Paradev growth playbook

Detect Windows visitors on /download, on the homepage and behind every "Download for macOS" button, and give them a Windows panel instead of a dead end. The panel has an honest status line and a short waitlist: email, which agent they use, whether they work in WSL and their team size. It also offers what a Windows developer can do today, but only once the team has confirmed it works: the iPhone and iPad app with a Linux host or cloud workspace. Add a Windows section to the docs Install page and a /windows page in the 18 languages the site already supports. Send waitlist members the changelog and a beta invite. Then use the list size by agent, WSL use and team size to decide when and how to build Windows natively (idea 20).

Half of the professional developer market is invisible to Paradev today. A waitlist turns a lost visit into a contact and gives a measured case for the Windows build. On launch day, thousands of people are already waiting instead of hearing about it cold.

Headline: Paradev for Windows is on the way
Body: Paradev runs on macOS and Linux today. Windows is not yet available, and we want to build it with the developers who will use it.
Field: Work email
Question 1: Which coding agent do you use most?
Question 2: Do you work in WSL? (Yes / No / Sometimes)
Question 3: How many people on your team would use it?
Button: Join the Windows beta list
Below (only once tested): On Windows today? Run agents on a Linux host or a cloud workspace and follow them from the iPhone or iPad app. See the docs.

• A waitlist reads as a promise

  Say plainly that there is no date yet, and send real updates.

• A today path that only half works

  Publish it only after three Windows users have tested it.

• Your websiteDownload page (checked November 9, 2026): "The Paradev desktop app is available for macOS and Linux" and the CLI is for "macOS and Linux", plus iPhone and iPad apps. The page never mentions Windows and has no waitlist or email field.Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source
• Industry dataStack Overflow 2025 Developer Survey, as reported by Windows Latest: Windows is the most used operating system among professional developers at 49.5%, ahead of macOS at 32.9% and Ubuntu at 27.7%, with WSL at 16.8%.Source
• CommunityA community developer published an unofficial Windows port of the app (then called Superset) in June 2026, supporting Windows 10 and 11 with PowerShell, cmd and WSL, built from source, and filed it upstream as issue #5011.Source
• Your websitePages sitemap: product pages such as /cloud, /mobile, /pages, /automations, /browser, /plugins, /conductor, /leaderboard, /stats and /press exist in 18 languages with hreflang alternates, and /ja and /ja/pricing are translated into Japanese.Source

Move sign-in and billing to a paradev.com address, keeping the superset.sh redirects. Rename the installer files and the Homebrew package, keeping the old names as aliases. Publish the SDK under a Paradev name and point the old package to it. Show the brand in the footer with the legal entity where it is required, for example "© 2026 Superset Inc. (Paradev)" if counsel agrees. Add one line on the pricing and enterprise pages: "Paradev was called Superset until October 2026."

Buyers and security reviewers check domains, installer names and legal entities. When they all match, the last step loses a reason to hesitate. It also stops the old name sending people to the unrelated products that share it, the reason the company renamed.

• Breaking existing installs and scripts

  Keep superset aliases and redirects for at least a year.

• The legal name is required in some places

  Keep Superset Inc. where the law needs it, next to the brand.

• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source
• Your websiteGitHub repository: 16.2k stars, 1.4k forks, 565 open issues and 675 open pull requests; MIT license; the README says "Windows is not yet available"; the Homebrew command and CLI binary are still superset, the SDK package is @superset_sh/sdk and downloads are named like "Superset-arm64.dmg"; an open issue is titled "Disk image download on your website is still called Superset".Source
• Your websiteLaunch post "Superset is now Paradev" (October 26, 2026): renamed because the old name was shared by many other products and companies; an $11.5M seed led by Union Square Ventures; "hundreds of thousands of developers in 180 countries" have used it and one in eight Fortune 500 companies use it; superset.sh links redirect to paradev.com, emails may come from either domain, and the superset CLI keeps working with paradev as an alias.Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source

Create paradev-vs-<rival> URLs for the 65 pages, 301-redirect the old slugs, and update internal links, the sitemap and canonicals. Keep a short "formerly Superset" line on each page for people who still search the old name. Do the same for doc URLs such as /superset-model.

