Juno growth playbook

Add a "Continue in Juno" button to the spoon calculator and the standing test. It builds a link that carries the result itself (energy rating, activities, readings and date) in the link, so nothing is stored on Juno's servers and the "nothing is stored or sent" promise still holds until the person chooses to save in the app. On phones the link opens the app, or the store and then the app on first launch, with the plan or standing-test log pre-filled as day one of their history. On desktop it shows a QR code of the same link. Do the same for the embedded versions on clinic and charity sites, then measure installs per tool.

The visitor has already invested effort and seen value; carrying that work into the app removes the blank-screen moment at first launch and gives their history a starting point. It also lets Juno measure, for the first time, which tools and pages produce users.

[ ] "Continue in Juno" button on the spoon calculator
[ ] Same button on the standing test
[ ] Result carried in the link, not stored on the server
[ ] First-launch screen shows the plan as day one
[ ] QR code on desktop
[ ] Button in the embedded tools
[ ] Tracking: completion, link open, install, day-7 return

• Visitors worry their health data is being collected

  Keep the data in the link, say so on the button, and only store it after they tap save in the app.

• Deep links break on some devices

  Fall back to a short code they can type in the app.

• Your websiteSpoon Calculator: turns an energy rating, sleep, HRV and resting heart rate into a spoon budget and flags crash risk; the plan "isn't saved or sent anywhere", nothing is "stored or sent to Juno", there is no account and the plan is lost when the page closes, with "Copy or print it" as the only export; the closing CTA "Let Juno do the counting" shows only the two store badges.Source
• Your websitePoor man's tilt table test: a standing-test timer and heart-rate log that "reports your numbers against" doctors' thresholds; "nothing is stored or sent to Juno" and results can only be printed or copied; the app pitch reads "Want a record over weeks, not one morning?" with store badges, plus an "Add this tool to your website" embed offer.Source
• Your websiteDownload page /get: shows "Getting Juno…" and "If nothing happens, choose your store:" with an App Store and a Google Play badge only; no QR code, no send-me-a-link option and no web version for desktop visitors. The example report's "Create your report with Juno" button also goes to /get.Source
• HiringEngineering: a Founding Mobile Engineer (San Francisco, $130K–$200K, 0.5–1% equity) to own the app across "mobile architecture, AI, voice, health tracking, and performance" (React Native and Expo or native), and an AI Founding Engineer for conversations, health reasoning, retrieval, memory, evaluation and safety guardrails.Source

Pick one dated, defensible number for users (and say what it counts: downloads, accounts or monthly users), use it in the meta description, hero, condition guides and FAQ, and keep the ratings figure separate ("4.8 from 10,000+ App Store ratings"). Put both in one config so every page updates together.

A large, consistent number lifts click-through from search and stops careful readers, journalists and partners from doubting the claim.

• Overstating users

  Say exactly what the number counts and date it.

• Your websiteHomepage (checked November 9, 2026): H1 "Your personal health assistant for chronic illness"; hero shows "4.8 App Store" and "350k happy users", while the meta description that search results show says "Rated 4.8 by 10,000+ users"; "Always free" plan with symptom tracking, pacing, insights, doctor reports and community, a monthly limit on free chats and Pro for unlimited chats and "Enhanced memory"; main CTA "Download Juno" goes to /get; no email signup; English only.Source
• Your websitePOTS guide (last updated September 4, 2026): "Loved by 300,000+ people" and "Join a community of 300,000+"; none of its eight review excerpts mention POTS; social proof cites a TikTok account with 350K followers and Instagram with 117K; CTAs are store badges and a free symptom tracker; English only, no hreflang.Source
• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• Y Combinator profileSpring 2026 batch, founded 2025, team of 5, based in London; "an AI personal health assistant for the 1B+ people living with chronic illness" with "300,000+" patients, while its earlier launch post cited 80,000 users.Source

On wide screens, show a QR code on /get that opens the right store on the phone, with a line such as "Scan with your phone camera". Use a separate tracked link for the QR so desktop-originated installs can be counted, and reuse it on the example report and the condition guides.

A QR code turns a dead end into a two-second handoff, and the tracking shows how much of Juno's content audience reads on desktop.

