study. Check monthly which sources assistants cite for 20 target questions.

Arabyads360 sells GEO, so doing it for ArabyAds first creates both leads and a method to sell.

• Assistants change sources often

  Track monthly and keep pages updated.

• Your websiteArabyads360 page: an integrated agency bringing "Paid Media, SEO, ASO, GEO, Social Media, Creative, UX, Web Management, and more"; claims "$1.2B+ Sales Generated", "10,000 Projects Managed" and "400+ Loyal Customers"; positioned as an "Embedded Partnership" with "Deep GCC & MENA market knowledge".Source
• Your websiteCTV page: brands "can reach up to 20 million unique connected devices in UAE, KSA, and Egypt" through the exclusive LG Ad Solutions partnership, with Home Screen, LG Contents Ad Store and Carousel Banner formats and targeting by "demography, locations, interests, and TV browsing behavior".Source
• Your websiteBlog: 149 posts; the newest two, "Why MENA CMOs Should Be Activating CTV for The Global Tournament 2026 Right Now" and "Optimizing Sponsored Products for Arabic Search Queries in Retail Media Advertising" (April 19, 2026), are filed under "Uncategorized"; before them, most posts date from 2020 to 2023. The Arabic site (/ar/) has only two Arabic press pages in the sitemap.Source
• Your websitesitemap.xml (checked October 20, 2026): 243 URLs, "created with Free Online Sitemap Generator www.xml-sitemaps.com", every date September 19, 2024. It omits the Arabyads360, Talent and 2026 Ramadan report pages, and lists two French and Turkish casino-betting URLs under /doc/ ("jouez-et-gagnez-en-ligne-avec-notre-casino-argent-reel", "turkiyede-pinup-canl-bahis-pin-up-casino-giris-ve-detaylar") that are not ArabyAds content and now return 404. The site already runs the Yoast SEO plugin, which can generate a sitemap itself.Source

Build a simple calculator: the marketer enters monthly orders, average order value and the share of sales credited to last click, and sees what coupon-based measurement would show and what a Boostiny test would cost. Gate the detailed result and route it to the Boostiny team.

Tools bring in high-intent leads and teach the product's idea without a sales call.

• Estimates seem too high

  Show ranges and the method.

• Your websiteBoostiny page: coupon codes "customised to every single SKU level", tracking "based on real sales through coupon redemption" that "avoids the complexities" of last-click attribution, with claims of "Upto 40%" more daily transactions, "Upto 30%" higher order value and "Upto 20%" higher conversion. The same six testimonials (Digitas, The Beauty Edits, Citruss, OMD, Landmark Group, LMG Styli, Azadea) repeat on the Boostiny, Ritelo, ThePubverse, Deviceboost and Customer Acquisition pages.Source
• HiringPerformance Marketing Internship 2026 (Boostiny, Cairo): "Identifying and reaching out to potential affiliates/influencers for a specific brand", "Negotiating commission structures", launching affiliate and influencer campaigns and "Testing content, commission models, and incentives". The careers site lists five openings: two in Cairo, two in Riyadh, one in Dubai.Source

Publish a free, short Arabic and English course: how coupon and affiliate marketing works, how commissions are paid, how to create content that sells, and how to join Boostiny and iConnect. Each graduate becomes a recruited partner, and the interns run the cohorts.

Supply of good affiliates and creators is what grows Boostiny and iConnect, and teaching is cheaper than chasing.

• Low-quality partners

  Approve partners before their first campaign.

• Your websiteThe main menu on every page shows "Lorem ipsum dolor sit amet, consectetur adipiscing elit" as the description of both "Partner Monetisation" and "Download SDK", and contains an entry called "Menu Item Test". The menu's "Reports" link goes to /2025-mena-influencer-marketing-report/, which returned "Page not found" (404) on October 20, 2026. In the footer code, the "Case Studies" link and "AA Academy (Coming Soon)" are switched off.Source
• Competitor researchRivals' own homepages: ArabClicks, "THE Affiliate Network of the Arab World", with separate paths for advertisers, affiliates and influencers and an "Affiliate Marketing Course"; Admitad, "One platform to pay every marketing partner", with Admitad Perform, Admitad Creator (influencer marketing at scale) and Admitad Mobile.See the research Source
• HiringPerformance Marketing Internship 2026 (Boostiny, Cairo): "Identifying and reaching out to potential affiliates/influencers for a specific brand", "Negotiating commission structures", launching affiliate and influencer campaigns and "Testing content, commission models, and incentives". The careers site lists five openings: two in Cairo, two in Riyadh, one in Dubai.Source
• Your websiteArabyAds Talent page: a representation division for "leading entertainers, chart-topping musicians, pro athletes, influential models, creators, and public figures" in "15+ Active Markets in MENA", offering monetization, brand partnerships and "Legal & Deal Protection". The iConnect page shows creators such as dr_kholodiii (9.2m followers) and says its analytics remove "fraudulent followings".Source

