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cb.com.tr website review

Visit site (opens in a new tab)Reviewed 28 October 202650 issues · 112 checks

This review found 50 issues worth fixing on cb.com.tr, 23 of them high impact, across 112 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.9 sMay 9Oct 242.2 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.0 s
May 16, 20262.0 s
May 23, 20262.0 s
May 30, 20262.0 s
Jun 6, 20262.1 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20262.0 s
Jul 4, 20262.0 s
Jul 11, 20262.0 s
Jul 18, 20262.0 s
Jul 25, 20262.0 s
Aug 1, 20262.0 s
Aug 8, 20262.1 s
Aug 15, 20262.1 s
Aug 22, 20262.2 s
Aug 29, 20262.2 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.2 s
Sep 26, 20262.2 s
Oct 3, 20262.3 s
Oct 10, 20262.3 s
Oct 17, 20262.3 s
Oct 24, 20262.2 s
Real-visitor tap response (INP)75th percentile, phones
161 ms91 msMay 9Oct 2499 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026133 ms
May 16, 2026134 ms
May 23, 2026139 ms
May 30, 2026142 ms
Jun 6, 2026144 ms
Jun 13, 2026147 ms
Jun 20, 2026146 ms
Jun 27, 2026143 ms
Jul 4, 2026140 ms
Jul 11, 2026135 ms
Jul 18, 2026131 ms
Jul 25, 2026130 ms
Aug 1, 2026131 ms
Aug 8, 2026139 ms
Aug 15, 2026145 ms
Aug 22, 2026150 ms
Aug 29, 2026153 ms
Sep 5, 2026147 ms
Sep 12, 2026135 ms
Sep 19, 2026122 ms
Sep 26, 2026109 ms
Oct 3, 2026101 ms
Oct 10, 202699 ms
Oct 17, 202699 ms
Oct 24, 202699 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of cb.com.tr (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. cb.com.tr at 0.9 s0.9 s
  2. cb.com.tr at 1.7 s1.7 s
  3. cb.com.tr at 2.6 s2.6 s
  4. cb.com.tr at 3.4 s3.4 s
  5. cb.com.tr at 4.3 s4.3 s
  6. cb.com.tr at 5.2 s5.2 s
  7. cb.com.tr at 6.0 s6.0 s
  8. cb.com.tr at 6.9 s6.9 s

cb.com.tr does not allow embedding, so this is Google's rendering of the page.

Speed

15 to fix37
  • Reduce unused JavaScript

    4.4 s · 2.5 MB

    About 2.5 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.4 s faster on a phone.

  • Render-blocking requests

    4.5 s

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.5 s.

  • Reduce unused CSS

    2.6 s · 528 KiB

    About 528 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.6 s faster on a phone.

  • Improve image delivery

    1.3 s · 1.4 MB

    22 images could be 1.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.3 s faster on a phone.

  • Use efficient cache lifetimes

    1.9 s · 803 KiB

    86 files are served with short cache lifetimes, so returning visitors download them again (803 KiB).

  • Font display

    1.3 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.3 s).

  • Mobile performance score: 37

    37/100

    Your mobile performance score is 37 (desktop: 62). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.7 s

    A phone's processor spends 4.7 s on main-thread work while loading, 2.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and Facebook and others), adding 2.1 MB and 1.8 s of main-thread time.

  • Minify JavaScript

    750 ms · 620 KiB

    620 KiB could be saved by minifying JavaScript.

  • Google CDN adds 670 ms

    670 ms

    Google CDN costs a phone 670 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 723 ms

    723 ms

    Google Tag Manager costs a phone 723 ms of main-thread work and 525 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify CSS

    600 ms · 144 KiB

    144 KiB could be saved by minifying CSS.

  • Legacy JavaScript

    300 ms · 47 KiB

    Polyfills for old browsers add 47 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 337 ms. During a long task the page ignores taps.

  • Document request latency

    123 KiB

    The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

  • Phones get a much slower page than desktops

    Desktop scores 62 but mobile only 37. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 431 ms

    431 ms

    Your server sent the HTML in 431 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 26.7 s

    26.7 s

    Your largest element takes 26.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 39.8 s

    39.8 s

    The page becomes fully interactive after 39.8 s. Good is under 3.8 s.