• Few scans

  Add the QR to printed worksheets too.

• Your websiteDownload page /get: shows "Getting Juno…" and "If nothing happens, choose your store:" with an App Store and a Google Play badge only; no QR code, no send-me-a-link option and no web version for desktop visitors. The example report's "Create your report with Juno" button also goes to /get.Source
• Your websiteExample report: a 5-page fictional doctor report (appointment summary, symptom grid, medications and adherence, daily logs) with "Download the PDF" and "Read as text"; it says "The report supports that conversation; it does not establish a diagnosis."; the only path to make one is "Create your report with Juno", which goes to the store-choice page.Source
• PageSpeedGoogle PageSpeed (homepage, November 10, 2026): real visitors pass Core Web Vitals (LCP 1.0s, INP 82 ms, CLS 0); the lab phone test scores 75 (desktop 100) with LCP 5.6s on the hero clouds image; fonts are 779 KB of a 1,235 KB page; render-blocking requests cost about 0.35s.Source

Replace the article CTA with the same two-badge block the guides use, or a single link to /get that picks the right store. Do it in the article template so every existing and future post is fixed at once, and tag the links so installs can be counted by article.

It recovers Android readers who already wanted the app, at almost no cost.

• Store attribution is incomplete

  Compare Play Console referrer data before and after.

• Your websiteBlog article "Why Do I Crash 24 Hours After Activity" (updated October 28, 2026): byline "Published by Juno team" with no named author or medical reviewer, although the site has /reviewers pages and a medical advisory board; the app CTA is "Download Juno on the App Store" only, with no Google Play link; no email signup.Source
• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source
• Your websiteSitemap (125 URLs, checked November 9, 2026): 53 blog URLs in five categories, 24 condition guides under /chronic-illness-support, 12 free worksheets, 5 tracker URLs (spoon calculator, Beighton score, HRV by age, poor man's tilt table test), 4 comparison pages (Bearable, Guava, Human Health, Visible), 6 medical advisory board pages, 3 /reviewers pages, a /sponsor page, /voice-study and /example-report; no pages in any language other than English.Source

Add an author line, a "Medically reviewed by" line linking to the reviewer's page, and a review date to every article and condition guide. Start with the 20 most-visited pages, add article and reviewer structured data, and set a rule that nothing health-related publishes without a named reviewer.

Named clinical review is a strong trust signal for health content in search and with cautious readers, and Juno already has the people.

• Review slows publishing

  Batch reviews weekly with a short checklist.

• Your websiteBlog article "Why Do I Crash 24 Hours After Activity" (updated October 28, 2026): byline "Published by Juno team" with no named author or medical reviewer, although the site has /reviewers pages and a medical advisory board; the app CTA is "Download Juno on the App Store" only, with no Google Play link; no email signup.Source
• Your websiteSitemap (125 URLs, checked November 9, 2026): 53 blog URLs in five categories, 24 condition guides under /chronic-illness-support, 12 free worksheets, 5 tracker URLs (spoon calculator, Beighton score, HRV by age, poor man's tilt table test), 4 comparison pages (Bearable, Guava, Human Health, Visible), 6 medical advisory board pages, 3 /reviewers pages, a /sponsor page, /voice-study and /example-report; no pages in any language other than English.Source
• HiringSocial Media Manager (San Francisco, $60K–$110K): owns TikTok, Instagram and YouTube Shorts from scripting to posting, appears on camera, finds creator collaborations and tracks "watch time, shares, saves, audience growth, and app signups"; nice-to-have: turning organic content into paid creative. A Social Media & Content Intern will film short health videos and "check health information before publication".Source

Add a "Reduced price" option on the Pro screen and the FAQ: the user picks the reason, confirms a simple honesty statement, and gets the reduced plan through the store's offer features straight away. Review a sample later rather than gatekeeping every request. Track uptake and retention against full-price Pro.

Removing the request step turns an existing offer into paying users who are otherwise lost, and it matches the mission the team states on every page.

• Full-price users switch down

  Show it as a separate option, not on the main price card.

• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source

Replace the sponsor page with a short recap: what was discussed, photos with consent, attendee quotes, and a "Tell me about the next one" link for sponsors and attendees. Link it from the media page alongside a press contact.

