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amtrak.com website review

Visit site (opens in a new tab)Reviewed 12 October 202658 issues · 120 checks

This review found 58 issues worth fixing on amtrak.com, 28 of them high impact, across 120 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s2.0 sApr 18Oct 32.1 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20262.0 s
Apr 25, 20262.1 s
May 2, 20262.1 s
May 9, 20262.1 s
May 16, 20262.1 s
May 23, 20262.1 s
May 30, 20262.1 s
Jun 6, 20262.1 s
Jun 13, 20262.1 s
Jun 20, 20262.1 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Jul 11, 20262.1 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.2 s
Aug 15, 20262.2 s
Aug 22, 20262.2 s
Aug 29, 20262.2 s
Sep 5, 20262.2 s
Sep 12, 20262.2 s
Sep 19, 20262.2 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
772 ms527 msApr 18Oct 3736 ms
Show as table
DateReal-visitor tap response (INP)
Apr 18, 2026555 ms
Apr 25, 2026577 ms
May 2, 2026592 ms
May 9, 2026602 ms
May 16, 2026597 ms
May 23, 2026596 ms
May 30, 2026592 ms
Jun 6, 2026596 ms
Jun 13, 2026598 ms
Jun 20, 2026603 ms
Jun 27, 2026609 ms
Jul 4, 2026610 ms
Jul 11, 2026605 ms
Jul 18, 2026597 ms
Jul 25, 2026598 ms
Aug 1, 2026620 ms
Aug 8, 2026656 ms
Aug 15, 2026694 ms
Aug 22, 2026728 ms
Aug 29, 2026730 ms
Sep 5, 2026738 ms
Sep 12, 2026738 ms
Sep 19, 2026740 ms
Sep 26, 2026744 ms
Oct 3, 2026736 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of amtrak.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. amtrak.com at 0.8 s0.8 s
  2. amtrak.com at 1.6 s1.6 s
  3. amtrak.com at 2.4 s2.4 s
  4. amtrak.com at 3.2 s3.2 s
  5. amtrak.com at 4.0 s4.0 s
  6. amtrak.com at 4.9 s4.9 s
  7. amtrak.com at 5.7 s5.7 s
  8. amtrak.com at 6.5 s6.5 s

amtrak.com does not allow embedding, so this is Google's rendering of the page.

Speed

16 to fix3
  • Use efficient cache lifetimes

    13.7 s · 9.5 MB

    139 files are served with short cache lifetimes, so returning visitors download them again (9.5 MB).

  • Reduce unused JavaScript

    8.3 s · 4.7 MB

    About 4.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.3 s faster on a phone.

  • Improve image delivery

    3.1 s · 7.8 MB

    13 images could be 7.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.1 s faster on a phone.

  • Google Tag Manager adds 6.4 s

    6.4 s

    Google Tag Manager costs a phone 6.4 s of main-thread work and 5.0 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    5.4 s

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.4 s.

  • Main-thread work: 30.1 s

    A phone's processor spends 30.1 s on main-thread work while loading, 20.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused CSS

    1.9 s · 738 KiB

    About 738 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.9 s faster on a phone.

  • Minify JavaScript

    1.4 s · 301 KiB

    301 KiB could be saved by minifying JavaScript.

  • Mobile performance score: 3

    3/100

    Your mobile performance score is 3 (desktop: 22). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and nextit.com and others), adding 7.4 MB and 8.6 s of main-thread time.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 4.6 s. During a long task the page ignores taps.

  • Facebook adds 480 ms

    480 ms

    Facebook costs a phone 480 ms of main-thread work and 276 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google CDN adds 385 ms

    385 ms

    Google CDN costs a phone 385 ms of main-thread work and 733 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • nextit.com adds 410 ms

    410 ms

    nextit.com costs a phone 410 ms of main-thread work and 442 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Dynatrace adds 406 ms

    406 ms

    Dynatrace costs a phone 406 ms of main-thread work and 141 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,938 HTML elements

    The page has 1,938 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    150 ms · 69 KiB

    Polyfills for old browsers add 69 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • Minify CSS

    6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.32

    0.32

    For real visitors the layout shifts by 0.32 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 30.2 s

    30.2 s

    Your largest element takes 30.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Book Flex Fares & Travel With Ease Fully refundable and no …”.

  • Speed Index: 21.8 s

    21.8 s

    Visually, the page fills in at 21.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 13.1 s

    13.1 s

    Scripts block taps and scrolling for 13.1 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 106.5 s

    106.5 s

    The page becomes fully interactive after 106.5 s. Good is under 3.8 s.

  • First Contentful Paint: 6.5 s

    6.5 s

    The first text or image appears after 6.5 s on a phone. Good is under 1.8 s.

