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fleethq.com website review
Visit site (opens in a new tab)Reviewed 25 October 202643 issues · 110 checks
This review found 43 issues worth fixing on fleethq.com, 23 of them high impact, across 110 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
63D- #79,711 of 84,029 reviewed websitesbeats 4%
- #41,371 of 42,350 online storesbeats 2%
- #219 of 258 Salesforce Commerce Cloud storesbeats 14%
Closest competitors among Salesforce Commerce Cloud stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 7.0 s |
| May 9, 2026 | 6.9 s |
| May 16, 2026 | 7.0 s |
| May 23, 2026 | 7.3 s |
| May 30, 2026 | 7.1 s |
| Jun 6, 2026 | 7.1 s |
| Jun 13, 2026 | 6.8 s |
| Jun 20, 2026 | 6.6 s |
| Jun 27, 2026 | 6.7 s |
| Jul 4, 2026 | 6.6 s |
| Jul 11, 2026 | 6.6 s |
| Jul 18, 2026 | 6.6 s |
| Jul 25, 2026 | 6.6 s |
| Aug 1, 2026 | 6.6 s |
| Aug 8, 2026 | 6.5 s |
| Aug 15, 2026 | 6.6 s |
| Aug 22, 2026 | 6.6 s |
| Aug 29, 2026 | 6.6 s |
| Sep 5, 2026 | 6.8 s |
| Sep 12, 2026 | 6.8 s |
| Sep 19, 2026 | 6.8 s |
| Sep 26, 2026 | 6.6 s |
| Oct 3, 2026 | 6.5 s |
| Oct 10, 2026 | 6.6 s |
| Oct 17, 2026 | 6.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 279 ms |
| May 9, 2026 | 259 ms |
| May 16, 2026 | 253 ms |
| May 23, 2026 | 261 ms |
| May 30, 2026 | 254 ms |
| Jun 6, 2026 | 277 ms |
| Jun 13, 2026 | 303 ms |
| Jun 20, 2026 | 268 ms |
| Jun 27, 2026 | 269 ms |
| Jul 4, 2026 | 246 ms |
| Jul 11, 2026 | 240 ms |
| Jul 18, 2026 | 241 ms |
| Jul 25, 2026 | 234 ms |
| Aug 1, 2026 | 243 ms |
| Aug 8, 2026 | 238 ms |
| Aug 15, 2026 | 238 ms |
| Aug 22, 2026 | 244 ms |
| Aug 29, 2026 | 242 ms |
| Sep 5, 2026 | 227 ms |
| Sep 12, 2026 | 211 ms |
| Sep 19, 2026 | 202 ms |
| Sep 26, 2026 | 180 ms |
| Oct 3, 2026 | 189 ms |
| Oct 10, 2026 | 213 ms |
| Oct 17, 2026 | 223 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.0 s
2.0 s
3.0 s
4.0 s
5.0 s
6.0 s
7.0 s
8.0 s
fleethq.com does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
1.9 s · 739 KiBAbout 739 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.9 s faster on a phone.
Use efficient cache lifetimes
2.3 s · 402 KiB44 files are served with short cache lifetimes, so returning visitors download them again (402 KiB).
Mobile performance score: 38
38/100Your mobile performance score is 38 (desktop: 43). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.2 s
A phone's processor spends 4.2 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Adobe Tag Manager and Signyfyd and others), adding 1.3 MB and 730 ms of main-thread time.
Render-blocking requests
700 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.
Reduce unused CSS
450 ms · 93 KiBAbout 93 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Google Tag Manager adds 266 ms
266 msGoogle Tag Manager costs a phone 266 ms of main-thread work and 614 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
19 long tasks on the main thread
19 long tasks block the main thread while loading, the longest for 267 ms. During a long task the page ignores taps.
2,435 HTML elements
The page has 2,435 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Improve image delivery
250 ms · 133 KiB4 images could be 133 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.
Legacy JavaScript
250 ms · 36 KiBPolyfills for old browsers add 36 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 250 ms faster on a phone.
Minify JavaScript
150 ms · 5 KiB5 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 72 ms
72 msYour server sent the HTML in 72 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.8 s
6.8 sReal visitors wait 6.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 2.2 s
2.2 sReal visitors wait 2.2 s for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 6.8 s
6.8 sReal visitors see the first content after 6.8 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 4.7 s
4.7 sReal visitors wait 4.7 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 14.5 s
14.5 sYour largest element takes 14.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Goodyear Commercial Truck”.