It keeps the page's search value, gives future sponsors proof the format works, and removes an out-of-date offer.

• Privacy of attendees

  Publish names and images only with consent.

• Your websiteSponsor page: sells £250, £500 and £1,000 packages for a Women's Health Summit on Saturday 24 October 2026 in London for "100 women"; the page is still live and in the sitemap after the event date.Source
• Your websiteMedia page (last updated September 4, 2026): four items, including Forbes (March 2026), the Y Combinator profile and MSN launch coverage; no press kit and no press contact.Source

Pick the two or three app languages with the most installs outside English-speaking markets. Translate the five strongest condition guides, the spoon calculator and the homepage into each, with native-speaker clinical review, hreflang tags and store links that open the localized listing. Add localized worksheets next if they convert.

Juno has already paid the cost of localizing the product; the website is the missing half. Non-English chronic illness searches have far fewer specialist results to compete with.

• Medical meaning lost in translation

  Native-speaking clinician review on every page.

• Support load in new languages

  Start with languages the app already supports in chat.

• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source
• Your websiteSitemap (125 URLs, checked November 9, 2026): 53 blog URLs in five categories, 24 condition guides under /chronic-illness-support, 12 free worksheets, 5 tracker URLs (spoon calculator, Beighton score, HRV by age, poor man's tilt table test), 4 comparison pages (Bearable, Guava, Human Health, Visible), 6 medical advisory board pages, 3 /reviewers pages, a /sponsor page, /voice-study and /example-report; no pages in any language other than English.Source
• Your websitePOTS guide (last updated September 4, 2026): "Loved by 300,000+ people" and "Join a community of 300,000+"; none of its eight review excerpts mention POTS; social proof cites a TikTok account with 350K followers and Instagram with 117K; CTAs are store badges and a free symptom tracker; English only, no hreflang.Source
• Competitor researchRivals' own homepages: Bearable, "Feel more in control of your health", 900,000+ members, a free tier and a $34.99 subscription shown on the homepage, with data export for doctor visits; Visible, "The wearable band designed for chronic illness", 100,000+ users, HSA/FSA-eligible and giftable memberships, and members can volunteer anonymized data for research; Guava, "An easier way to manage your health", imports records from patient portals and labs and supports 20+ languages.See the research Source

Simplify to two or three live Pro plans (for example monthly and yearly), retire the leftover store products, and show the local price on the homepage plan table and FAQ, with a note that the free plan stays free. Add a one-line comparison of what free and Pro include.

A clear price builds trust with cautious buyers, cuts confusion between store listings and makes the free plan more credible.

• Existing subscribers on old prices

  Keep them on their plan; change only what new buyers see.

• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source
• Competitor researchRivals' own homepages: Bearable, "Feel more in control of your health", 900,000+ members, a free tier and a $34.99 subscription shown on the homepage, with data export for doctor visits; Visible, "The wearable band designed for chronic illness", 100,000+ users, HSA/FSA-eligible and giftable memberships, and members can volunteer anonymized data for research; Guava, "An easier way to manage your health", imports records from patient portals and labs and supports 20+ languages.See the research Source

Build a list of 50 patient charities, support groups and specialist clinics per condition (starting with POTS and hypermobility, where the two embeds fit), and send a short, personal offer: the free tool, a branded version in their colours, and a matching worksheet they can hand out. Track embeds by referring site and installs from the credit link.

Trusted organizations reach patients Juno cannot buy, and a privacy-first free tool is an easy yes for them.

• Charities wary of commercial apps

  Lead with the no-tracking design and keep the credit line small.

• #1 Let the spoon calculator and standing test send their result into the app, instead of losing it when the tab closes

• Your websiteEmbed page: the POTS standing test and Beighton score calculator can be embedded free by "clinics, charities, and patient groups" with an iframe; no cookies or tracking; each embed carries a "Free [tool name] by Juno" credit line linking back; requests for new tools go to the team email.Source
• Your websitePoor man's tilt table test: a standing-test timer and heart-rate log that "reports your numbers against" doctors' thresholds; "nothing is stored or sent to Juno" and results can only be printed or copied; the app pitch reads "Want a record over weeks, not one morning?" with store badges, plus an "Add this tool to your website" embed offer.Source
• HiringGrowth & Operations Intern (San Francisco, London or remote US): finds and recruits UGC creators, runs outreach, briefs and deadlines, helps creators "share authentic stories about health and chronic illness" and tracks creator and campaign performance.Source

Give each content theme (pacing, appointments, flares, a given condition guide) its own tracked link that lands on the matching guide or tool with the handoff button from idea 1. Put the link in bios and pinned comments, rotate it with the week's topic, and report installs per theme every week so the next week's scripts follow what converts.

