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collagenpin.com website review

Visit site (opens in a new tab)Reviewed 5 November 202625 issues · 95 checks

This review found 25 issues worth fixing on collagenpin.com, 8 of them high impact, across 95 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
12.1 s0 msMay 16Oct 311.2 s
Show as table
DateReal-visitor load time (LCP)
May 16, 202610.7 s
May 23, 20264.1 s
May 30, 20262.9 s
Jun 6, 20262.5 s
Jun 13, 20262.3 s
Jun 20, 20261.8 s
Jun 27, 20261.5 s
Jul 4, 20261.3 s
Jul 11, 20261.2 s
Jul 18, 20261.4 s
Jul 25, 20261.2 s
Aug 1, 20261.1 s
Aug 8, 20261.1 s
Aug 15, 20261.0 s
Aug 22, 20261.0 s
Aug 29, 2026971 ms
Sep 5, 20261.0 s
Sep 12, 2026969 ms
Sep 19, 2026969 ms
Sep 26, 20261.0 s
Oct 3, 20261.0 s
Oct 10, 20261.0 s
Oct 17, 20261.3 s
Oct 24, 20261.2 s
Oct 31, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
105 ms61 msMay 16Oct 3171 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202698 ms
May 23, 202696 ms
May 30, 202695 ms
Jun 6, 202696 ms
Jun 13, 202688 ms
Jun 20, 202687 ms
Jun 27, 202687 ms
Jul 4, 202686 ms
Jul 11, 202696 ms
Jul 18, 202697 ms
Jul 25, 202695 ms
Aug 1, 202696 ms
Aug 8, 2026100 ms
Aug 15, 202699 ms
Aug 22, 202694 ms
Aug 29, 202678 ms
Sep 5, 202670 ms
Sep 12, 202670 ms
Sep 19, 202675 ms
Sep 26, 202677 ms
Oct 3, 202669 ms
Oct 10, 202671 ms
Oct 17, 202666 ms
Oct 24, 202667 ms
Oct 31, 202671 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

3 to fix91
  • Reduce unused JavaScript

    520 ms · 571 KiB

    About 571 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 520 ms faster on a phone.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Google Tag Manager, Adobe TypeKit and Google Analytics), adding 1.1 MB and 425 ms of main-thread time.

  • Google Tag Manager adds 425 ms

    425 ms

    Google Tag Manager costs a phone 425 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 117 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    39 KiB

    About 39 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

3 checks passed
  • Mobile performance score: 91

    91/100

    Your mobile performance score is 91. That is in Google's “good” band (90 and up).

  • Main-thread work: 0.8 s

    A phone's processor spends 0.8 s on main-thread work while loading, 391 ms of it running JavaScript. That is comfortably low.

  • Server response: 14 ms

    14 ms

    Your server sent the HTML in 14 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 7.3 s

    7.3 s

    The page becomes fully interactive after 7.3 s. Good is under 3.8 s.

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 3.4 s

    3.4 s

    Your largest element takes 3.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

10 checks passed
  • Real-user LCP: 1.7 s

    1.7 s

    Real visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 87 ms

    87 ms

    Real visitors wait 87 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) got 29% faster for real visitors

    -29%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 98 ms to 71 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 84% faster for real visitors

    -84%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 10.7 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.1 s

    1.1 s

    The first text or image appears after 1.1 s, inside the 1.8 s “good” threshold.

  • Total Blocking Time: 73 ms

    73 ms

    Scripts block the page for only 73 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.002

    0.002

    The layout barely moves while loading (CLS 0.002, good is under 0.1).

  • Speed Index: 1.1 s

    1.1 s

    Visually, the page fills in at 1.1 s (Speed Index), inside the 3.4 s “good” threshold.

Images and page weight

100
  • About 0.4 g of CO₂ per visit

    0.39 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.39 g of CO₂e: 47.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.4 MB in 35 requests

    1.4 MB

    Your homepage downloads 1.4 MB in 35 requests on a phone: scripts 1.1 MB (15), images 114 KiB (11) and HTML 70 KiB (1). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 8693
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 15 text elements with low contrast

    15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 17 links without text

    17 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 22 images in the HTML carry an alt attribute.

  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10090
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 30 internal links, 9 external

    The homepage links to 30 pages on collagenpin.com and 9 external pages.

7 checks passed
  • Meta description: 131 characters

    Your meta description is 131 characters: “Providing the Best Microneedling Device in the United States that's affordable and reliable with Collagen P.I.N. Get a …”.

  • Title: 51 characters

    Your title is a healthy 51 characters: “FDA-Cleared Microneedling Device | Collagen P.I.N.®”.

  • Canonical URL set

    The canonical URL is https://collagenpin.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://collagenpin.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (791 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (4 KiB, 42 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 6 pages without a meta description

    /executive-management, /press, /collagen-p-i-n-find-a-provider-new, /book-demo, /careers and /terms-of-service have no meta description, so Google writes the search snippet from whatever text it finds.

  • 5 pages without an H1

    /collagen-pin-about, /collagen-pin-results, /collagen-p-i-n-find-a-provider-new, /collagen-pin-contact-us and /book-demo have no <h1> headline, so visitors and search engines get no clear main topic.

  • 12 internal pages checked

    We fetched 12 pages linked from your homepage and read each the way a search engine does.

5 checks passed
  • Linked pages load

    10 pages of 12 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 10 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 4 broken images

    4 images failed to load on a phone, for example https://collagenpin.com/wp-content/uploads/2022/09/4-300x300.png.

  • 4 small tap targets

    4 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix86
  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (collagenpin.com).

  • Valid certificate (89 days left)

    The certificate from Let's Encrypt · YE2 verifies for collagenpin.com and is valid for another 89 days.

  • http:// redirects to https

    http://collagenpin.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 21 links work

    All 21 links checked from your homepage (13 internal, 8 external) answered without errors; 2 did not answer within 5 s.

Domain and trust

1 to fix
  • Domain expires in 40 days

    collagenpin.com is registered until Dec 2026. Make sure auto-renew is on and the card on file is current.

  • No CAA record

    collagenpin.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    collagenpin.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

1 checks passed
  • Domain is 12 years old

    12 years

    collagenpin.com was registered in Dec 2013 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

Content and conversion

3 to fix69
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 491 words of copy

    The homepage carries about 491 words of visible text.

5 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “CONTACT US”, “BOOK DEMO” and “Contact Us”.

  • 1 short form

    A short form (6 fields at most) is right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics and Meta Pixel.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:70.61.44.90 include:spf.protection.outlook.com include:spf.us.emailservice.io -all”.

  • DKIM signing found

    A DKIM key is published (selector “selector1” and “k2”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 8 cookies set on arrival

    8

    Opening the homepage sets 8 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 5 other companies contacted

    Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • 1 plugin is behind its latest release.woocommerce 11.2.1 → 11.2.2

Stack

CMS
WordPress
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Analytics
Hosting
WP Engine

Company

Headquarters
Louisville

Upkeep, stack, hiring and company data from programmable.info

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