Glidden Point Oyster Farms growth playbook

Rewrite /pages/chefs for buyers: the oysters available by season with size, cup and flavor notes; case counts; delivery days and cut-off; how standing orders work; HACCP certification and tagging; quotes from chefs who serve Glidden Point; and a short wholesale form above the fold (restaurant, city, weekly volume). Remove the placeholder from all three guide pages the same day.

The page already exists and is named for the buyer worth the most per account; fixing it turns a dead end into a wholesale lead form for every chef who looks Glidden Point up.

[ ] Oysters by season: size, cup, flavor, availability
[ ] Case counts (100, 250, 500) and delivery days
[ ] Order cut-off and standing-order terms
[ ] HACCP certified facility, harvest tags
[ ] Three chef quotes with restaurant names (with permission)
[ ] Wholesale form: restaurant, city, weekly volume, contact
[ ] Remove the "[link or mention where to find it]" line

• Retail shoppers use the form

  Ask for weekly volume and route small requests to the shop.

• Prices change by season

  Show "ask for this week's list" rather than fixed wholesale prices.

• Your websiteThree pages carry the same guide word for word: /pages/chefs, /pages/new-to-oysters and /pages/hosting-with-oysters all open "A practical guide to storing, shucking, and serving—with a bit of Maine know-how" and cover fridge storage, how to shuck and "6 oysters per person". All three include the draft line "Need visuals? Check out our video guide on [link or mention where to find it]." The Chefs page has nothing for chefs: no wholesale sizes, pricing, delivery days or link to the wholesale form (checked October 20, 2026).Source
• Your websiteWholesale page: "We supply restaurants, chefs, seafood markets, hotels, country clubs and seafood distributors who want a consistent and high-quality supply of Maine oysters ... We ship 52 weeks a year. To set up a wholesale account, please reach out." One chef quote and a CONTACT SALES button; the footer adds "Interested in Wholesale? Drop us a line!"Source
• Your websiteAbout and Why Buy From Us: a family-owned sea farm in mid-coast Maine since 1987, oysters grown and harvested by hand, a HACCP-certified facility, "over 72 tons" sold in the 2006 season, and partner oysters from neighboring Damariscotta growers "finished" in its rafts. "We're not a marketplace. We are the source." Orders ship once a week.Source
• News coverageThe Lincoln County News (December 2016): the current owner bought Glidden Point from its founder with four leases covering about 28 acres on the Damariscotta River and approval for a farm store at 637 River Road; oysters take three to four years to grow and are sold wholesale to "almost every major city on the Eastern Seaboard" and special-ordered by chefs nationwide.Source

Shoot a 60-second shucking video on the farm and a 3-minute version, embed both on New to Oysters, the Starter Kit and every oyster page, and post vertical cuts on Instagram. Make New to Oysters a beginner page (what to expect, how many to buy, the kit) and Hosting a party planner (guests to oysters to bag size, tray and sauce).

A video removes the biggest fear of buying live oysters online, and three distinct pages each rank for their own search.

• Video slows pages

  Load on tap.

• #1 Turn the "Chefs" page into a real chef and wholesale page; today it is a home guide with a draft placeholder

• Your websiteThree pages carry the same guide word for word: /pages/chefs, /pages/new-to-oysters and /pages/hosting-with-oysters all open "A practical guide to storing, shucking, and serving—with a bit of Maine know-how" and cover fridge storage, how to shuck and "6 oysters per person". All three include the draft line "Need visuals? Check out our video guide on [link or mention where to find it]." The Chefs page has nothing for chefs: no wholesale sizes, pricing, delivery days or link to the wholesale form (checked October 20, 2026).Source
• YouTubeThe Glidden Point YouTube channel has 11 subscribers, 12 videos and 378 views; it is linked in the site footer next to Instagram, Facebook and Pinterest.Source
• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source

Agree one statement (for example, "best within 4 days, keep up to 7–10 when stored cup-down, covered, at 35–40°F") and use it on every page, in the box insert and in the delivery email.

One clear, honest answer builds trust in buying live shellfish by mail and supports the hosting use case.

• Shorter promise lowers orders

  Pair it with the storage tips that extend it.