It turns a large organic audience into a measured acquisition channel and tells the new hire which hooks to repeat or turn into paid creative.

• Attribution gaps on social apps

  Add an in-app "where did you hear about us" question.

• #1 Let the spoon calculator and standing test send their result into the app, instead of losing it when the tab closes

• HiringSocial Media Manager (San Francisco, $60K–$110K): owns TikTok, Instagram and YouTube Shorts from scripting to posting, appears on camera, finds creator collaborations and tracks "watch time, shares, saves, audience growth, and app signups"; nice-to-have: turning organic content into paid creative. A Social Media & Content Intern will film short health videos and "check health information before publication".Source
• Your websitePOTS guide (last updated September 4, 2026): "Loved by 300,000+ people" and "Join a community of 300,000+"; none of its eight review excerpts mention POTS; social proof cites a TikTok account with 350K followers and Instagram with 117K; CTAs are store badges and a free symptom tracker; English only, no hreflang.Source

Brief creators who already use Juno to film the week before and after an appointment: logging by voice, the report they printed, and what changed in the conversation with their clinician, shared only with what they choose to show. Use one brief, one hook format and a tracked link per creator, and repost the best clips on Juno's channels.

A real appointment story shows the product's value in under a minute and speaks to the most common frustration, re-explaining history to every clinician.

• Creators overstate what the app does

  Brief: the report supports a conversation, it does not diagnose.

• HiringGrowth & Operations Intern (San Francisco, London or remote US): finds and recruits UGC creators, runs outreach, briefs and deadlines, helps creators "share authentic stories about health and chronic illness" and tracks creator and campaign performance.Source
• Your websiteExample report: a 5-page fictional doctor report (appointment summary, symptom grid, medications and adherence, daily logs) with "Download the PDF" and "Read as text"; it says "The report supports that conversation; it does not establish a diagnosis."; the only path to make one is "Create your report with Juno", which goes to the store-choice page.Source
• HiringSocial Media Manager (San Francisco, $60K–$110K): owns TikTok, Instagram and YouTube Shorts from scripting to posting, appears on camera, finds creator collaborations and tracks "watch time, shares, saves, audience growth, and app signups"; nice-to-have: turning organic content into paid creative. A Social Media & Content Intern will film short health videos and "check health information before publication".Source

Add a secure, expiring share link the patient controls, opening a clean clinician view of the report, plus a small footer on PDFs and the link: "Made with Juno, free for your patients" leading to a clinicians page with a printable patient handout. Measure installs that come from clinician recommendations.

Clinicians are the most trusted recommenders in health, and the report is already in their hands; this makes each one a possible referral source.

• Health data exposure through links

  Expiry, revocation and no indexing; share only what the patient picks.

• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• Your websiteExample report: a 5-page fictional doctor report (appointment summary, symptom grid, medications and adherence, daily logs) with "Download the PDF" and "Read as text"; it says "The report supports that conversation; it does not establish a diagnosis."; the only path to make one is "Create your report with Juno", which goes to the store-choice page.Source
• HiringEngineering: a Founding Mobile Engineer (San Francisco, $130K–$200K, 0.5–1% equity) to own the app across "mobile architecture, AI, voice, health tracking, and performance" (React Native and Expo or native), and an AI Founding Engineer for conversations, health reasoning, retrieval, memory, evaluation and safety guardrails.Source

Ask users in the app, with explicit opt-in, for a one-line review and the condition they want it shown under. Show three matched reviews near the top of each guide, with first name or initials only, and fall back to general reviews where there are none yet. Refresh quarterly.

Matched social proof answers "does this work for people like me" at the point of decision, which generic praise cannot.