Clean 301s carry rankings across, and once the rename settles the URL is part of the brand.

• A temporary ranking dip

  Move the ten biggest pages last, after the first batch holds.

• Your websiteComparison sitemap (176 URLs, checked November 9, 2026): 65 slugs still start "superset-vs-" (for example /compare/superset-vs-capy) and none start "paradev-vs-"; 53 end "-alternative" (including Cursor, Windsurf, Devin, Warp and Zed) and 17 start "best-"; most were updated November 5, 2026; none has a translated version. The pages are titled "Paradev vs ..." and note "Paradev was called Superset until October 2026".Source
• Your websiteLaunch post "Superset is now Paradev" (October 26, 2026): renamed because the old name was shared by many other products and companies; an $11.5M seed led by Union Square Ventures; "hundreds of thousands of developers in 180 countries" have used it and one in eight Fortune 500 companies use it; superset.sh links redirect to paradev.com, emails may come from either domain, and the superset CLI keeps working with paradev as an alias.Source
• Your websiteDocs: Get Started has Install ("Requirements and first launch. Two minutes."), "Your First Parallel Session" ("Three agents in parallel, ship the winner. Ten minutes.") and two guides for moving from Conductor and Conductor Cloud; about a dozen recipes (PR feedback, Sentry triage, webhook-triggered runs) and a plugin builder guide; no Windows or WSL guidance; some doc URLs still say superset (/superset-model).Source

Wave one, now to November 20: daily migration office hours in Discord, a three-minute video of a Cloud workspace moving into a Paradev cloud workspace, and a check that the import handles uncommitted changes. Wave two, December to early 2027: a page for local-app users about what they keep (worktrees, branches, sessions, agent subscriptions), a reminder series, and a first-month Team credit for teams that move together. Ask every migrated user what they miss and feed it into the roadmap.

A forced switch is the cheapest acquisition a category gets, and users who get good help moving once tend to stay.

• Looks opportunistic

  Keep the tone practical: dates, steps and help.

• Dates or terms change

  Link to Conductor's own notice and date every claim.

• PressInfoWorld (November 5, 2026): Meta acquires Conductor; Conductor Cloud becomes read-only on November 13 and shuts down on November 20, when deletion of cloud data begins; the local app gets new models and critical fixes until early 2027, then winds down; Conductor stopped accepting new users.Source
• Your website/conductor page (18 languages): "Conductor Cloud ends November 20. Move to Paradev in minutes."; existing Conductor worktrees import in place with uncommitted changes, and repos, branches, agent subscriptions and sessions carry over; chat history must be exported by hand.Source
• Your websiteDocs: Get Started has Install ("Requirements and first launch. Two minutes."), "Your First Parallel Session" ("Three agents in parallel, ship the winner. Ten minutes.") and two guides for moving from Conductor and Conductor Cloud; about a dozen recipes (PR feedback, Sentry triage, webhook-triggered runs) and a plugin builder guide; no Windows or WSL guidance; some doc URLs still say superset (/superset-model).Source

Add the logo strip, the one-in-eight Fortune 500 line, and the feature list from the pricing page (SAML SSO, SCIM, audit logs, IP restrictions, SLA, custom cloud hours). Add a short security summary: code stays local by default, Paradev doesn't proxy API calls, users bring their own keys, SOC 2 Type II, with a link to the trust center. Add one case study from a team on Team or Enterprise. Drop the phone field and offer "book a call" as well as the form.

Bottom-up tools win the developer first. The enterprise page has to win the buyer who arrives later, and that buyer looks for peers and controls.

• Logo permissions

  Use only logos already cleared for the homepage.

