growth playbook · Oct 21, 2026

DAÖMEY growth playbook

DAÖMEY has what most streetwear brands lack: 20 years of history, a clear cultural story (the 12 Kings of Dahomey, Benin pride), collaborations with leagues and clubs, and a Wall of Fame of rappers and NBA players.

The English store does not match it: 69 of 144 products still have French names, 62 French descriptions, a French FAQ, two different return windows, empty menu pages, no links to social profiles, and West African currencies set wrong.

This playbook fixes those first, then adds waitlists, English Daömag, a club kit page, duties-paid US checkout, bundles, ambassadors and a lighter page for African fans, and bets on a New York pop-up, more diaspora nations and a paid club.

Growth Score

Biggest Opportunity

Turn the cultural story and celebrity reach into English-language sales: a complete English store, English stories and a smoother US checkout.

Biggest Risk

Bigger streetwear and sportswear brands chase the same diaspora and basketball audience, and a half-translated store with empty pages makes Daömey look smaller than it is.

Start here

The three moves to make first. Each one is written up in full below.

Finish the English store: 69 of 144 products still carry their French names and descriptions
Translate the 25 jersey names and descriptions this week.
High impact First result in 2 weeks
One return window on every page: 8 days or 15, not both
Rewrite the refund policy page.
High impact First result in 1 month
Refresh the homepage slides and their English buttons
Move Fall / Winter 26 to the first slide.
Medium impact First result in 1 week

Your idea portfolio

21 ideas, grouped by when to run them. Open any idea for how to run it: the steps, who to approach, copy you can use, and how to measure it.

7 ideas are marked Unexpected: plays you are unlikely to have tried.

This week 6

Quick wins with a clear first action.