• Reviews imply medical outcomes

  Choose reviews about using the app, not about treatment results.

• Your websitePOTS guide (last updated September 4, 2026): "Loved by 300,000+ people" and "Join a community of 300,000+"; none of its eight review excerpts mention POTS; social proof cites a TikTok account with 350K followers and Instagram with 117K; CTAs are store badges and a free symptom tracker; English only, no hreflang.Source
• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source
• Your websiteHomepage (checked November 9, 2026): H1 "Your personal health assistant for chronic illness"; hero shows "4.8 App Store" and "350k happy users", while the meta description that search results show says "Rated 4.8 by 10,000+ users"; "Always free" plan with symptom tracking, pacing, insights, doctor reports and community, a monthly limit on free chats and Pro for unlimited chats and "Enhanced memory"; main CTA "Download Juno" goes to /get; no email signup; English only.Source

Add "Snap your worksheet" in the app: the user photographs a filled-in Juno worksheet and Juno reads the dates, spoons, symptoms and notes into their history for them to confirm. Print a small "Snap this page into Juno" line and QR code on every worksheet so paper users have a reason and a route to switch.

It turns the free paper funnel into an activation path, and the first app session starts with weeks of history rather than an empty screen.

• Handwriting misread

  Always show a preview to confirm before saving.

• Your websiteSpoon Diary worksheet: a free 10-page printable PDF (A4 and US Letter), "no email needed"; under "Prefer not to use paper?" it points to the app, but paper entries cannot be brought into Juno.Source
• Your websiteSpoon Calculator: turns an energy rating, sleep, HRV and resting heart rate into a spoon budget and flags crash risk; the plan "isn't saved or sent anywhere", nothing is "stored or sent to Juno", there is no account and the plan is lost when the page closes, with "Copy or print it" as the only export; the closing CTA "Let Juno do the counting" shows only the two store badges.Source
• HiringEngineering: a Founding Mobile Engineer (San Francisco, $130K–$200K, 0.5–1% equity) to own the app across "mobile architecture, AI, voice, health tracking, and performance" (React Native and Expo or native), and an AI Founding Engineer for conversations, health reasoning, retrieval, memory, evaluation and safety guardrails.Source

Build a simple importer for exported files from the most common trackers (starting with whatever format Bearable exports), mapping symptoms, moods and medications onto Juno's timeline. Add a "Bring your history" section and how-to to each comparison page, and test whether imported users stay longer.

Removing the switching cost turns comparison readers from "interesting" into "I'll move", and imported history makes Juno's patterns and reports useful on day one.

• Export formats change

  Support a generic CSV template as the fallback.

• Your websiteSitemap (125 URLs, checked November 9, 2026): 53 blog URLs in five categories, 24 condition guides under /chronic-illness-support, 12 free worksheets, 5 tracker URLs (spoon calculator, Beighton score, HRV by age, poor man's tilt table test), 4 comparison pages (Bearable, Guava, Human Health, Visible), 6 medical advisory board pages, 3 /reviewers pages, a /sponsor page, /voice-study and /example-report; no pages in any language other than English.Source
• Competitor researchRivals' own homepages: Bearable, "Feel more in control of your health", 900,000+ members, a free tier and a $34.99 subscription shown on the homepage, with data export for doctor visits; Visible, "The wearable band designed for chronic illness", 100,000+ users, HSA/FSA-eligible and giftable memberships, and members can volunteer anonymized data for research; Guava, "An easier way to manage your health", imports records from patient portals and labs and supports 20+ languages.See the research Source
• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source

Ask users to add their next appointment. Juno then counts down in check-ins ("9 days left to fill your report"), nudges gently on missed days, drafts the report and the questions two days before, and asks afterwards what the clinician said so the next report starts from there. Test whether users with an appointment set check in more and convert to Pro more.

It ties daily tracking to a date the user already cares about, which is a stronger reason to check in than a streak.

• Nudges feel like pressure

  Let users choose frequency and skip days without guilt.

