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astrowp.com website review
Visit site (opens in a new tab)Reviewed 8 November 202618 issues · 83 checks
This review found 18 issues worth fixing on astrowp.com, 2 of them high impact, across 83 checks. The most urgent: no social proof. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
86BClosest competitors among reviewed websites
Compare side by sideOne score from every part of this review. How it works
Speed
Mobile performance score: 77
77/100Your mobile performance score is 77. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
450 ms · 69 KiBAbout 69 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.
Render-blocking requests
300 ms1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 300 ms.
Use efficient cache lifetimes
150 ms · 22 KiB1 file is served with short cache lifetimes, so returning visitors download them again (22 KiB).
4 third-party services on the page
4 third-party services load with your homepage (Google Tag Manager, Google Fonts and YouTube and others), adding 302 KiB and 96 ms of main-thread time.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 87 ms. During a long task the page ignores taps.
Improve image delivery
41 KiB3 images could be 41 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 0.5 s
A phone's processor spends 0.5 s on main-thread work while loading, 155 ms of it running JavaScript. That is comfortably low.
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 4.6 s
4.6 sYour largest element takes 4.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Play the video”. Most of its time is element render delay (1.9 s).
First Contentful Paint: 2.5 s
2.5 sThe first text or image appears after 2.5 s on a phone. Good is under 1.8 s.
Speed Index: 4.7 s
4.7 sVisually, the page fills in at 4.7 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 4.6 s
4.6 sThe page becomes fully interactive after 4.6 s. Good is under 3.8 s.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 37 ms
37 msScripts block the page for only 37 ms while loading. Good is under 200 ms.
Images and page weight
About 0.1 g of CO₂ per visit
0.14 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.14 g of CO₂e: 16.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
4 checks passed
Page weight: 496 KiB in 24 requests
496 KiBYour homepage downloads 496 KiB in 24 requests on a phone: scripts 244 KiB (6), fonts 111 KiB (4) and images 108 KiB (11). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
4 links without text
4 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 17 images in the HTML carry an alt attribute.
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No XML sitemap
No XML sitemap at https://astrowp.com/sitemap.xml, so Google discovers your pages only by following links.
18 internal links, 11 external
The homepage links to 18 pages on astrowp.com and 11 external pages.
6 checks passed
Meta description: 130 characters
Your meta description is 130 characters: “AstroWP's headless WordPress starter kit helps you launch your lightning-fast, ultra-secure and static generated Astro …”.
One H1 headline
Your main headline reads: “Headless WordPress Starter Kit”.
Title: 50 characters
Your title is a healthy 50 characters: “AstroWP - Astro and Headless WordPress Starter Kit”.
Canonical URL set
The canonical URL is https://astrowp.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,668 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages share a meta description
/disclaimer, /terms-of-service, /privacy-policy and /license-agreement use the same meta description. A description written for each page earns more clicks.
1 page without an H1
/about has no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
/contact has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
8 internal pages checked
We fetched 8 pages linked from your homepage and read each the way a search engine does.
6 checks passed
Linked pages load
All 8 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 8 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 8 pages that loaded have a <title>.
Best practices
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
2 broken external links
2 links to other sites are dead, for example https://astrowp.lemonsqueezy.com/buy/bea89413-1d74-4892-988c-9c10a3d643e0?checkout%5Bdiscount_code%5D=FIRST50 (404).
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (astrowp.com).
Valid certificate (51 days left)
The certificate from Let's Encrypt · YR2 verifies for astrowp.com and is valid for another 51 days.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://astrowp.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
astrowp.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
astrowp.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 2 years old
2 yearsastrowp.com was registered in Apr 2024 through Cloudflare, Inc.. An established domain carries more trust with email providers and search engines.
Registered until Apr 2027
astrowp.com is registered until Apr 2027.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 677 words of copy
The homepage carries about 677 words of visible text.
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Get Started Now →”.
5 calls to action
The homepage has 5 calls to action, for example “Pricing”, “Get Started Now →” and “Get in touch with me”.
Analytics in place
Analytics detected: Google Analytics.
Email authentication
Email authentication score: 95/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.mx.cloudflare.net ~all”.
DKIM signing found
A DKIM key is published (selector “google”, “selector1” and “selector2”), so receivers can verify mail really came from you.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
4 other companies contacted
Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
Stack
- Framework
- Astro
- Analytics
- Google Analytics
- Hosting
- Vercel
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 18 issues on astrowp.com, including 7 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.