experify.nl website review

Your mobile performance score is 76. Pages that score under 90 lose visitors before the first paint.

About 170 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 660 ms faster on a phone.

1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 300 ms.

About 13 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 80 ms faster on a phone.

4 third-party services load with your homepage (ZenDesk, jQuery CDN and shopiapps.in and others), adding 227 KiB and 63 ms of main-thread time.

2 long tasks block the main thread while loading, the longest for 74 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

4 images could be 21 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

3 files are served with short cache lifetimes, so returning visitors download them again (17 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 5.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Wij bouwen je mooiste webshop een professionele Shopify web…”.

Visually, the page fills in at 5.0 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 5.6 s. Good is under 3.8 s.

2 images have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

By the Sustainable Web Design model, a visit to your homepage emits about 0.41 g of CO₂e: 49.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Images must have alternative text: 1 element on the page fails this check, rated critical by axe-core.

9 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Headings skip levels (h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

Your meta description is 163 characters; Google truncates after about 160, so the end of your pitch is cut.

Your <h1> is empty.

The homepage links to 17 pages on experify.nl and 0 external pages.

/collections/losse-taken and /collections/all have no meta description, so Google writes the search snippet from whatever text it finds.

/collections/losse-taken, /pages/over-ons and /pages/contact have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 6 pages linked from your homepage and read each the way a search engine does.

2 of 8 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

HSTS is set, but max-age is 91 days; one year is the recommended minimum.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

experify.nl has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 6 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 511 words of visible text.

experify.nl has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Opening the homepage sets 5 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.