• Your websiteExample report: a 5-page fictional doctor report (appointment summary, symptom grid, medications and adherence, daily logs) with "Download the PDF" and "Read as text"; it says "The report supports that conversation; it does not establish a diagnosis."; the only path to make one is "Create your report with Juno", which goes to the store-choice page.Source
• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• HiringEngineering: a Founding Mobile Engineer (San Francisco, $130K–$200K, 0.5–1% equity) to own the app across "mobile architecture, AI, voice, health tracking, and performance" (React Native and Expo or native), and an AI Founding Engineer for conversations, health reasoning, retrieval, memory, evaluation and safety guardrails.Source

Launch "Juno Research": users opt in, per study, to share de-identified data or answer short surveys; Juno partners with university teams on questions patients care about (pacing, crashes, appointment outcomes) and publishes results in plain language. Start with one internal study on whether pacing with Juno reduces self-reported crashes.

Published, peer-reviewed results are the proof clinicians, charities and press need, and taking part gives users a sense of purpose that keeps them engaged.

• Trust damage if data use feels broad

  Opt-in per study, de-identified data, clear withdrawal.

• Your websiteVoice study (November 5, 2026): Juno tested 22 AI voices over six rounds with 290 people living with long-term conditions; in the final round of 171 the new voice won 56% of head-to-head choices, "not a clear win", so Juno is "keeping today's voice for now".Source
• Competitor researchRivals' own homepages: Bearable, "Feel more in control of your health", 900,000+ members, a free tier and a $34.99 subscription shown on the homepage, with data export for doctor visits; Visible, "The wearable band designed for chronic illness", 100,000+ users, HSA/FSA-eligible and giftable memberships, and members can volunteer anonymized data for research; Guava, "An easier way to manage your health", imports records from patient portals and labs and supports 20+ languages.See the research Source
• Y Combinator profileSpring 2026 batch, founded 2025, team of 5, based in London; "an AI personal health assistant for the 1B+ people living with chronic illness" with "300,000+" patients, while its earlier launch post cited 80,000 users.Source

Start simple: let users photograph or upload a lab report, have Juno extract the values with the user confirming each one, and show them in the doctor report next to symptoms on the same dates. Later, connect patient-portal records where standard connections exist. Keep it in Pro if it proves valuable.

It closes the main feature gap with Guava, deepens the report, and gives users a reason to upgrade.

• Extraction errors on medical values

  Never save a value the user has not confirmed.

• Competitor researchRivals' own homepages: Bearable, "Feel more in control of your health", 900,000+ members, a free tier and a $34.99 subscription shown on the homepage, with data export for doctor visits; Visible, "The wearable band designed for chronic illness", 100,000+ users, HSA/FSA-eligible and giftable memberships, and members can volunteer anonymized data for research; Guava, "An easier way to manage your health", imports records from patient portals and labs and supports 20+ languages.See the research Source
• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• HiringEngineering: a Founding Mobile Engineer (San Francisco, $130K–$200K, 0.5–1% equity) to own the app across "mobile architecture, AI, voice, health tracking, and performance" (React Native and Expo or native), and an AI Founding Engineer for conversations, health reasoning, retrieval, memory, evaluation and safety guardrails.Source

Offer "Give Juno Pro": a gift page where someone buys a year of Pro and receives a code to send with a personal note, redeemed in the app using the stores' offer-code features or a web purchase where allowed. Add a "Share Juno with someone who helps you" option so users can invite a carer.

It opens a new buyer, the person who wants to help, and makes Pro affordable for users who would never pay themselves.

• Unredeemed codes

  Remind the giver to resend after a week.