Publish a quarterly index: transaction growth by country and category, average order value, coupon use, and season peaks, with a short commentary. Make the homepage counter live, and give agencies and journalists the charts with credit.

Regular original data earns press, links and AI citations, and gives sales a reason to call every quarter.

• Data reveals clients

  Publish only aggregates with minimum group sizes.

• Your websiteHomepage (checked October 20, 2026): title "ArabyAds | Enterprise Ecommerce Marketing Platform", headline "We help you Acquire, Re-engage and Monetize Your Customers"; platforms Boostiny, iConnect, Deviceboost, CTV, ReEngage, Ritelo, ThePubverse, Personas, ArabyAds Talent and Arabyads360; a counter reads "Live Number of Ecommerce Transactions powered by ArabyAds as of 2024 25184764"; the footer says "© 2024 ArabyAds" and lists offices in Dubai, Riyadh, Cairo, Amman and Tunis.Source
• Your websiteAbout page: founded in Cairo in October 2013, Dubai HQ from 2016; acquired AdFalcon (2020), Dmenta (2021) and indaHash (2022); raised US$30 million pre-Series B from AfricInvest (2022); opened a Riyadh tech hub (2023); "300+ Team Members", "12M+ E-commerce Transactions In 2021". The awards page lists "Marketing Platform of the Year 2024, 2023 & 2022 - MMA Smarties MENA".Source
• Your website2026 Ramadan Consumption Report page: "ArabyAds and Ipsos present 2026 UAE & KSA Ramadan Consumption Report", promising "the exact messaging formula that converts" and how "influencer effectiveness changes", behind a download form. A 2022 MENA Black Friday annual report page is also live; neither is reachable from the broken "Reports" menu link.Source

Package CTV for mid-sized advertisers: fixed home-screen and carousel bundles by country, a clear minimum budget, a brand lift study option, and booking through the ThePubverse self-serve interface. Sell it through agencies and online.

Mid-sized brands in the Gulf want TV reach but cannot buy linear TV; a simple package grows revenue from exclusive inventory.

• Undercuts big-brand prices

  Limit bundles to set placements and times.

• Your websiteCTV page: brands "can reach up to 20 million unique connected devices in UAE, KSA, and Egypt" through the exclusive LG Ad Solutions partnership, with Home Screen, LG Contents Ad Store and Carousel Banner formats and targeting by "demography, locations, interests, and TV browsing behavior".Source
• Your websiteRecent stories on the homepage: Landmark Group's Home Centre "Achieves 39% Brand Awareness Uplift with CTV Ads via ThePubverse" during Ramadan (August 14, 2025); "Ritelo by ArabyAds and Majid Al Futtaim's Precision Media Launch Regional Collaboration Across Saudi Arabia and Egypt" (July 10, 2025); CTV campaigns with Dettol and NIVEA through Zenith Media (September and November 2025); partnerships with LG Ad Solutions (exclusive CTV in MENA) and VIDAA for Hisense TVs.Source
• Your websiteThePubverse page: "20+ High Converting Ad Formats", a "Self-Serve Platform So that publishers and advertisers in the MENA region can leverage our intuitive processes to launch and scale their campaigns", and integration with "the leading DSPs"; Campaign Middle East reported a ThePubverse partnership with PubMatic adding demand across online, mobile and CTV.Source

Offer a fixed-price, 90-day pilot: launch sponsored products and branded pages, sell the first campaigns to the retailer's top ten suppliers with them, and share the revenue. Publish each pilot's results as a case study.

A clear pilot turns a complex platform into a simple decision, and revenue sharing aligns ArabyAds with the retailer.

• Retailers lack supplier buy-in

  Pre-sell two suppliers before launch.

