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bloomr.ae website review
Visit site (opens in a new tab)Reviewed 10 November 202623 issues · 76 checks
This review found 23 issues worth fixing on bloomr.ae, 7 of them high impact, across 76 checks. The most urgent: page weight: 12.0 MB in 227 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
82B- #30,883 of 108,838 reviewed websitesbeats 66%
- #20,613 of 61,763 online storesbeats 60%
- #19,943 of 56,363 Shopify storesbeats 58%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 2.8 s |
| May 30, 2026 | 2.5 s |
| Jun 6, 2026 | 2.6 s |
| Jun 13, 2026 | 2.7 s |
| Jun 20, 2026 | 2.7 s |
| Jun 27, 2026 | 2.7 s |
| Jul 4, 2026 | 2.7 s |
| Jul 11, 2026 | 2.6 s |
| Jul 18, 2026 | 2.7 s |
| Jul 25, 2026 | 2.9 s |
| Aug 1, 2026 | 3.0 s |
| Aug 8, 2026 | 3.0 s |
| Aug 15, 2026 | 2.5 s |
| Aug 22, 2026 | 2.1 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.7 s |
| Oct 31, 2026 | 1.7 s |
| Nov 7, 2026 | 1.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 136 ms |
| May 30, 2026 | 136 ms |
| Jun 6, 2026 | 141 ms |
| Jun 13, 2026 | 145 ms |
| Jun 20, 2026 | 142 ms |
| Jun 27, 2026 | 145 ms |
| Jul 4, 2026 | 146 ms |
| Jul 11, 2026 | 147 ms |
| Jul 18, 2026 | 153 ms |
| Jul 25, 2026 | 155 ms |
| Aug 1, 2026 | 157 ms |
| Aug 8, 2026 | 157 ms |
| Aug 15, 2026 | 149 ms |
| Aug 22, 2026 | 145 ms |
| Aug 29, 2026 | 138 ms |
| Sep 5, 2026 | 137 ms |
| Sep 12, 2026 | 139 ms |
| Sep 19, 2026 | 139 ms |
| Sep 26, 2026 | 141 ms |
| Oct 3, 2026 | 144 ms |
| Oct 10, 2026 | 145 ms |
| Oct 17, 2026 | 146 ms |
| Oct 24, 2026 | 149 ms |
| Oct 31, 2026 | 154 ms |
| Nov 7, 2026 | 160 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
4,759 HTML elements
The page has 4,759 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 4.5 s
A phone's processor spends 4.5 s on main-thread work while loading, 769 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 88
88/100Your mobile performance score is 88. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
450 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
Improve image delivery
375 KiB15 images could be 375 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
4 long tasks on the main thread
4 long tasks block the main thread while loading, the longest for 280 ms. During a long task the page ignores taps.
5 third-party services on the page
5 third-party services load with your homepage (Klaviyo, mida.so and Shopify and others), adding 312 KiB and 184 ms of main-thread time.
Use efficient cache lifetimes
38 KiB9 files are served with short cache lifetimes, so returning visitors download them again (38 KiB).
Legacy JavaScript
19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need.
Reduce unused CSS
12 KiBAbout 12 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 11 ms
11 msYour server sent the HTML in 11 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user INP: 388 ms
388 msReal visitors wait 388 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Total Blocking Time: 317 ms
317 msScripts block taps and scrolling for 317 ms in total while the page loads. Good is under 200 ms.
Time to Interactive: 4.8 s
4.8 sThe page becomes fully interactive after 4.8 s. Good is under 3.8 s.
Largest Contentful Paint: 2.9 s
2.9 sYour largest element takes 2.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Tap response (INP) got 15% slower for real visitors
+15%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 136 ms to 160 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Real-user LCP: 1.8 s
1.8 sReal visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 549 ms
549 msReal visitors wait 549 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 38% faster for real visitors
-38%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.8 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Speed Index: 3.1 s
3.1 sVisually, the page fills in at 3.1 s (Speed Index), inside the 3.4 s “good” threshold.
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.016
0.016The layout barely moves while loading (CLS 0.016, good is under 0.1).
Images and page weight
Page weight: 12.0 MB in 227 requests
12.0 MBYour homepage downloads 12.0 MB in 227 requests on a phone: media 9.8 MB (1), images 945 KiB (28) and other files 796 KiB (115). Under 2 MB keeps phones on slow connections fast.
About 3.4 g of CO₂ per visit
3.41 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.41 g of CO₂e: 409.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Summary elements must have discernible text (1 element)
Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (16 elements)
All page content should be contained by landmarks: 16 elements on the page fail this check, rated moderate by axe-core.
4 links without text
4 visible links have no text or label, so screen readers cannot say where they go.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (14 elements).
1 checks passed
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 3 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is long (66 characters)
Your title is 66 characters, so Google will cut it off around 60: “Bloomr UAE: Shop Furniture, Artificial Flowers, Trees & Home Decor”.
691 internal links, 4 external
The homepage links to 691 pages on bloomr.ae and 4 external pages.
6 checks passed
Meta description: 133 characters
Your meta description is 133 characters: “Discover Bloomr's wide range of luxury interior decor, including furniture, artificial flowers, plants, trees, home dec…”.
Canonical URL set
The canonical URL is https://www.bloomr.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.bloomr.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,829 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.bloomr.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
4 pages slow to respond
https://www.bloomr.com/collections/furniture, https://www.bloomr.com/collections/armchairs-lounge-chairs, https://www.bloomr.com/collections/side-tables and https://www.bloomr.com/collections/coffee-tables took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 196 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
34 small tap targets
34 of 135 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 1,353 words of copy
The homepage carries about 1,353 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop Now” and “SHOP THE SALE”.
19 calls to action
The homepage has 19 calls to action, for example “Shop Now”, “Shop by Room” and “Shop by Room →”.
2 short forms
2 short forms (2 fields at most) are right on the homepage.
Analytics in place
Analytics detected: Microsoft Clarity.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
21 other companies contacted
Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at bloomr.ae, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 3 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Klaviyo Email Marketing Sms · Avada Faqs · Swym Wishlist Plus
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 23 issues on bloomr.ae, including 11 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.