• Your websiteEnterprise page: headline "Paradev for your team", a contact form (name, role, company, company email, phone, "What problem are you trying to solve?"), four FAQ questions and a SOC 2 Type II badge linking to the trust center; no customer logos, case studies or feature list.Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source
• Your websiteLaunch post "Superset is now Paradev" (October 26, 2026): renamed because the old name was shared by many other products and companies; an $11.5M seed led by Union Square Ventures; "hundreds of thousands of developers in 180 countries" have used it and one in eight Fortune 500 companies use it; superset.sh links redirect to paradev.com, emails may come from either domain, and the superset CLI keeps working with paradev as an alias.Source
• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source

Show the exact yearly saving on each plan. Add a small calculator: seats, agents running at once and hours a day go in; hours used, the cheaper plan and any expected overage come out. Explain GB-hours in one line next to the plans, and either add a yearly Ultra price or say why there isn't one.

When a team lead can do the cost math alone, cloud workspaces get approved without a sales call.

• Showing overage scares buyers

  Show auto top-up and the cost per hour beside it.

• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source
• Your websiteChangelog ("Updated weekly", no email signup on the page): "Cloud Workspaces Out of Beta and Chrome Extensions in the Browser" (November 8, 2026), "Plugins for Everyone and Automations Sorted by Last Run" (October 25) and "A Mobile Simulator Pane and Page Sharing" (October 18); the marketplace lists 31 themes, agents and plugins.Source

Add an email field to the changelog, the blog, the download page and the Windows waitlist (idea 1). Send one short weekly email: the top change, one recipe from the docs and one thing built by the community. In the app, show "what's new" on the first launch after an update.

Weekly shipping is Paradev's best retention argument, but only for people who hear about it.

• Another newsletter nobody reads

  Keep it to five lines and one link.

• Your websiteChangelog ("Updated weekly", no email signup on the page): "Cloud Workspaces Out of Beta and Chrome Extensions in the Browser" (November 8, 2026), "Plugins for Everyone and Automations Sorted by Last Run" (October 25) and "A Mobile Simulator Pane and Page Sharing" (October 18); the marketplace lists 31 themes, agents and plugins.Source
• Public dataChannels: the YouTube channel has 626 subscribers, 22 videos and 41,355 views; the October 27, 2026 Hacker News post "Paradev: One workspace for Claude Code, Codex, and any coding agent" received 2 points; no newsletter signup found on the site.Source
• Your websiteDownload page (checked November 9, 2026): "The Paradev desktop app is available for macOS and Linux" and the CLI is for "macOS and Linux", plus iPhone and iPad apps. The page never mentions Windows and has no waitlist or email field.Source

Use the native rating prompt after a user's third merge from mobile, never while a task is running. Add an App Store badge to /mobile and to blog posts about mobile. Reply to every written review, and translate the listing into the site's 18 languages.

Asking at a moment of success brings honest, positive ratings, and ratings drive App Store ranking and conversion.

• The prompt annoys users

  Ask once per version, only after success.

• App StoreiPhone and iPad app "Paradev (formerly Superset)": rated 5.0 from 29 ratings, updated two days before November 9, 2026; it starts tasks, follows sessions, answers agent questions and merges pull requests from the phone, pairs with the desktop app, and is included with Pro. No Android app is listed on the site.Source
• Your websitePages sitemap: product pages such as /cloud, /mobile, /pages, /automations, /browser, /plugins, /conductor, /leaderboard, /stats and /press exist in 18 languages with hreflang alternates, and /ja and /ja/pricing are translated into Japanese.Source

Add to every profile: "Where would you rank? Get your profile in two minutes", a "compare with me" link that opens the comparison after install, and a share image showing rank and tier. Put share buttons on the leaderboard page, update old superset.sh links to paradev.com, and send Windows visitors to the waitlist (idea 1). Track installs that start from a profile.

The people who share their rank are the most engaged users, and the people who click are developers like them. A shared profile is a referral, and right now it ends at a generic download button.

• Rewards burning tokens for rank

  Feature efficiency and output tiers alongside volume.

