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esri.de website review

Visit site (opens in a new tab)Reviewed 1 November 202635 issues · 78 checks

This review found 35 issues worth fixing on esri.de, 17 of them high impact, across 78 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.8 s2.4 sMay 9Oct 242.8 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.8 s
May 16, 20263.0 s
May 23, 20263.2 s
May 30, 20263.1 s
Jun 6, 20263.1 s
Jun 13, 20262.9 s
Jun 20, 20263.0 s
Jun 27, 20263.2 s
Jul 4, 20263.3 s
Jul 11, 20263.3 s
Jul 18, 20263.3 s
Jul 25, 20263.5 s
Aug 1, 20263.7 s
Aug 8, 20263.7 s
Aug 15, 20263.3 s
Aug 22, 20262.8 s
Aug 29, 20262.6 s
Sep 5, 20262.6 s
Sep 12, 20262.7 s
Sep 19, 20262.7 s
Sep 26, 20262.7 s
Oct 3, 20262.7 s
Oct 10, 20262.7 s
Oct 17, 20262.8 s
Oct 24, 20262.8 s
Real-visitor tap response (INP)75th percentile, phones
141 ms106 msMay 9Oct 24116 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026119 ms
May 16, 2026115 ms
May 23, 2026110 ms
May 30, 2026118 ms
Jun 6, 2026116 ms
Jun 13, 2026117 ms
Jun 20, 2026115 ms
Jun 27, 2026116 ms
Jul 4, 2026124 ms
Jul 11, 2026122 ms
Jul 18, 2026122 ms
Jul 25, 2026125 ms
Aug 1, 2026120 ms
Aug 8, 2026133 ms
Aug 15, 2026137 ms
Aug 22, 2026133 ms
Aug 29, 2026127 ms
Sep 5, 2026123 ms
Sep 12, 2026127 ms
Sep 19, 2026124 ms
Sep 26, 2026121 ms
Oct 3, 2026128 ms
Oct 10, 2026129 ms
Oct 17, 2026132 ms
Oct 24, 2026116 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of esri.de (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. esri.de at 0.8 s0.8 s
  2. esri.de at 1.5 s1.5 s
  3. esri.de at 2.3 s2.3 s
  4. esri.de at 3.1 s3.1 s
  5. esri.de at 3.8 s3.8 s
  6. esri.de at 4.6 s4.6 s
  7. esri.de at 5.4 s5.4 s
  8. esri.de at 6.1 s6.1 s

Speed

10 to fix53
  • Reduce unused JavaScript

    8.3 s · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.3 s faster on a phone.

  • Use efficient cache lifetimes

    2.1 s · 4.7 MB

    61 files are served with short cache lifetimes, so returning visitors download them again (4.7 MB).

  • Render-blocking requests

    3.8 s

    26 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.8 s.

  • Improve image delivery

    4.4 MB

    7 images could be 4.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, esri.com and Adobe Tag Manager and others), adding 2.7 MB and 1.1 s of main-thread time.

  • Mobile performance score: 53

    53/100

    Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused CSS

    750 ms · 245 KiB

    About 245 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • YouTube adds 780 ms

    780 ms

    YouTube costs a phone 780 ms of main-thread work and 2.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    300 ms · 65 KiB

    65 KiB could be saved by minifying JavaScript.

  • Main-thread work: 3.0 s

    A phone's processor spends 3.0 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Legacy JavaScript

    200 ms · 33 KiB

    Polyfills for old browsers add 33 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • Font display

    200 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

  • 10 long tasks on the main thread

    10 long tasks block the main thread while loading, the longest for 174 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    4 KiB

    4 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • First Contentful Paint: 12.9 s

    12.9 s

    The first text or image appears after 12.9 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 31.9 s

    31.9 s

    Your largest element takes 31.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 17.0 s

    17.0 s

    Visually, the page fills in at 17.0 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 33.8 s

    33.8 s

    The page becomes fully interactive after 33.8 s. Good is under 3.8 s.

  • Real-user FCP: 2.8 s

    2.8 s

    Real visitors see the first content after 2.8 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 119 ms to 116 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.8 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 167 ms

    167 ms

    Scripts block the page for only 167 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix25
  • Page weight: 7.8 MB in 140 requests

    7.8 MB

    Your homepage downloads 7.8 MB in 140 requests on a phone: images 4.6 MB (19), scripts 2.6 MB (54) and stylesheets 231 KiB (18). Under 2 MB keeps phones on slow connections fast.

  • 4 images far larger than shown

    1.8 MB

    4 images are downloaded at several times the size a phone draws them, for example grafik_digitale_souveraenitaet-2560x670.jpg at 2,560 px wide, shown at 390 px. Resized copies would save about 1.8 MB.

  • 1 image over 500 KB

    grafik_digitale_souveraenitaet-2560x670.jpg weighs 1.3 MB. On a phone connection a single image that size takes seconds.

  • 4 images in older formats

    4 images (2.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 2.2 g of CO₂ per visit

    2.20 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.20 g of CO₂e: 264.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

5 to fixGoogle 9492
  • 6 text elements with low contrast

    6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

1 checks passed
  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 92100
  • 9 internal links, 7 external

    The homepage links to 9 pages on esri.de and 7 external pages.

8 checks passed
  • Meta description: 141 characters

    Your meta description is 141 characters: “Beschleunigen Sie Ihre Digitale Transformation mit ArcGIS - KI-gestützte und datenbasierte Entscheidungen für Planung, …”.

  • One H1 headline

    Your main headline reads: “Digitale Souveränität”.

  • Title: 60 characters

    Your title is a healthy 60 characters: “Räumliche Analyse & Location Intelligence | Esri Deutschland”.

  • Canonical URL set

    The canonical URL is https://www.esri.de/de-de/home.

  • Structured data in place

    Structured data found: BreadcrumbList.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.esri.de/sitemap-sites.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (465 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 page without a meta description

    /de-de/ueber-esri/digitale-souveraenitaet/uebersicht has no meta description, so Google writes the search snippet from whatever text it finds.

  • 9 internal pages checked

    We fetched 9 pages linked from your homepage and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 9 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 9 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7385
  • 9 third-party cookies

    9 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 3 small tap targets

    3 of 14 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “dataLayer is not an array”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix20
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 357 words of copy

    The homepage carries about 357 words of visible text.

Privacy and tracking

  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Ads (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies, 1 of them by other companies (measured from a US location before any click).

  • 24 other companies contacted

    Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at esri.de, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Hosting
Esri

Hiring

Hiring
493 open roles
Teams
PS Services Delivery Domestic (88), Product Development (51), Industry Solutions (36), Local/State/Provincial Govt. (25)
Job board
greenhouse

Upkeep, stack, hiring and company data from programmable.info

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