• Your websiteShelf life is stated three ways: the three guide pages say oysters "stay fresh for up to 10 days", the Oyster Starter Kit says "7–10 days in the fridge", and the FAQ says "Oysters are best enjoyed within 4 days of delivery, but if stored properly, can last even longer."Source
• Your websiteThree pages carry the same guide word for word: /pages/chefs, /pages/new-to-oysters and /pages/hosting-with-oysters all open "A practical guide to storing, shucking, and serving—with a bit of Maine know-how" and cover fridge storage, how to shuck and "6 oysters per person". All three include the draft line "Need visuals? Check out our video guide on [link or mention where to find it]." The Chefs page has nothing for chefs: no wholesale sizes, pricing, delivery days or link to the wholesale form (checked October 20, 2026).Source

Add a line under the price: "Order by Wed 7am ET, arrives Thu <date>", with the next date calculated, and a date picker that offers only valid days. Repeat it in the cart and send a Tuesday reminder to anyone with oysters in the cart.

A clear deadline creates urgency and stops orders that arrive after the event, which become refunds.

• Holiday ship days differ

  Override the date for holidays.

• Your websiteShipping: perishable orders ship FedEx Priority Overnight "Wednesday for Thursday delivery", ordered "before 7:00AM EST on Wednesday", to the 48 contiguous states and D.C.; orders after that wait a week. The FAQ also says "you'll select your preferred delivery date at the top of your screen, and we'll ship your oysters order the day before." Oyster orders ship free overnight; merchandise ships free from $75.Source
• Your websiteThe FAQ and product pages say *Thanksgiving orders close Sun Nov. 22 at 11am ET, arrive at your door Tue Nov. 24.* The Oyster Starter Kit is pitched as "Perfect for gifts, dinner parties"; gift cards run $25 to $500.Source

Redirect the old gift guide to a permanent /pages/gifts page, fix the cart template links, add alt text (oyster names and farm scenes), and reword the Careers FAQ so it works with or without openings.

Each is a few minutes, and together they make the site feel looked after to buyers, search engines and applicants.

• More old seasonal pages break

  Use permanent seasonal URLs (see the holiday pages idea).

• Your websiteSitemap and upkeep: /pages/holiday-gift-guide-2025 returns "404 Page not found"; seasonal pages exist for Thanksgiving, Memorial Day, the Fourth of July and graduation gifts; two homepage links are unrendered template code (`${ item.url }`). The Careers page says "No postings at this time" while its FAQ says "Review the open position listed above". The blog posts monthly oyster stories (e.g. "Saltwater Cowgirls", "Merroir: How Place Affects").Source
• Google PageSpeedHomepage: real Chrome visitors pass Core Web Vitals comfortably (LCP 1.0s, INP 106 ms, CLS 0.01). In the mobile lab test: score 65, main image at 6.0s, 3.4 MB over 279 requests, Klaviyo scripts 605 KB with 375 ms of blocking, 660 KB of image savings, 19 images without alt text and 6 console errors.Source

Hide internal listings from the Square Online site (or move them to the point of sale only), check which items appear in search, and keep only public items in the sitemap.

Keeps internal pricing internal and the public menu clean.

• Staff need to order

  Use the point of sale or a private link.

• Your websiteThe visit site's public sitemap lists staff and friends-and-family product listings alongside the farm menu, tour tickets and merchandise.Source
• Your websiteFarm visits run on a separate Square Online site, visit.gliddenpoint.com: farm store and tours, sauna bookings, private events, a farm menu (beer, cider, spritzes, tinned fish plates) and an FAQ, at 637 River Road, Edgecomb, Maine. The shop's announcement bar reads "Sauna Season is here - Click to Book Now".Source

Offer a monthly or every-other-month plan: 36 or 50 oysters, alternating Glidden Point oysters and the featured partner farm, with that month's story card in the box and a skip button for travel. Give subscribers first access to limited oysters and the holiday ship days.

Recurring orders smooth weekly harvest planning, and the story makes each box worth waiting for.

• Supply in winter

  Let subscribers skip or switch to the partner oyster.