Your English site (/en), the one you show to New York and international fans, sells "Maillot Bénin Noir| Édition Limitée", "Pantalon de Jogging Mont-Valérien" and "Veste de Survêtement Rayée Zippée Bleue". 69 of 144 product names and 62 descriptions are the French text, including fabric, care and measuring instructions; collections are called "Nos Bas" and "Vestes", the FAQ is entirely in French and the About page is titled "À PROPOS DE NOUS". Google indexes these pages as English, so English searches for a Benin jersey or striped track jacket find French titles.
High impactMedium effort First result in 2 weeks E commerce Manager
First action
Translate the 25 jersey names and descriptions this week.
How to measure it
/en conversion rate
Now
–
Target
+20%
By
60 days
Steps
Export the gaps
Translate & Adapt list of untranslated fields.
E-commerce Manager 1 hour
Jerseys first
25 jerseys and the 12 Kings collection.
E-commerce Manager 2 days
Rest of catalogue
Remaining names and descriptions.
E-commerce Manager 1 week
Collections and buttons
Nos Bas, Vestes, Casquettes, "Acheter maintenant".
E-commerce Manager 2 hours
FAQ, About, size guide
Full English versions.
E-commerce Manager 2 days
Human check
A native English speaker reads the top 30 pages.
Founder and Creative Director 1 day
Launch rule
English text required before a drop goes live.
E-commerce Manager ongoing
First result
2 weeks
Cost
Translate & Adapt is free; about EUR 300 for a native check
Owner
E commerce Manager
Smallest test
Translate the three Benin jersey pages and compare their /en add-to-cart rate for a month.
Why it works
Ready to use
ChecklistEnglish store completion list
Risks and how to handle them
Evidence
The Shipping & Returns page accepts returns "up to 15 days after receiving your order", while the refund policy says "Our policy lasts 8 days" and then lists template items like newspapers, software and VHS tapes. Shoppers who read both do not know which applies, and EU rules give online buyers at least 14 days to withdraw from a distance purchase.
High impactLow effort First result in 1 month E commerce Manager
First action
Rewrite the refund policy page.
How to measure it
Checkout completion rate
Now
–
Target
+5%
By
60 days
Steps
Decide the window
At least 14 days from delivery.
Founder and Creative Director 1 day
Rewrite policy
Clothing-only, in English and French.
E-commerce Manager 2 hours
Update shipping page
Same window.
E-commerce Manager 30 minutes
Product page line
Returns window under the price.
E-commerce Manager 1 hour
Check with an advisor
Confirm the wording with your legal advisor.
Founder and Creative Director 1 week
Track
Return rate and checkout completion.
E-commerce Manager monthly
First result
1 month
Cost
$0
Owner
E commerce Manager
Smallest test
Delete the template text from the refund policy today.
Why it works
Risks and how to handle them
Evidence
The first slide on the English homepage still says "Back To School In Style", and the Gwada Boys slide has the French button "Acheter maintenant". The Fall / Winter 26 collection is only the third slide.
Medium impactLow effort First result in 1 week E commerce Manager
First action
Move Fall / Winter 26 to the first slide.
How to measure it
First-slide click rate
Now
–
Target
+25%
By
30 days
Steps
Reorder
Fall / Winter first.
E-commerce Manager 15 minutes
Retire
Back to school slide.
E-commerce Manager 5 minutes
Translate buttons
Every slide.
E-commerce Manager 15 minutes
Alt text
Describe each slide image.
E-commerce Manager 30 minutes
Monthly review
With each drop.
E-commerce Manager monthly
Measure
Slide clicks.
E-commerce Manager monthly
First result
1 week
Cost
$0
Owner
E commerce Manager
Smallest test
Swap the first slide today.
Why it works
Risks and how to handle them
Evidence
Your Wall of Fame shows rappers, footballers and NBA players wearing Daömey, but the site header and footer link to no Instagram, TikTok or YouTube profile. A visitor who wants to follow the brand has to search for it.
High impactLow effort First result in 1 week Community and Social Media Ma…
First action
Add the social links to the footer.
How to measure it
Profile visits from the site
Now
–
Target
+50%
By
60 days
Steps
Collect links
Instagram, TikTok, YouTube.
Community and Social Media Manager 15 minutes
Add icons
Header and footer.
E-commerce Manager 30 minutes
Homepage row
Recent posts.
E-commerce Manager 1 hour
Signup text
"Follow for drops".
Community and Social Media Manager 15 minutes
UTM tags
On bio links back to the site.
Community and Social Media Manager 15 minutes
Measure
Profile visits and site visits.
Community and Social Media Manager monthly
First result
1 week
Cost
$0
Owner
Community and Social Media Manager
Smallest test
Add the footer icons today.
Why it works
Risks and how to handle them
Evidence
"DAÖMEY UNIVERSE" is in the main menu but shows only a heading, as do "Our Stores", the membership page ("ADHÉSION"), "Private Shopping" and "SuperFan Store". The Wall of Fame mentions Daömey stores, but the stores page lists none.
Medium impactLow effort First result in 2 weeks E commerce Manager
First action
Remove "DAÖMEY UNIVERSE" from the menu until it has content.
How to measure it
Empty pages in menu
Now
–
Target
0
By
30 days
Steps
List pages
Every empty page.
E-commerce Manager 1 hour
Decide
Fill or hide each.
Founder and Creative Director 1 day
Write Universe
Story and photos.
Founder and Creative Director 1 week
Stores or stockists
Addresses and hours.
E-commerce Manager 1 day
Hide the rest
Menu and sitemap.
E-commerce Manager 1 hour
Review
Monthly.
E-commerce Manager monthly
First result
2 weeks
Cost
$0
Owner
E commerce Manager
Smallest test
Hide the empty Universe page today.
Why it works
Risks and how to handle them
Evidence
Daömey's mail runs on Google Workspace and the newsletter on Mailchimp, but the domain's SPF record only names mx.ovh.com, and there is no DKIM or DMARC record. Gmail and Yahoo now require senders to authenticate, so "exclusive drops" emails can be filtered as spam.
High impactLow effort First result in 1 month E commerce Manager
First action
Add Google to the SPF record.
How to measure it
Newsletter open rate
Now
–
Target
+20%
By
60 days
Steps
Fix SPF
Add Google and Mailchimp if needed.
E-commerce Manager 30 minutes
Google DKIM
Generate and publish.
E-commerce Manager 30 minutes
Mailchimp domain
Authenticate the domain.
E-commerce Manager 30 minutes
Publish DMARC
p=none with reports.
E-commerce Manager 15 minutes
Read reports
Two to four weeks.
E-commerce Manager 1 month
Tighten
p=quarantine.
E-commerce Manager 15 minutes
First result
1 month
Cost
$0
Owner
E commerce Manager
Smallest test
Fix SPF and DKIM today.
Why it works
Risks and how to handle them
Evidence

This quarter 9

The core plays for the next three months.