• Your websiteLeaderboard: 2,035 developers ranked for October 12 to November 10, 2026, by tokens or API-equivalent cost, in tiers from "Button pusher" to "Henry Ford"; "Join the leaderboard" links to the download page and the page has no share buttons. Each ranked developer has a public profile at paradev.com/<handle> scoring width, depth, output, sustain and cost; the profile's only calls to action are "Download for macOS" and "Star on GitHub".Source
• Your websiteBlog "Superset Leaderboard" (October 5, 2026): joining is opt-in with a chosen handle; profiles show tokens, rank, model mix and daily activity, with a Share menu for X, LinkedIn and copy link; friends can be compared and "Super Fights" (/fight) turns two profiles into pixel monsters; prompts, repository names and file paths are never published. Example links still use superset.sh/<handle>.Source
• Your websiteDownload page (checked November 9, 2026): "The Paradev desktop app is available for macOS and Linux" and the CLI is for "macOS and Linux", plus iPhone and iPad apps. The page never mentions Windows and has no waitlist or email field.Source

Pick the 30 comparison pages with the most clicks and downloads. Translate them, starting with the five languages that already bring the most traffic to translated pages, and have native-speaking community members review them. Add hreflang to match the rest of the site and track downloads by language. Flag translations for refresh whenever the English page changes.

Comparison searches come from people about to choose, and in most languages there are few pages for them to find. The translation system and the community already exist.

• Out-of-date facts in translations

  Show the English last-updated date and refresh with each English update.

• Your websiteComparison sitemap (176 URLs, checked November 9, 2026): 65 slugs still start "superset-vs-" (for example /compare/superset-vs-capy) and none start "paradev-vs-"; 53 end "-alternative" (including Cursor, Windsurf, Devin, Warp and Zed) and 17 start "best-"; most were updated November 5, 2026; none has a translated version. The pages are titled "Paradev vs ..." and note "Paradev was called Superset until October 2026".Source
• Your websitePages sitemap: product pages such as /cloud, /mobile, /pages, /automations, /browser, /plugins, /conductor, /leaderboard, /stats and /press exist in 18 languages with hreflang alternates, and /ja and /ja/pricing are translated into Japanese.Source
• Your websiteLaunch post "Superset is now Paradev" (October 26, 2026): renamed because the old name was shared by many other products and companies; an $11.5M seed led by Union Square Ventures; "hundreds of thousands of developers in 180 countries" have used it and one in eight Fortune 500 companies use it; superset.sh links redirect to paradev.com, emails may come from either domain, and the superset CLI keeps working with paradev as an alias.Source

Offer a 14-day Pro trial with no card, triggered in the app when a Free user tries a Pro feature. In the last three days, show what they used during the trial (automations run, mobile merges, remote sessions), and offer yearly billing with the 20% saving.

A trial that starts at the moment of intent converts better than a pricing page, and usage during the trial makes the case for paying.

• Trial users never pay

  Trigger only on intent, not for every new user.

• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source
• App StoreiPhone and iPad app "Paradev (formerly Superset)": rated 5.0 from 29 ratings, updated two days before November 9, 2026; it starts tasks, follows sessions, answers agent questions and merges pull requests from the phone, pairs with the desktop app, and is included with Pro. No Android app is listed on the site.Source

Each week, list company email domains with three or more active users. Email the most active user with a 30-day Team pilot for their group, a short security pack (how to request the SOC 2 report, the local-first model, bring-your-own keys) and an offer of a call with a founder. Track each domain from first user to Team or Enterprise.

Bottom-up adoption is the strongest buying signal a developer tool gets. A pilot offered to the people already using the product skips the cold enterprise sale.

• Users feel watched

  Contact only the user, about their own team, and say they were found by a shared work domain.

• Your websiteLaunch post "Superset is now Paradev" (October 26, 2026): renamed because the old name was shared by many other products and companies; an $11.5M seed led by Union Square Ventures; "hundreds of thousands of developers in 180 countries" have used it and one in eight Fortune 500 companies use it; superset.sh links redirect to paradev.com, emails may come from either domain, and the superset CLI keeps working with paradev as an alias.Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source
• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source

On first launch, show a three-step checklist: open a repo, start three agents on the same task in separate workspaces, then review and merge the winner. Offer a small demo repo for users who don't want to start on real code. Track time to the first three-agent session and nudge users who stall on day two.

Activation tied to the product's main promise predicts retention far better than installs, and a guided first session gets more users there.