• Your website"Oyster of the Month" in the main menu links to /collections/featured-oysters, which shows one featured partner oyster to buy once; there is no subscription. The theme's cart code already handles Shopify selling plans (subscriptions).Source
• Competitor researchRivals' own homepages: Hama Hama, "A 6th-generation oyster farm ... Visit our Oyster Saloon & Farm Store, buy oysters online, or order wholesale direct from the source", whose storefront includes a monthly subscription group; Taylor Shellfish Farms, "Order fresh oysters, clams, mussels, and geoduck online. Visit our Seattle oyster bars ... Wholesale available."See the research Source
• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source
• Your websiteSitemap and upkeep: /pages/holiday-gift-guide-2025 returns "404 Page not found"; seasonal pages exist for Thanksgiving, Memorial Day, the Fourth of July and graduation gifts; two homepage links are unrendered template code (`${ item.url }`). The Careers page says "No postings at this time" while its FAQ says "Review the open position listed above". The blog posts monthly oyster stories (e.g. "Saltwater Cowgirls", "Merroir: How Place Affects").Source

Add the per-oyster price and "overnight shipping included" under each size, highlight 50 as best for 4-8 guests, and add a party-size helper (6 per person as a snack, 12-18 as a meal) that recommends a bag.

Seeing the per-unit saving moves buyers to bigger bags, raising order value on the same shipping cost.

• Fewer small orders

  Keep 36 for gifts and first tries.

• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source
• Your websiteShipping: perishable orders ship FedEx Priority Overnight "Wednesday for Thursday delivery", ordered "before 7:00AM EST on Wednesday", to the 48 contiguous states and D.C.; orders after that wait a week. The FAQ also says "you'll select your preferred delivery date at the top of your screen, and we'll ship your oysters order the day before." Oyster orders ship free overnight; merchandise ships free from $75.Source
• Your websiteThree pages carry the same guide word for word: /pages/chefs, /pages/new-to-oysters and /pages/hosting-with-oysters all open "A practical guide to storing, shucking, and serving—with a bit of Maine know-how" and cover fridge storage, how to shuck and "6 oysters per person". All three include the draft line "Need visuals? Check out our video guide on [link or mention where to find it]." The Chefs page has nothing for chefs: no wholesale sizes, pricing, delivery days or link to the wholesale form (checked October 20, 2026).Source

Build a corporate gifts page: upload a recipient list, choose the kit or a bag, a delivery Thursday and a card message; volume pricing from 10 recipients; a gift-card option for recipients who cannot receive perishables. Pitch it to law, finance and real-estate firms in the Northeast.

One business order can equal dozens of consumer orders, and recipients become customers.

• Missed deliveries

  Confirm addresses and require business addresses.

• Your websiteThe FAQ and product pages say *Thanksgiving orders close Sun Nov. 22 at 11am ET, arrive at your door Tue Nov. 24.* The Oyster Starter Kit is pitched as "Perfect for gifts, dinner parties"; gift cards run $25 to $500.Source
• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source
• Your websiteShipping: perishable orders ship FedEx Priority Overnight "Wednesday for Thursday delivery", ordered "before 7:00AM EST on Wednesday", to the 48 contiguous states and D.C.; orders after that wait a week. The FAQ also says "you'll select your preferred delivery date at the top of your screen, and we'll ship your oysters order the day before." Oyster orders ship free overnight; merchandise ships free from $75.Source
• Your websiteDigital gift cards are "Online store only. Not redeemable at the Farm Store, or for tours or sauna sessions"; sauna gift cards are sold separately and "cover private sessions for individuals, pairs, or small groups".Source

Either connect the two systems so one card works everywhere, or sell a single "Glidden Point experience" card that the recipient can spend on oysters online or a visit, with a clear booking path. Promote it as the default gift.

Flexible gift cards sell more and bring recipients into both sides of the business.

• Accounting across systems

  Settle balances monthly.

• Your websiteDigital gift cards are "Online store only. Not redeemable at the Farm Store, or for tours or sauna sessions"; sauna gift cards are sold separately and "cover private sessions for individuals, pairs, or small groups".Source
• Your websiteFarm visits run on a separate Square Online site, visit.gliddenpoint.com: farm store and tours, sauna bookings, private events, a farm menu (beer, cider, spritzes, tinned fish plates) and an FAQ, at 637 River Road, Edgecomb, Maine. The shop's announcement bar reads "Sauna Season is here - Click to Book Now".Source

At the farm, offer a card with a QR code: join the list and get free shipping credit or a shucking knife with the first shipped order. Sync Square customer emails (with consent) into Klaviyo and send a "taste it again at home" series.

Visitors already trust the product; shipping turns a day trip into years of orders.

• Low sign-up

  Ask at checkout, not only on cards.