Your FAQ says stock is very limited and sometimes one-off, and tells shoppers to email if an item is sold out. Limited editions such as the 100-piece Benin jersey sell out by size, and emails do not scale.
High impactLow effort First result in 1 month E commerce Manager
First action
Install a back-in-stock app on the jerseys.
How to measure it
Waitlist-to-order rate
Now
–
Target
20%
By
2 quarters
Steps
Pick an app
Back-in-stock with size choice.
E-commerce Manager 1 day
Turn on
Jerseys and limited items first.
E-commerce Manager 1 day
Write emails
English and French.
Community and Social Media Manager 1 day
Use for reorders
Size the next run.
Founder and Creative Director per drop
Pre-orders
When the list is long enough.
E-commerce Manager per drop
Measure
Signups and orders.
E-commerce Manager monthly
First result
1 month
Cost
App fee
Owner
E commerce Manager
Smallest test
Turn it on for the Benin jerseys.
Why it works
Risks and how to handle them
Evidence
Daömag runs strong stories (the African diaspora at the World Cup, the 12 kings of Dahomey, Hakeem Olajuwon), but every article is in French, even on the English site. English-speaking fans of African football and basketball search for exactly these stories.
High impactMedium effort First result in 1 quarter Community and Social Media Ma…
First action
Translate the 12 Kings article.
How to measure it
Orders from Daömag
Now
–
Target
5% of /en orders
By
2 quarters
Steps
Pick five
Best-performing articles.
Community and Social Media Manager 1 day
Translate
With a native check.
Community and Social Media Manager 2 weeks
Link products
Collection blocks in each article.
E-commerce Manager 1 day
Share
Social and newsletter.
Community and Social Media Manager 1 week
New articles
Both languages.
Community and Social Media Manager monthly
Measure
Visits and orders.
E-commerce Manager monthly
First result
1 quarter
Cost
Translation time
Owner
Community and Social Media Manager
Smallest test
Translate one article this week.
Why it works
Risks and how to handle them
Evidence
You have made collections with the Guadeloupe football league (Gwada Boys), LNB's Betclic Élite, Toulouse FC, the Paris Musketeers, ALM Evreux and others, and Mont-Valérien products are among your top sellers. Clubs and leagues are a repeat business, but the site has no way for a club to ask.
High impactMedium effort First result in 2 quarters Partnerships Manager
First action
Draft the club page with five past projects.
How to measure it
Club orders
Now
–
Target
6 a year
By
3 quarters
Steps
Gather projects
Photos from past collabs.
Designer 1 week
Set terms
Minimums, lead times, prices.
Founder and Creative Director 1 week
Build page
With enquiry form.
E-commerce Manager 1 week
List clubs
50 amateur clubs and leagues.
Partnerships Manager 2 weeks
Pitch
Emails and visits.
Partnerships Manager 1 month
Deliver
And collect photos.
Partnerships Manager per order
First result
2 quarters
Cost
$0
Owner
Partnerships Manager
Smallest test
Pitch three amateur clubs this month.
Why it works
Risks and how to handle them
Evidence
Daömey says it is based in Paris and New York and features US celebrities, but orders outside Europe pay EUR 20 shipping, wait 10-15 business days and pay customs and import fees on delivery. A surprise duty bill is a common reason fans abandon or refuse foreign orders.
High impactMedium effort First result in 1 quarter E commerce Manager
First action
Check which markets Shopify can collect duties for.
How to measure it
US and UK conversion rate
Now
–
Target
+25%
By
2 quarters
Steps
Check markets
Duty collection availability.
E-commerce Manager 1 day
Set prices
Local currency, duties included.
E-commerce Manager 1 week
Shipping options
Faster tracked option.
E-commerce Manager 1 week
Update page
Shipping & Returns.
E-commerce Manager 1 day
Test orders
US and UK.
E-commerce Manager 1 week
Measure
Conversion and refusals.
E-commerce Manager monthly
First result
1 quarter
Cost
Duty and carrier fees
Owner
E commerce Manager
Smallest test
Turn on duties-included pricing for the US.
Why it works
Risks and how to handle them
Evidence
Packs such as the "League Pack - Full Outfit" (EUR 150) exist, but they sit in their own collection. A shopper on a jersey page does not see the shorts, cap and hoodie that complete it.
Medium impactLow effort First result in 1 month E commerce Manager
First action
Add a bundle block to the top five jerseys.