• Feels like a tutorial

  Make it skippable and short.

• Your websiteDocs: Get Started has Install ("Requirements and first launch. Two minutes."), "Your First Parallel Session" ("Three agents in parallel, ship the winner. Ten minutes.") and two guides for moving from Conductor and Conductor Cloud; about a dozen recipes (PR feedback, Sentry triage, webhook-triggered runs) and a plugin builder guide; no Windows or WSL guidance; some doc URLs still say superset (/superset-model).Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source

Ship a Docker image and templates for two or three popular hosting marketplaces, each with a docs page, a short video and a "Deploy the Paradev host" button in the docs. Marketplace listings are a discovery channel in their own right.

Removing setup from self-hosting widens the market to security-sensitive teams without building a separate product, and each listing puts Paradev in front of new developers.

• Support load from self-hosters

  Community support in Discord; paid support for Enterprise.

• Your website"Paradev is now MIT" (November 4, 2026): the code moved from the Elastic License 2.0 to MIT, and the TypeScript SDK from Apache-2.0 to MIT; the Paradev host can run on your own x64 or arm64 Linux server and be reached from other devices through Paradev's relay.Source
• Your websiteDocs: Get Started has Install ("Requirements and first launch. Two minutes."), "Your First Parallel Session" ("Three agents in parallel, ship the winner. Ten minutes.") and two guides for moving from Conductor and Conductor Cloud; about a dozen recipes (PR feedback, Sentry triage, webhook-triggered runs) and a plugin builder guide; no Windows or WSL guidance; some doc URLs still say superset (/superset-model).Source

Publish a creator page, feature one plugin a month in the changelog email, add author pages to the marketplace, and invite ten developer-tool companies whose integrations users ask for to build one and announce it together.

Integrations are both retention (more of the workflow inside Paradev) and acquisition (partners announce to their own users).

• Low-quality plugins

  Review before featuring.

• Your websiteChangelog ("Updated weekly", no email signup on the page): "Cloud Workspaces Out of Beta and Chrome Extensions in the Browser" (November 8, 2026), "Plugins for Everyone and Automations Sorted by Last Run" (October 25) and "A Mobile Simulator Pane and Page Sharing" (October 18); the marketplace lists 31 themes, agents and plugins.Source
• Your websiteDocs: Get Started has Install ("Requirements and first launch. Two minutes."), "Your First Parallel Session" ("Three agents in parallel, ship the winner. Ten minutes.") and two guides for moving from Conductor and Conductor Cloud; about a dozen recipes (PR feedback, Sentry triage, webhook-triggered runs) and a plugin builder guide; no Windows or WSL guidance; some doc URLs still say superset (/superset-model).Source

Set a public review promise (a first response within three working days), label good first issues, close stale PRs with a kind note, and credit contributors in the changelog. Each quarter, invite the top contributors to talk about joining. Report contributor numbers on the community page.

Fast reviews turn one-off contributors into regulars and advocates. For a small team hiring in person, people who have already shipped code to the product are the best-qualified candidates there are.

• Reviews slow the roadmap

  Rotate one reviewer a week.

• Your websiteGitHub repository: 16.2k stars, 1.4k forks, 565 open issues and 675 open pull requests; MIT license; the README says "Windows is not yet available"; the Homebrew command and CLI binary are still superset, the SDK package is @superset_sh/sdk and downloads are named like "Superset-arm64.dmg"; an open issue is titled "Disk image download on your website is still called Superset".Source
• Your websiteCareers page: no individual roles listed; "In person in San Francisco, five days a week. You work directly with the founders."; applicants should "Include a repo, PR or demo"; the process ends with a paid five-day work trial; visa sponsorship available.Source

Record one three-to-five-minute video per recipe in the product, using a real repo. Embed each in its docs page and in the relevant comparison pages, and cut 30-second clips for X and LinkedIn. Re-record when the interface changes.

Watching three agents race on a real task explains the product faster than any page, and videos embedded in docs and comparison pages work at the moment of decision.

• Videos date quickly

  Keep them short and tied to one recipe each.