• Your websiteFarm visits run on a separate Square Online site, visit.gliddenpoint.com: farm store and tours, sauna bookings, private events, a farm menu (beer, cider, spritzes, tinned fish plates) and an FAQ, at 637 River Road, Edgecomb, Maine. The shop's announcement bar reads "Sauna Season is here - Click to Book Now".Source
• Your websiteAbout and Why Buy From Us: a family-owned sea farm in mid-coast Maine since 1987, oysters grown and harvested by hand, a HACCP-certified facility, "over 72 tons" sold in the 2006 season, and partner oysters from neighboring Damariscotta growers "finished" in its rafts. "We're not a marketplace. We are the source." Orders ship once a week.Source
• DNS checkgliddenpoint.com uses Google Workspace and Klaviyo; SPF ends in "-all" and DKIM is set, but DMARC is "p=none", so failing mail is still delivered.Source

Sell packages: sauna session plus a dozen oysters on the patio, or plus a bag to take home; a "sauna and shuck" date night; group packages for six. Promote to Portland and Boston weekenders and on Instagram.

Bundles raise spend per visit and keep the farm earning through the cold season.

• Raw oysters in cold weather

  Offer the take-home bag instead.

• Your websiteFarm visits run on a separate Square Online site, visit.gliddenpoint.com: farm store and tours, sauna bookings, private events, a farm menu (beer, cider, spritzes, tinned fish plates) and an FAQ, at 637 River Road, Edgecomb, Maine. The shop's announcement bar reads "Sauna Season is here - Click to Book Now".Source
• Your websiteDigital gift cards are "Online store only. Not redeemable at the Farm Store, or for tours or sauna sessions"; sauna gift cards are sold separately and "cover private sessions for individuals, pairs, or small groups".Source
• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source

List 100 target oyster bars and seafood restaurants, send each a sample box (two oysters, spec sheet, the new Chefs page link, an order card), call within a week, and offer a standing-order discount for the first month.

Chefs choose oysters by tasting, and standing orders bring steady weekly volume.

• Supply limits

  Pace outreach to harvest capacity.

• #1 Turn the "Chefs" page into a real chef and wholesale page; today it is a home guide with a draft placeholder

• Your websiteWholesale page: "We supply restaurants, chefs, seafood markets, hotels, country clubs and seafood distributors who want a consistent and high-quality supply of Maine oysters ... We ship 52 weeks a year. To set up a wholesale account, please reach out." One chef quote and a CONTACT SALES button; the footer adds "Interested in Wholesale? Drop us a line!"Source
• News coverageThe Lincoln County News (December 2016): the current owner bought Glidden Point from its founder with four leases covering about 28 acres on the Damariscotta River and approval for a farm store at 637 River Road; oysters take three to four years to grow and are sold wholesale to "almost every major city on the Eastern Seaboard" and special-ordered by chefs nationwide.Source
• Your websiteThree pages carry the same guide word for word: /pages/chefs, /pages/new-to-oysters and /pages/hosting-with-oysters all open "A practical guide to storing, shucking, and serving—with a bit of Maine know-how" and cover fridge storage, how to shuck and "6 oysters per person". All three include the draft line "Need visuals? Check out our video guide on [link or mention where to find it]." The Chefs page has nothing for chefs: no wholesale sizes, pricing, delivery days or link to the wholesale form (checked October 20, 2026).Source

Send one monthly email: this month's oyster and farm, what is best to eat now, a recipe, a reorder button and the next ship date. Add a post-delivery flow that asks for a review and a photo three days after arrival.

Regular, useful emails keep a once-a-year buyer ordering every season, and reviews keep rising.

• Unsubscribes

  Monthly at most.

• Your websiteSitemap and upkeep: /pages/holiday-gift-guide-2025 returns "404 Page not found"; seasonal pages exist for Thanksgiving, Memorial Day, the Fourth of July and graduation gifts; two homepage links are unrendered template code (`${ item.url }`). The Careers page says "No postings at this time" while its FAQ says "Review the open position listed above". The blog posts monthly oyster stories (e.g. "Saltwater Cowgirls", "Merroir: How Place Affects").Source
• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source
• DNS checkgliddenpoint.com uses Google Workspace and Klaviyo; SPF ends in "-all" and DKIM is set, but DMARC is "p=none", so failing mail is still delivered.Source

Use one permanent URL per occasion (/pages/thanksgiving-oysters, /pages/gifts, /pages/new-years-eve-oysters), update dates and products each year, and link them from the menu in season.

Permanent pages build rankings and links over time and avoid dead links.