• #9 Publish one clear Pro price on the site

• Competitor researchRivals' own homepages: Bearable, "Feel more in control of your health", 900,000+ members, a free tier and a $34.99 subscription shown on the homepage, with data export for doctor visits; Visible, "The wearable band designed for chronic illness", 100,000+ users, HSA/FSA-eligible and giftable memberships, and members can volunteer anonymized data for research; Guava, "An easier way to manage your health", imports records from patient portals and labs and supports 20+ languages.See the research Source
• Your websiteFAQ: free covers symptom tracking, pacing, insights, doctor reports and community, with limited AI chat; Pro adds unlimited chat and enhanced memory; the price "varies by region; check the app"; reduced pricing for students, carers and people on disability support requires contacting the company to apply; the community is "more than 100,000 people"; doctors receive reports by email or printed PDF and direct doctor access is "not yet available"; an initial evaluation involved 36 doctors; 20+ wearable integrations; iOS and Android, no web version.Source
• App Store listingApp Store (checked November 9, 2026): "Juno: Chronic Illness Support" by SharedGenes, Inc., 4.8 from about 10,800 ratings, #149 in Health & Fitness top free; available in English plus 13 languages including Spanish, French, German, Japanese and Portuguese, with version 3.10.2 adding Danish, Norwegian and Swedish; Juno Pro is listed at eight price points, from $4.99 a week to $99.99 a year (also $39.99 a year, $9.99, $14.99 and $19.99 a month, $44.99 a quarter); visible reviews praise conversational logging, pacing and the Oura link and ask for a mark-all-medications-taken button.Source

Add a press kit (logo, product shots, a fact sheet with one consistent user number, founder bios and a press email) to the media page. Publish one short research note a quarter in the same style: an internal study or an anonymized, aggregate look at what people tracked (for example how many crashes followed a high-energy day), with method and limits stated. Pitch each one to health and tech reporters.

Original data earns coverage and links that ads cannot, and the voice study shows the team can do it rigorously.

• Aggregate data raises privacy questions

  Only large, anonymized aggregates, with the method published.

• #2 Use one proof number: search results say 10,000+ users while the homepage says 350k

• Your websiteVoice study (November 5, 2026): Juno tested 22 AI voices over six rounds with 290 people living with long-term conditions; in the final round of 171 the new voice won 56% of head-to-head choices, "not a clear win", so Juno is "keeping today's voice for now".Source
• Your websiteMedia page (last updated September 4, 2026): four items, including Forbes (March 2026), the Y Combinator profile and MSN launch coverage; no press kit and no press contact.Source
• Y Combinator profileSpring 2026 batch, founded 2025, team of 5, based in London; "an AI personal health assistant for the 1B+ people living with chronic illness" with "300,000+" patients, while its earlier launch post cited 80,000 users.Source

Subset the fonts to the characters and weights the homepage uses, preload only the hero font, serve the clouds image in a modern format at mobile size, and remove the render-blocking request PageSpeed flags. Re-test and keep the field numbers passing.

It makes the first screen appear sooner on slow connections at almost no cost, and lighter pages help the content-heavy guides too.

• Brand look changes

  Compare screenshots before and after.

• PageSpeedGoogle PageSpeed (homepage, November 10, 2026): real visitors pass Core Web Vitals (LCP 1.0s, INP 82 ms, CLS 0); the lab phone test scores 75 (desktop 100) with LCP 5.6s on the hero clouds image; fonts are 779 KB of a 1,235 KB page; render-blocking requests cost about 0.35s.Source

Pick the 30 rare conditions with the most search demand and active patient communities. For each, publish a short, clinician-reviewed guide on what to track and what to bring to appointments, plus a link to search the condition in the app. Do not mass-produce pages; add ten at a time and keep only the ones that earn traffic.

It turns an impressive but invisible claim into pages people can find, in searches where Juno can rank quickly.

• Thin or inaccurate pages

  Small batches, named clinical review, prune weak pages.

• #5 Put a named medical reviewer on every health article

• Your websiteConditions page: says Juno covers 8,869 conditions, with rare-disease names from Orphanet and a "Search conditions" box, but only 24 conditions have their own guide.Source
• Your websiteSitemap (125 URLs, checked November 9, 2026): 53 blog URLs in five categories, 24 condition guides under /chronic-illness-support, 12 free worksheets, 5 tracker URLs (spoon calculator, Beighton score, HRV by age, poor man's tilt table test), 4 comparison pages (Bearable, Guava, Human Health, Visible), 6 medical advisory board pages, 3 /reviewers pages, a /sponsor page, /voice-study and /example-report; no pages in any language other than English.Source
• Your websiteBlog article "Why Do I Crash 24 Hours After Activity" (updated October 28, 2026): byline "Published by Juno team" with no named author or medical reviewer, although the site has /reviewers pages and a medical advisory board; the app CTA is "Download Juno on the App Store" only, with no Google Play link; no email signup.Source