• Your websiteDocs: Get Started has Install ("Requirements and first launch. Two minutes."), "Your First Parallel Session" ("Three agents in parallel, ship the winner. Ten minutes.") and two guides for moving from Conductor and Conductor Cloud; about a dozen recipes (PR feedback, Sentry triage, webhook-triggered runs) and a plugin builder guide; no Windows or WSL guidance; some doc URLs still say superset (/superset-model).Source
• Public dataChannels: the YouTube channel has 626 subscribers, 22 videos and 41,355 views; the October 27, 2026 Hacker News post "Paradev: One workspace for Claude Code, Codex, and any coding agent" received 2 points; no newsletter signup found on the site.Source

Each month, publish a short report from opted-in, aggregate data: agents run in parallel, session length, share of work started by automations, cost per merged pull request and month-on-month change. Add a monthly view and embeddable charts to /stats, and pitch each report to developer newsletters and journalists.

Original data earns links and coverage that product posts don't, and it makes Paradev the reference on parallel-agent work.

• Read as a vendor league table

  Lead with workflow measures and keep vendor shares secondary.

• Privacy concerns

  Publish the method and minimum group sizes.

• Your websiteStats page (all time): 2.8K developers, 73.80T tokens and $42.41M of API-equivalent usage, with cache reads 97% of tokens; only an all-time view and no share, export or embed controls.Source
• Your websiteLeaderboard: 2,035 developers ranked for October 12 to November 10, 2026, by tokens or API-equivalent cost, in tiers from "Button pusher" to "Henry Ford"; "Join the leaderboard" links to the download page and the page has no share buttons. Each ranked developer has a public profile at paradev.com/<handle> scoring width, depth, output, sustain and cost; the profile's only calls to action are "Download for macOS" and "Star on GitHub".Source

Use the waitlist (idea 1) to decide which shells to support first (PowerShell, WSL), which agents to test and how big the beta should be. Run a closed beta with 100 waitlist members, then launch to the full list with translated pages and a Windows section on the comparison pages.

It roughly doubles the addressable market, and a waitlist means launch day starts with demand already in hand.

• Doubles the test matrix

  Support a narrow set first (Windows 11 with PowerShell and WSL) and expand.

• #1 Give Windows developers a waitlist and a next step instead of a download page that never mentions Windows

• Industry dataStack Overflow 2025 Developer Survey, as reported by Windows Latest: Windows is the most used operating system among professional developers at 49.5%, ahead of macOS at 32.9% and Ubuntu at 27.7%, with WSL at 16.8%.Source
• Competitor researchRivals' own homepages: Emdash, "Coding agents for your whole team, in the cloud", whose open-source Emdash Classic desktop app runs on macOS, Windows and Linux; Paseo, "The agentic development environment", free under Apache 2.0, with iOS and Android apps; Conductor, "Run parallel coding agents on your Mac".See the research Source
• CommunityA community developer published an unofficial Windows port of the app (then called Superset) in June 2026, supporting Windows 10 and 11 with PowerShell, cmd and WSL, built from source, and filed it upstream as issue #5011.Source
• Your websiteGitHub repository: 16.2k stars, 1.4k forks, 565 open issues and 675 open pull requests; MIT license; the README says "Windows is not yet available"; the Homebrew command and CLI binary are still superset, the SDK package is @superset_sh/sdk and downloads are named like "Superset-arm64.dmg"; an open issue is titled "Disk image download on your website is still called Superset".Source

Build a Team and Enterprise dashboard: active agents, sessions, pull requests merged from agent work and API-equivalent cost per merged pull request, by team. Privacy controls keep prompts and file contents out, with team-level views by default. Pilot it with companies from the Team pilots (idea 12) and sell it as part of Enterprise.

It gives the buyer, not just the user, a reason to standardize on Paradev, and it is hard for a single-agent vendor to offer the same neutral view.

• Developers fear surveillance

  Team-level views by default; individual views opt-in, as on the leaderboard.