How to measure it
Average order value
Now
–
Target
+10%
By
60 days
Steps
Pick outfits
Five looks.
Designer 1 day
Bundle app
Or native blocks.
E-commerce Manager 1 day
Set saving
Small set discount.
Founder and Creative Director 1 hour
Add to pages
Jerseys and tops.
E-commerce Manager 1 day
Photos
Full-outfit shots.
Designer 1 week
Measure
Order value.
E-commerce Manager monthly
First result
1 month
Cost
$0-$20 a month
Owner
E commerce Manager
Smallest test
Add one bundle to the Benin jersey.
Why it works
Risks and how to handle them
Evidence
The UpPromote affiliate app is installed, and your partner clubs and leagues are full of players with local followings, but there is no ambassador or affiliate page on the site.
High impactMedium effort First result in 1 quarter Community and Social Media Ma…
First action
Set the commission and code rules in UpPromote.
How to measure it
Sales from ambassadors
Now
–
Target
15%
By
3 quarters
Steps
Set terms
Commission, codes, kit.
Founder and Creative Director 1 week
Build page
Signup form.
E-commerce Manager 1 day
Recruit
20 players.
Community and Social Media Manager 1 month
Content kit
Photos and drop dates.
Community and Social Media Manager 2 weeks
Pay monthly
Through UpPromote.
E-commerce Manager monthly
Review
Top ambassadors.
Community and Social Media Manager quarterly
First result
1 quarter
Cost
Commissions and kit
Owner
Community and Social Media Manager
Smallest test
Recruit five players this month.
Why it works
Risks and how to handle them
Evidence
The Wall of Fame shows famous artists and athletes wearing Daömey, but none of the looks links to a product. Fans who like a look have to search the store for it.
Medium impactLow effort First result in 1 month E commerce Manager
First action
Link the five most recent looks to products.
How to measure it
Wall of Fame click-through
Now
–
Target
20%
By
60 days
Steps
Match looks
Product or closest item.
E-commerce Manager 1 day
Add links
Shop the look.
E-commerce Manager 1 day
Product pages
Add the photos (with permission).
E-commerce Manager 1 day
Translate
English and French.
E-commerce Manager 1 day
Update
New looks each quarter.
Community and Social Media Manager quarterly
Measure
Clicks and orders.
E-commerce Manager monthly
First result
1 month
Cost
$0
Owner
E commerce Manager
Smallest test
Link five looks this week.
Why it works
Risks and how to handle them
Evidence
Real Chrome visitors pass Google's speed checks, but the lab phone test downloads 12.9 MB with 5,376 page elements (much of it the country list) and a 426 KB pop-up app. Your Benin and West African fans are more likely to browse on slower networks and data plans, where 12.9 MB is expensive.
Medium impactMedium effort First result in 1 month E commerce Manager
First action
Measure homepage weight on a throttled 3G test.
How to measure it
Homepage download
Now
–
Target
Under 4 MB
By
1 quarter
Steps
Throttled test
Slow 3G profile.
E-commerce Manager 1 hour
Region selector
Load on click.
E-commerce Manager 1 week
Images
Compress and size.
Designer 1 week
Defer apps
Pop-up and pixel.
E-commerce Manager 1 day
Retest
Lab and real-visitor data.
E-commerce Manager 1 day
Watch traffic
Visits from West Africa.
E-commerce Manager monthly
First result
1 month
Cost
Developer time
Owner
E commerce Manager
Smallest test
Run the throttled test this week.
Why it works
Risks and how to handle them
Evidence
Your region selector prices Benin, Côte d'Ivoire, Ghana and Guinea in "XAF CFA", the Central African franc. Benin and Côte d'Ivoire use the West African CFA franc (XOF), Ghana the cedi and Guinea the Guinean franc. For a brand built on Benin's history, Benin's own fans see the wrong currency.
Medium impactLow effort First result in 2 weeks E commerce Manager
First action
Check Benin's market settings in Shopify Markets.
How to measure it
West African orders
Now
–
Target
+30%
By
2 quarters
Steps
Review markets
West and Central Africa.
E-commerce Manager 1 hour
Fix currencies
XOF, GHS, GNF or EUR.
E-commerce Manager 1 hour
Check payments
Cards and wallets.
E-commerce Manager 1 day
Test checkout
From each market.
E-commerce Manager 1 day
Announce
To Benin fans on social.
Community and Social Media Manager 1 day
Measure
Orders by country.
E-commerce Manager monthly
First result
2 weeks
Cost
$0
Owner
E commerce Manager
Smallest test
Fix Benin's currency today.
Why it works
Risks and how to handle them
Evidence