  • Speed Index: 13.8 s

    13.8 s

    Visually, the page fills in at 13.8 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 5.3 s

    5.3 s

    The first text or image appears after 5.3 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 781 ms

    781 ms

    Scripts block taps and scrolling for 781 ms in total while the page loads. Good is under 200 ms.

  • 6 images without width and height

    6 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) got 12% slower for real visitors

    +12%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 109 ms

    109 ms

    Real visitors wait 109 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 492 ms

    492 ms

    Real visitors wait 492 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 26% faster for real visitors

    -26%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 133 ms to 99 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix43
  • Page weight: 8.4 MB in 132 requests

    8.4 MB

    Your homepage downloads 8.4 MB in 132 requests on a phone: scripts 3.9 MB (36), images 3.1 MB (51) and stylesheets 665 KiB (12). Under 2 MB keeps phones on slow connections fast.

  • 17 images in older formats

    17 images (2.4 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images far larger than shown

    379 KiB

    3 images are downloaded at several times the size a phone draws them, for example cb-franchise-basvuru-sol.jpg at 1,920 px wide, shown at 390 px. Resized copies would save about 379 KiB.

  • 5 images below the first screen load straight away

    5 images further down the page (663 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.4 g of CO₂ per visit

    2.38 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.38 g of CO₂e: 285.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

9 to fixGoogle 7988
  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • 3 tap targets too small

    3 tap targets are too small or too close together to hit reliably with a finger.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 images without alt text

    4 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (93 elements)

    All page content should be contained by landmarks: 93 elements on the page fail this check, rated moderate by axe-core.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • ARIA role should be appropriate for the element (2 elements)

    ARIA role should be appropriate for the element: 2 elements on the page fail this check, rated minor by axe-core.

  • Elements marked as presentational should be consistently ignored (2 elements)

    Elements marked as presentational should be consistently ignored: 2 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h3 → h5, h3 → h5 and h3 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 9 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8593
  • 2 H1 headlines

    There are 2 <h1> headlines (“OFİSİMİZ OLUN” and “DANIŞMANIMIZ OLUN”). One clear main headline is easier for people and search engines.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 69 internal links, 15 external

    The homepage links to 69 pages on cb.com.tr and 15 external pages.

7 checks passed
  • Meta description: 119 characters

    Your meta description is 119 characters: “Coldwell Banker ile hayalinizdeki evi bulun. Türkiye genelinde lider gayrimenkul danışmanlığı ve profesyonel hizmetler.”.

  • Title: 51 characters

    Your title is a healthy 51 characters: “Coldwell Banker Türkiye | Güvenilir Emlak Çözümleri”.

  • Canonical URL set

    The canonical URL is https://www.cb.com.tr/.

  • Structured data in place

    Structured data found: Organization.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.cb.com.tr/sitemap/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (3,933 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 3 pages without an H1

    /kariyer, /emlak-talepleri-formu and /hakkimizda have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages with very little text

    /danisman-girisi and /seminerlerimiz have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 42 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 13 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9291
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'src')”.

  • 3 distorted images

    3 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    54 of 57 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

3 to fix71
  • 6 broken links to your own pages

    6 links from your homepage to your own site are broken, for example https://www.cb.com.tr/bireysel-kullanici-girisi?returnurl=%2F (404).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • HTTP/1.1 only

    The server only offers HTTP/1.1, so browsers open several connections and load files more slowly. Most hosts and CDNs turn on HTTP/2 with a setting.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (cb.com.tr).

  • Valid certificate (61 days left)

    The certificate from Let's Encrypt · YR2 verifies for cb.com.tr and is valid for another 61 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://cb.com.tr redirects to the secure version.

Domain and trust

  • No CAA record

    cb.com.tr has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

5 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • A 20-field form

    Your longest form asks for 20 fields (0 required). Every extra field lowers completion.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 420 words of copy

    The homepage carries about 420 words of visible text.

3 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

2 to fix35
  • No DMARC policy

    cb.com.tr has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Email authentication score: 35/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com ~all”.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 8 cookies set on arrival

    8

    Opening the homepage sets 8 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 18 other companies contacted

    Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

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