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alma-ras.com website review

Visit site (opens in a new tab)Reviewed 19 October 202629 issues · 103 checks

This review found 29 issues worth fixing on alma-ras.com, 12 of them high impact, across 103 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.4 sMay 2Oct 171.4 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.4 s
May 9, 20261.4 s
May 16, 20261.4 s
May 23, 20261.4 s
May 30, 20261.4 s
Jun 6, 20261.5 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.4 s
Aug 8, 20261.4 s
Aug 15, 20261.4 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.5 s
Sep 12, 20261.6 s
Sep 19, 20261.6 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.4 s
Oct 17, 20261.4 s
Real-visitor tap response (INP)75th percentile, phones
141 ms116 msMay 2Oct 17120 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026122 ms
May 9, 2026123 ms
May 16, 2026122 ms
May 23, 2026120 ms
May 30, 2026121 ms
Jun 6, 2026120 ms
Jun 13, 2026121 ms
Jun 20, 2026122 ms
Jun 27, 2026122 ms
Jul 4, 2026123 ms
Jul 11, 2026124 ms
Jul 18, 2026126 ms
Jul 25, 2026127 ms
Aug 1, 2026130 ms
Aug 8, 2026131 ms
Aug 15, 2026134 ms
Aug 22, 2026138 ms
Aug 29, 2026137 ms
Sep 5, 2026135 ms
Sep 12, 2026133 ms
Sep 19, 2026127 ms
Sep 26, 2026122 ms
Oct 3, 2026121 ms
Oct 10, 2026119 ms
Oct 17, 2026120 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

8 to fix51
  • Reduce unused JavaScript

    1.5 s · 417 KiB

    About 417 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.

  • Reduce unused CSS

    900 ms · 130 KiB

    About 130 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 900 ms faster on a phone.

  • Mobile performance score: 51

    51/100

    Your mobile performance score is 51 (desktop: 74). Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • Improve image delivery

    350 ms · 272 KiB

    12 images could be 272 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 350 ms faster on a phone.

  • Main-thread work: 3.7 s

    A phone's processor spends 3.7 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,872 HTML elements

    The page has 1,872 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Klaviyo adds 133 ms

    133 ms

    Klaviyo costs a phone 133 ms of main-thread work and 317 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Klaviyo, Clarity and Google Tag Manager and others), adding 547 KiB and 261 ms of main-thread time.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 160 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    35 KiB

    Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    35 KiB

    35 KiB could be saved by minifying JavaScript.

  • Use efficient cache lifetimes

    18 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (18 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Duplicated JavaScript

    1 KiB

    1 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 20.7 s

    20.7 s

    Your largest element takes 20.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Alma Ras”.

  • First Contentful Paint: 7.1 s

    7.1 s

    The first text or image appears after 7.1 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 23.6 s

    23.6 s

    The page becomes fully interactive after 23.6 s. Good is under 3.8 s.

  • Speed Index: 12.9 s

    12.9 s

    Visually, the page fills in at 12.9 s (Speed Index). Good is under 3.4 s.

  • 15 images without width and height

    15 images have no width and height attributes, so the layout jumps as each one loads.

  • Total Blocking Time: 226 ms

    226 ms

    Scripts block taps and scrolling for 226 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 122 ms to 120 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 189 ms

    189 ms

    Real visitors wait 189 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 483 ms

    483 ms

    Real visitors wait 483 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix69
  • Page weight: 4.1 MB in 235 requests

    4.1 MB

    Your homepage downloads 4.1 MB in 235 requests on a phone: images 1.8 MB (81), scripts 1.3 MB (85) and fonts 724 KiB (11). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Mobile-banner-1080-x-1600-px-17-720x1067.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 2 images below the first screen load straight away

    2 images further down the page (40 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.2 g of CO₂ per visit

    1.18 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.18 g of CO₂e: 141.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9394
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 95 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10093
  • Title is short (27 characters)

    Your title is only 27 characters: “Alma Ras – Dodir koji volim”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 162 internal links, 20 external

    The homepage links to 162 pages on alma-ras.com and 20 external pages.

7 checks passed
  • Meta description: 133 characters

    Your meta description is 133 characters: “Alma Ras je tvoj izbor za svaki dan. Pronađi najudobnije donje rublje, pidžame i spavaćice. Pregledaj novu kolekciju i …”.

  • One H1 headline

    Your main headline reads: “Alma Ras – Dodir koji volim”.

  • Canonical URL set

    The canonical URL is https://alma-ras.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://alma-ras.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,064 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (32 KiB, 130 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 88 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    146 of 151 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix86
  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (alma-ras.com).

  • Valid certificate (31 days left)

    The certificate from Google Trust Services · WE1 verifies for alma-ras.com and is valid for another 31 days.

  • http:// redirects to https

    http://alma-ras.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 53 links work

    All 53 links checked from your homepage (40 internal, 13 external) answered without errors.

Domain and trust

  • No CAA record

    alma-ras.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    alma-ras.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 21 years old

    21 years

    alma-ras.com was registered in Apr 2005 through Tucows Domains Inc.. An established domain carries more trust with email providers and search engines.

  • Registered until Apr 2027

    alma-ras.com is registered until Apr 2027.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 580 words of copy

    The homepage carries about 580 words of visible text.

3 checks passed
  • 2 short forms

    2 short forms (3 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Cloudflare Web Analytics.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Email authentication

1 to fix75
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be alma-ras.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 75/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.mailersend.net a mx ip4:144.76.117.26 ip4:116.202.227.18 include:_spfsharemail.qss.ba include:serve…”.

  • DKIM signing found

    A DKIM key is published (selector “k2”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Tag Manager, Klaviyo and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 11 cookies set on arrival

    11

    Opening the homepage sets 11 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • The footer still says © 2025.
  • It runs WordPress 6.8.2; the current release is 7.1.3.
  • 8 plugins are behind their latest release.instagram-feed 6.9.1 → 6.14.0 · yaypricing 3.5.3 → 3.6.1 · yith-woocommerce-badges-management 3.19.0 → 3.30.0 · yith-woocommerce-wishlist 4.6.0 → 4.19.0 · woocommerce 9.9.3 → 11.2.1 · gtm-server-side 2.1.30 → 2.3.10 · klaviyo 3.7.0 → 3.8.3 · megamenu 3.5 → 3.10.8

Stack

CMS
WordPress 6.8.2
Framework
React
E-commerce
WooCommerce
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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