Big bets 3

Larger plays that can change the trajectory.

Daömey describes itself as a studio in Paris and New York, sells a New York NBA Champion collection and lists US artists on its Wall of Fame, but the stores page is empty and US orders ship from France.
High impactHigh effort First result in 3 quarters Founder and Creative Director
First action
Price three short-term retail spaces.
How to measure it
US email signups
Now
–
Target
2,000
By
3 quarters
Steps
Pick location
Short-term space.
Founder and Creative Director 1 month
Plan drop
NY-exclusive pieces.
Designer 2 months
Event
Basketball community night.
Partnerships Manager 1 month
Promote
Ambassadors and press.
Community and Social Media Manager 1 month
Run
Two weeks.
Founder and Creative Director 2 weeks
Review
Sales, signups, cost.
Founder and Creative Director 2 weeks
First result
3 quarters
Cost
Space and stock
Owner
Founder and Creative Director
Smallest test
Run a one-day event first.
Why it works
Risks and how to handle them
Evidence
The Benin jerseys, the 12 Kings and "Benin to the World" products, and Daömag's stories on African nations at the World Cup, show demand for pride-driven sportswear. The "SuperFan Store" page exists but is empty.
High impactHigh effort First result in 4 quarters Founder and Creative Director
First action
Pick three nations by diaspora size in France and the US.
How to measure it
New-nation sales
Now
–
Target
20% of revenue
By
4 quarters
Steps
Pick nations
Diaspora size and fit.
Founder and Creative Director 1 month
Research history
Story for each line.
Community and Social Media Manager 1 month
Design
Jerseys and essentials.
Designer 2 months
Launch
SuperFan Store and communities.
E-commerce Manager 1 month
Promote
Diaspora creators.
Community and Social Media Manager 2 months
Review
Sales by nation.
Founder and Creative Director quarterly
First result
4 quarters
Cost
Design and stock
Owner
Founder and Creative Director
Smallest test
Pre-sell one design for one nation.
Why it works
Risks and how to handle them
Evidence
The site has membership, membership-success and private shopping pages, and the signup promises "exclusive drops before anyone else", but the pages are empty.
High impactMedium effort First result in 2 quarters Founder and Creative Director
First action
Write the member benefits.
How to measure it
Paid members
Now
–
Target
500
By
3 quarters
Steps
Define benefits
Early access and perks.
Founder and Creative Director 2 weeks
Price
Yearly fee.
Founder and Creative Director 1 week
Build
Membership app and pages.
E-commerce Manager 1 month
Launch
To the newsletter first.
Community and Social Media Manager 2 weeks
Members-only drop
First exclusive piece.
Designer 1 month
Review
Renewals and orders.
E-commerce Manager quarterly
First result
2 quarters
Cost
App fee
Owner
Founder and Creative Director
Smallest test
Offer early access to subscribers for one drop.
Why it works
Risks and how to handle them
Evidence

Wildcards 3

Unexpected experiments, each with a cheap way to test it.