• #12 Spot companies with several Free users and offer them a Team pilot

• Your websiteLeaderboard: 2,035 developers ranked for October 12 to November 10, 2026, by tokens or API-equivalent cost, in tiers from "Button pusher" to "Henry Ford"; "Join the leaderboard" links to the download page and the page has no share buttons. Each ranked developer has a public profile at paradev.com/<handle> scoring width, depth, output, sustain and cost; the profile's only calls to action are "Download for macOS" and "Star on GitHub".Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source
• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source

Run a program for 50 maintainers: six months of Team cloud hours at no cost, automations set up with the Paradev team, and, with the maintainer's consent, a public page per project showing the pull requests agents opened and the ones the maintainer merged. Turn the best results into a case-study series.

Public, verifiable results on well-known projects persuade developers more than any ad, and an MIT-licensed tool fits the open-source community.

• Low-quality agent PRs annoy communities

  Maintainers review everything; agents open pull requests but never merge them.

• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source
• Your website"Paradev is now MIT" (November 4, 2026): the code moved from the Elastic License 2.0 to MIT, and the TypeScript SDK from Apache-2.0 to MIT; the Paradev host can run on your own x64 or arm64 Linux server and be reached from other devices through Paradev's relay.Source
• Your websitePricing page: Free $0 for one user (local workspaces, desktop app, CLI); Pro $20 per user a month or $16 yearly (remote access, automations, Linear and Slack, mobile); Team $60 or $54 yearly (cloud workspaces, 150 hours per seat a month, shown as 1,200 GB-hours, overage $0.06 per GB-hour); Ultra $200, monthly only (500 hours per seat); Enterprise custom and annual (SAML SSO, SCIM, audit logs, SLA). The header says "Save up to 20%" though Team saves 10% and Ultra has no yearly price; no paid-plan trial; users bring their own agent subscriptions. Get Pro, Get Team and Get Ultra go to app.superset.sh, a Paradev-branded sign-in page.Source

Add a small "Built with Paradev" footer to shared Pages, removable on paid plans, linking to a landing page that shows the parallel-agent workflow with a download button and the Windows waitlist.

Shared review pages travel to exactly the people who decide which tools a team uses.

• Users dislike branding on their work

  Keep it small and removable.

• Your websiteChangelog ("Updated weekly", no email signup on the page): "Cloud Workspaces Out of Beta and Chrome Extensions in the Browser" (November 8, 2026), "Plugins for Everyone and Automations Sorted by Last Run" (October 25) and "A Mobile Simulator Pane and Page Sharing" (October 18); the marketplace lists 31 themes, agents and plugins.Source
• Your websiteHomepage: H1 "Run an Army of Coding Agents", "The open-source workspace for Claude Code, Codex, and any coding agent"; tabs for cloud workspaces, parallel agents, automations (agents "triage issues, draft changelogs, and bump dependencies") and Pages; every main button says "Download for macOS" and the FAQ says "Windows is not yet available"; "Paradev doesn't proxy any API calls"; logos from 14 companies including Microsoft, Datadog, Salesforce, Atlassian, Adobe and NVIDIA; 11 testimonials from posts on X; 16.2k GitHub stars; footer "© 2026 Superset Inc."Source

First measure demand with an Android question on the Windows waitlist and in Discord. If it is clear, build a companion app sharing as much as possible with iOS, beta it with waitlist members and launch it alongside the Windows beta.

Mobile control is a reason to upgrade to Pro, and it should be open to every developer, not just iPhone owners.

• Splits a small team

  Build only if demand from step one is clear.

• #1 Give Windows developers a waitlist and a next step instead of a download page that never mentions Windows

• App StoreiPhone and iPad app "Paradev (formerly Superset)": rated 5.0 from 29 ratings, updated two days before November 9, 2026; it starts tasks, follows sessions, answers agent questions and merges pull requests from the phone, pairs with the desktop app, and is included with Pro. No Android app is listed on the site.Source
• Competitor researchRivals' own homepages: Emdash, "Coding agents for your whole team, in the cloud", whose open-source Emdash Classic desktop app runs on macOS, Windows and Linux; Paseo, "The agentic development environment", free under Apache 2.0, with iOS and Android apps; Conductor, "Run parallel coding agents on your Mac".See the research Source