• Out-of-date content

  Calendar reminder before each season.

• Your websiteSitemap and upkeep: /pages/holiday-gift-guide-2025 returns "404 Page not found"; seasonal pages exist for Thanksgiving, Memorial Day, the Fourth of July and graduation gifts; two homepage links are unrendered template code (`${ item.url }`). The Careers page says "No postings at this time" while its FAQ says "Review the open position listed above". The blog posts monthly oyster stories (e.g. "Saltwater Cowgirls", "Merroir: How Place Affects").Source
• Your websiteThe FAQ and product pages say *Thanksgiving orders close Sun Nov. 22 at 11am ET, arrive at your door Tue Nov. 24.* The Oyster Starter Kit is pitched as "Perfect for gifts, dinner parties"; gift cards run $25 to $500.Source

Compress and resize the hero and product images (660 KB savings), load Klaviyo forms after the page settles, and remove unused apps.

A lighter page protects the good field scores as the site grows.

• Fewer signups

  Compare signup rate before and after.

• Google PageSpeedHomepage: real Chrome visitors pass Core Web Vitals comfortably (LCP 1.0s, INP 106 ms, CLS 0.01). In the mobile lab test: score 65, main image at 6.0s, 3.4 MB over 279 requests, Klaviyo scripts 605 KB with 375 ms of blocking, 660 KB of image savings, 19 images without alt text and 6 console errors.Source

Read DMARC reports, confirm Google Workspace, Klaviyo and Shopify pass, then move to quarantine and reject.

Protects customers and improves inbox placement of order and campaign emails.

• Blocking real mail

  Step slowly.

• DNS checkgliddenpoint.com uses Google Workspace and Klaviyo; SPF ends in "-all" and DKIM is set, but DMARC is "p=none", so failing mail is still delivered.Source

Film one 3-5 minute episode a month (seeding, tumbling, winter sinking, harvest, packing on Wednesday) and cut each into vertical clips. Use them on product pages, in email and in wholesale pitches.

Video builds the trust that justifies premium prices and fills the farm's tour and sauna calendar.

• Time on the farm

  Film during normal work.

• YouTubeThe Glidden Point YouTube channel has 11 subscribers, 12 videos and 378 views; it is linked in the site footer next to Instagram, Facebook and Pinterest.Source
• Your websiteAbout and Why Buy From Us: a family-owned sea farm in mid-coast Maine since 1987, oysters grown and harvested by hand, a HACCP-certified facility, "over 72 tons" sold in the 2006 season, and partner oysters from neighboring Damariscotta growers "finished" in its rafts. "We're not a marketplace. We are the source." Orders ship once a week.Source
• News coverageThe Lincoln County News (December 2016): the current owner bought Glidden Point from its founder with four leases covering about 28 acres on the Damariscotta River and approval for a farm store at 637 River Road; oysters take three to four years to grow and are sold wholesale to "almost every major city on the Eastern Seaboard" and special-ordered by chefs nationwide.Source
• Your websiteFarm visits run on a separate Square Online site, visit.gliddenpoint.com: farm store and tours, sauna bookings, private events, a farm menu (beer, cider, spritzes, tinned fish plates) and an FAQ, at 637 River Road, Edgecomb, Maine. The shop's announcement bar reads "Sauna Season is here - Click to Book Now".Source

Package half-day and full-day retreats (tour, shucking lesson, raw bar, sauna, take-home bags), publish prices and a request form, and pitch event planners and companies in Portland and Boston. Send attendees home with an online order offer.

Events earn far more per visit than walk-ins and introduce dozens of new customers at once.

• Weather

  Indoor backup and flexible dates.

• Your websiteFarm visits run on a separate Square Online site, visit.gliddenpoint.com: farm store and tours, sauna bookings, private events, a farm menu (beer, cider, spritzes, tinned fish plates) and an FAQ, at 637 River Road, Edgecomb, Maine. The shop's announcement bar reads "Sauna Season is here - Click to Book Now".Source
• Your websiteAbout and Why Buy From Us: a family-owned sea farm in mid-coast Maine since 1987, oysters grown and harvested by hand, a HACCP-certified facility, "over 72 tons" sold in the 2006 season, and partner oysters from neighboring Damariscotta growers "finished" in its rafts. "We're not a marketplace. We are the source." Orders ship once a week.Source
• Your websiteDigital gift cards are "Online store only. Not redeemable at the Farm Store, or for tours or sauna sessions"; sauna gift cards are sold separately and "cover private sessions for individuals, pairs, or small groups".Source

Ask wholesale customers to opt in, publish a map of restaurants serving Glidden Point, give each a menu badge and a link, and share their posts. Use the map in wholesale pitches as social proof.