The 12 Kings collection is a tribute to the kings of Dahomey, and Daömag has the article. The story behind each jersey is the reason fans buy it and share it.
Medium impactLow effort First result in 1 month Community and Social Media Ma…
First action
Write the first card.
How to measure it
Posts tagging the brand
Now
–
Target
+30%
By
2 quarters
Steps
Write cards
Twelve stories.
Community and Social Media Manager 1 week
Design
Card and QR.
Designer 1 week
Print
First run.
Designer 1 week
Add to pages
Story on each product.
E-commerce Manager 1 day
Encourage posts
Ask on the card.
Community and Social Media Manager ongoing
Measure
Tags and scans.
Community and Social Media Manager monthly
First result
1 month
Cost
Printing
Owner
Community and Social Media Manager
Smallest test
Write one card this week.
Why it works
Risks and how to handle them
Evidence
Daömey works with LNB's Betclic Élite and has NBA players on its Wall of Fame. A capsule designed with one player of African heritage would tie the brand's sport and culture together.
Medium impactMedium effort First result in 2 quarters Partnerships Manager
First action
Shortlist three players.
How to measure it
Capsule sell-through
Now
–
Target
80%
By
2 quarters
Steps
Shortlist
Three players.
Partnerships Manager 2 weeks
Agree terms
Revenue share.
Founder and Creative Director 1 month
Design
Small capsule.
Designer 2 months
Launch event
Court event.
Partnerships Manager 1 month
Promote
Player channels.
Community and Social Media Manager 1 month
Review
Sales and press.
Founder and Creative Director 1 month
First result
2 quarters
Cost
Revenue share
Owner
Partnerships Manager
Smallest test
Meet one player.
Why it works
Risks and how to handle them
Evidence
The Benin jersey description says it is a limited edition of 100. Collectors value proof of a number, and limited runs are central to the brand.
Medium impactLow effort First result in 1 quarter Founder and Creative Director
First action
Decide how to number the next limited run.
How to measure it
Limited-run sell-through
Now
–
Target
100% in 2 weeks
By
2 quarters
Steps
Choose method
Print, stitch or tag.
Designer 1 week
Certificate
Design.
Designer 1 week
Register page
Optional, first names only.
E-commerce Manager 1 week
Announce
With the drop.
Community and Social Media Manager 1 week
Run
Next limited edition.
Founder and Creative Director per drop
Review
Speed of sell-through.
E-commerce Manager per drop
First result
1 quarter
Cost
Small extra cost per piece
Owner
Founder and Creative Director
Smallest test
Number the next limited run.
Why it works
Risks and how to handle them
Evidence

How Programmable can help

Where an idea in this playbook is something Programmable builds or runs, it's listed here with what we'd do. Everything else is yours to run.

Digital

Show it, don't just describe it

These ideas need something to show: a demo, a video, an animation, graphics or a deck. Digital turns screenshots or the site into all of them, in the company's own brand.

Make a demo

Other companies we have researched, each read from what they are hiring for.

See every playbook and website review

30/60/90 roadmap

What to focus on in each month, and the ideas that carry it.

Days 1 to 307 ideas
English store, one return window, slides, social links, empty pages and email authentication; start the 12 Kings story cards.
Days 31 to 6011 ideas
Waitlists, English Daömag, club kits, duties-paid checkout, bundles, ambassadors, shoppable Wall of Fame, lighter homepage and West African currencies; the player capsule and numbered runs.
Days 61 to 903 ideas
New York pop-up, more diaspora nations and the paid club.

DAÖMEY growth playbook

Diagnosis

Finish the English store: 69 of 144 products still carry their French names and descriptions

One return window on every page: 8 days or 15, not both

Refresh the homepage slides and their English buttons

This week 6

How to run it: Finish the English store: 69 of 144 products still carry their French names and descriptions

Steps

Why it works

Why it works

Ready to use

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: One return window on every page: 8 days or 15, not both

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: Refresh the homepage slides and their English buttons

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: Link your Instagram and TikTok from every page

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: Fill or hide the empty pages in the menu

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: Set up email authentication so drop emails reach the inbox

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

This quarter 9

How to run it: A "notify me" waitlist on every sold-out size and limited drop

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: Publish Daömag in English, starting with the diaspora and basketball stories

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence

How to run it: A "kit your club" page for teams and leagues

Steps

Why it works

Why it works

Risks and how to handle them

Risks and how to handle them

Evidence

Evidence