  • Cumulative Layout Shift: 0.562

    0.562

    The layout shifts by 0.562 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Tap response (INP) got 31% slower for real visitors

    +31%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 555 ms to 736 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 556 ms

    556 ms

    Real visitors wait 556 ms for your server to start answering (75th percentile). Good is under 800 ms.

Images and page weight

5 to fix28
  • Page weight: 21.2 MB in 455 requests

    21.2 MB

    Your homepage downloads 21.2 MB in 455 requests on a phone: scripts 10.8 MB (146), images 8.6 MB (107) and other files 919 KiB (175). Under 2 MB keeps phones on slow connections fast.

  • 3 images over 500 KB

    3 images weigh 2.3 MB together. On a phone connection a single image that size takes seconds.

  • 7 images in older formats

    7 images (3.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images far larger than shown

    360 KiB

    2 images are downloaded at several times the size a phone draws them, for example original at 2,000 px wide, shown at 328 px. Resized copies would save about 360 KiB.

  • 2 images below the first screen load straight away

    2 images further down the page (545 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 6.0 g of CO₂ per visit

    6.01 g

    By the Sustainable Web Design model, a visit to your homepage emits about 6.01 g of CO₂e: 720.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

10 to fixGoogle 7687
  • Invalid ARIA attributes

    5 elements use ARIA attributes their role does not allow, which confuses screen readers.

  • Certain ARIA roles must contain particular children (2 elements)

    Certain ARIA roles must contain particular children: 2 elements on the page fail this check, rated critical by axe-core.

  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Interactive controls must not be nested (2 elements)

    Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • Heading levels should only increase by one (1 element)

    Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

1 checks passed
  • 53 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 62 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 9 failed. 6 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 7792
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 5 links with vague text

    5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 101 internal links, 16 external

    The homepage links to 101 pages on amtrak.com and 16 external pages.

7 checks passed
  • Meta description: 126 characters

    Your meta description is 126 characters: “Book your Amtrak train and bus tickets today by choosing from over 30 U.S. train routes and 500 destinations in North A…”.

  • One H1 headline

    Your main headline reads: “Book Flex Fares & Travel With Ease”.

  • Title: 42 characters

    Your title is a healthy 42 characters: “Train Tickets, Schedules & Routes | Amtrak”.

  • Canonical URL set

    The canonical URL is https://www.amtrak.com/home.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.amtrak.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,567 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix88
  • 1 linked page hidden from search

    /plan-your-trip is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 1 page without a meta description

    /plan-your-trip has no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 82 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 1 page that loaded have a <title>.

Best practices

5 to fixGoogle 5469
  • 3 broken images

    3 images failed to load on a phone, for example https://ib.adnxs.com/px?consent=1&id=1578347&t=1.

  • 14 small tap targets

    14 of 38 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 10 third-party cookies

    10 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “require is not defined”.

  • Missing source maps

    Large scripts ship without source maps.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 2 redirects before the homepage

    Opening https://amtrak.com goes through 2 redirects before the homepage loads.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (amtrak.com).

  • Valid certificate (137 days left)

    The certificate from DigiCert Inc · GeoTrust TLS RSA CA G1 verifies for amtrak.com and is valid for another 137 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://amtrak.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 56 links work

    All 56 links checked from your homepage (40 internal, 16 external) answered without errors.

Domain and trust

  • No CAA record

    amtrak.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    amtrak.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 31 years old

    31 years

    amtrak.com was registered in Feb 1995 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Feb 2030

    amtrak.com is registered until Feb 2030.

Content and conversion

4 to fix58
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • A 8-field form

    Your longest form asks for 8 fields (0 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 479 words of copy

    The homepage carries about 479 words of visible text.

2 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “BOOK” and “Learn More”.

  • 19 calls to action

    The homepage has 19 calls to action, for example “BOOK”, “Join” and “JOIN NOW”.

Email authentication

1 to fix75
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be amtrak.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • Email authentication score: 75/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:70.33.172.36 ip4:174.129.192.189 ip4:174.129.8.146 ip4:12.7.225.18 ip4:12.7.225.39 ip4:12.7.224.10 ip4:85.23…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “k2” and “s1”), so receivers can verify mail really came from you.

Privacy and tracking

  • 11 trackers load before any consent

    11

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 6 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 41 cookies set on arrival

    41

    Opening the homepage sets 41 cookies (measured from a US location before any click).

  • 53 other companies contacted

    Loading the homepage contacts 53 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Upkeep, stack and company

Stack

Framework
jQuery

Company

Employees
20,000
Founded
1971
Headquarters
Washington Union Station

Upkeep, stack, hiring and company data from programmable.info

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