The map helps direct sales and wholesale at once: proof for shoppers, free promotion for chefs.

• Restaurants stop buying

  Confirm listings quarterly.

• #1 Turn the "Chefs" page into a real chef and wholesale page; today it is a home guide with a draft placeholder

• News coverageThe Lincoln County News (December 2016): the current owner bought Glidden Point from its founder with four leases covering about 28 acres on the Damariscotta River and approval for a farm store at 637 River Road; oysters take three to four years to grow and are sold wholesale to "almost every major city on the Eastern Seaboard" and special-ordered by chefs nationwide.Source
• Your websiteWholesale page: "We supply restaurants, chefs, seafood markets, hotels, country clubs and seafood distributors who want a consistent and high-quality supply of Maine oysters ... We ship 52 weeks a year. To set up a wholesale account, please reach out." One chef quote and a CONTACT SALES button; the footer adds "Interested in Wholesale? Drop us a line!"Source
• Your websiteThree pages carry the same guide word for word: /pages/chefs, /pages/new-to-oysters and /pages/hosting-with-oysters all open "A practical guide to storing, shucking, and serving—with a bit of Maine know-how" and cover fridge storage, how to shuck and "6 oysters per person". All three include the draft line "Need visuals? Check out our video guide on [link or mention where to find it]." The Chefs page has nothing for chefs: no wholesale sizes, pricing, delivery days or link to the wholesale form (checked October 20, 2026).Source

Bring back the trio as a tasting kit (three oysters from different sites, knife, tasting card) with a live 45-minute online tasting on set Thursdays. Sell to companies for team events and to friends as a gift.

An experience sells at a higher price than oysters alone and teaches buyers to come back for each site.

• Supply of three sites

  Use partner oysters when needed.

• Your websiteOyster range (products.json, October 20, 2026): Glidden Point Topsiders 36 for $165, 50 for $187, 100 for $289 (rated 4.77 from 60 reviews); Pine Points 36 for $165, 50 for $187, 100 for $259 (5.0 from 14); The Oyster Starter Kit, 36 oysters with knife, towel and sauce, $177.99 (4.98 from 53); The Oyster Sampler Trio $144.99, sold out; Saltwater Cowgirls, a partner farm's oyster and "Oyster of the Month for October", 36 for $141. Prices are per bag; no page shows the price per oyster.Source
• Your websiteSitemap and upkeep: /pages/holiday-gift-guide-2025 returns "404 Page not found"; seasonal pages exist for Thanksgiving, Memorial Day, the Fourth of July and graduation gifts; two homepage links are unrendered template code (`${ item.url }`). The Careers page says "No postings at this time" while its FAQ says "Review the open position listed above". The blog posts monthly oyster stories (e.g. "Saltwater Cowgirls", "Merroir: How Place Affects").Source
• Your websiteShipping: perishable orders ship FedEx Priority Overnight "Wednesday for Thursday delivery", ordered "before 7:00AM EST on Wednesday", to the 48 contiguous states and D.C.; orders after that wait a week. The FAQ also says "you'll select your preferred delivery date at the top of your screen, and we'll ship your oysters order the day before." Oyster orders ship free overnight; merchandise ships free from $75.Source

Add a line to order confirmations and the box insert based on that page ("the oysters in your bag filtered river water while they grew"), with a link to the environment page, and a shareable card for social. Keep claims to what the farm's page already states.

Shoppers feel good about the purchase and share it, and it differentiates from imported or wild seafood.

• Overclaiming

  Use the farm's own careful wording and avoid totals per order.

• Your websiteThe "Do Farmed Oysters Help the Environment?" page says oysters need "no feed, no fertilizers" and that "A single oyster can filter up to 50 gallons of water per day".Source
• Your websiteAbout and Why Buy From Us: a family-owned sea farm in mid-coast Maine since 1987, oysters grown and harvested by hand, a HACCP-certified facility, "over 72 tons" sold in the 2006 season, and partner oysters from neighboring Damariscotta growers "finished" in its rafts. "We're not a marketplace. We are the source." Orders ship once a week.Source