• Your websiteRitelo page: retailers "Build a scalable brand funded media business" and "Go live with an MVP in 4 weeks", "No cookies or JS tags", "as low as 50ms" response, "99.99% uptime", with onsite sponsored ads, branded pages, video and email ads plus offsite display and social ads run through the retailer's handles.Source
• Your websiteRecent stories on the homepage: Landmark Group's Home Centre "Achieves 39% Brand Awareness Uplift with CTV Ads via ThePubverse" during Ramadan (August 14, 2025); "Ritelo by ArabyAds and Majid Al Futtaim's Precision Media Launch Regional Collaboration Across Saudi Arabia and Egypt" (July 10, 2025); CTV campaigns with Dettol and NIVEA through Zenith Media (September and November 2025); partnerships with LG Ad Solutions (exclusive CTV in MENA) and VIDAA for Hisense TVs.Source
• Your websiteBlog: 149 posts; the newest two, "Why MENA CMOs Should Be Activating CTV for The Global Tournament 2026 Right Now" and "Optimizing Sponsored Products for Arabic Search Queries in Retail Media Advertising" (April 19, 2026), are filed under "Uncategorized"; before them, most posts date from 2020 to 2023. The Arabic site (/ar/) has only two Arabic press pages in the sitemap.Source

Offer brands a "talent plus sales" package: a managed creator, a personal coupon code tracked by Boostiny, and a report of sales by creator. Pay creators a bonus on redemptions.

It turns influence into measured revenue, which raises creators' rates and gives brands a reason to choose ArabyAds over talent-only agencies.

• Creators fear low numbers

  Pair the bonus with a guaranteed fee.

• Your websiteArabyAds Talent page: a representation division for "leading entertainers, chart-topping musicians, pro athletes, influential models, creators, and public figures" in "15+ Active Markets in MENA", offering monetization, brand partnerships and "Legal & Deal Protection". The iConnect page shows creators such as dr_kholodiii (9.2m followers) and says its analytics remove "fraudulent followings".Source
• Your websiteBoostiny page: coupon codes "customised to every single SKU level", tracking "based on real sales through coupon redemption" that "avoids the complexities" of last-click attribution, with claims of "Upto 40%" more daily transactions, "Upto 30%" higher order value and "Upto 20%" higher conversion. The same six testimonials (Digitas, The Beauty Edits, Citruss, OMD, Landmark Group, LMG Styli, Azadea) repeat on the Boostiny, Ritelo, ThePubverse, Deviceboost and Customer Acquisition pages.Source

Offer a free check: the retailer sends 50 top Arabic search terms, Ritelo's team reports which return poor results and what that costs in sponsored product revenue. Each check opens a Ritelo conversation.

A specific, free diagnosis is a strong door-opener for a complex retail media sale.

• Retailers fix it themselves

  Still counts as a warm relationship.

• Your websiteBlog: 149 posts; the newest two, "Why MENA CMOs Should Be Activating CTV for The Global Tournament 2026 Right Now" and "Optimizing Sponsored Products for Arabic Search Queries in Retail Media Advertising" (April 19, 2026), are filed under "Uncategorized"; before them, most posts date from 2020 to 2023. The Arabic site (/ar/) has only two Arabic press pages in the sitemap.Source
• Your websiteRitelo page: retailers "Build a scalable brand funded media business" and "Go live with an MVP in 4 weeks", "No cookies or JS tags", "as low as 50ms" response, "99.99% uptime", with onsite sponsored ads, branded pages, video and email ads plus offsite display and social ads run through the retailer's handles.Source

Post three times a week on LinkedIn: one chart from ArabyAds data, one short video of an expert explaining a format, and one case study. Give leaders and sales managers a weekly post to share. Add a social share image to every page so links show properly.

Useful posts grow followers among buyers and give sales a reason to stay in touch.

• Leaders do not post

  Write drafts for them.

• HiringSenior Social Media Strategist (Agency Model, Cairo): owns client social strategy, "social listening and sentiment analysis", strategies "in Arabic and English", and is also responsible for "managing and developing ArabyAds' own social media presence, including content calendars, content direction, publishing, community engagement, performance monitoring, and organic growth", plus pitches and new business.Source
• Social profilesThe ArabyAds YouTube channel has 847 subscribers, 62 videos and 542,563 views; the site links LinkedIn, X, Facebook and Instagram.Source
• Site checkThe site runs WordPress 6.8.3 (current release 7.1.3) with three out-of-date plugins (Contact Form 7 5.9.3, CF7 Conditional Fields 2.4.10 and the cookie-consent plugin 3.2.2), and the homepage has no social share image, so links shared on LinkedIn or WhatsApp show no picture.Source