Time to Interactive: 21.9 s
21.9 sThe page becomes fully interactive after 21.9 s. Good is under 3.8 s.
Speed Index: 13.5 s
13.5 sVisually, the page fills in at 13.5 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.7 s
3.7 sThe first text or image appears after 3.7 s on a phone. Good is under 1.8 s.
Total Blocking Time: 840 ms
840 msScripts block taps and scrolling for 840 ms in total while the page loads. Good is under 200 ms.
13 images without width and height
13 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-4%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 7.0 s to 6.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Tap response (INP) got 19% faster for real visitors
-19%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 279 ms to 223 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.019
0.019The layout barely moves while loading (CLS 0.019, good is under 0.1).
Images and page weight
Page weight: 3.2 MB in 134 requests
3.2 MBYour homepage downloads 3.2 MB in 134 requests on a phone: scripts 2.0 MB (37), fonts 581 KiB (16) and images 315 KiB (37). Under 2 MB keeps phones on slow connections fast.
3 images below the first screen load straight away
3 images further down the page (156 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.9 g of CO₂ per visit
0.90 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.90 g of CO₂e: 108.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
4 form fields without a label
4 form fields have no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 21 images in the HTML carry an alt attribute.
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 2 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
robots.txt blocks all crawlers
Your robots.txt disallows the whole site for every crawler, so search engines are told to stay out.
Blocked from indexing
Google's crawler is blocked from indexing this page.
Meta description is long (164 characters)
Your meta description is 164 characters; Google truncates after about 160, so the end of your pitch is cut.
Structured data has 1 problem
Structured data found (Corporation and WebSite) but with 1 problem, for example “WebSite: missing name”.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.goodyeartrucktires.com/sitemap.xml, so Google discovers your pages only by following links.
4 links with vague text
4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
76 internal links, 18 external
The homepage links to 76 pages on fleethq.com and 18 external pages.
3 checks passed
One H1 headline
Your main headline reads: “Goodyear Truck Tires”.
Title: 56 characters
Your title is a healthy 56 characters: “Goodyear Truck Tires | Commercial Truck Tires & Retreads”.
Canonical URL set
The canonical URL is https://www.goodyeartrucktires.com/.
AI search readiness
robots.txt blocks 6 AI answer engine crawlers
6 of 6Your robots.txt shuts out ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
Opted out of AI training for 5 crawlers
robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers.
2 checks passed
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and contact details; sameAs (social profiles) and description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (877 words), so crawlers that don't run JavaScript still read it.
Other pages
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example /en-US/super-regional.html, whose canonical is /en_US/super-regional.html. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
14 pages slow to respond
/en_US/company/other-goodyear-sites.html, /en_US/tires/by-application, /en_US/tires/by-technology, /en_US/tires/shop-for-tires/smartway-verification, /en_US/tires/by-application/long-haul and /en_US/tires/by-application/mixed-service and 8 others took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 53 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 third-party cookies
3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'attr')”.
5 distorted images
5 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
27 of 30 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
15 broken links to your own pages
15 links from your homepage to your own site are broken, for example https://www.goodyeartrucktires.com/en_US/company/other-goodyear-sites.html (500).
Short HSTS lifetime
HSTS is set, but max-age is 1 days; one year is the recommended minimum.
2 redirects before the homepage
Opening https://fleethq.com goes through 2 redirects before the homepage loads.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
6 checks passed
Served over HTTPS
The homepage is served over HTTPS (goodyeartrucktires.com).
Valid certificate (58 days left)
The certificate from Let's Encrypt · YR2 verifies for fleethq.com and is valid for another 58 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://fleethq.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
goodyeartrucktires.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
goodyeartrucktires.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 26 years old
26 yearsgoodyeartrucktires.com was registered in May 2000 through CSC Corporate Domains, Inc.. An established domain carries more trust with email providers and search engines.
Registered until May 2027
goodyeartrucktires.com is registered until May 2027.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 432 words of copy
The homepage carries about 432 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
5 checks passed
15 calls to action
The homepage has 15 calls to action, for example “Shop for Tires”, “Shop for Retreads” and “Request A Retread Plant Tour”.
7 short forms
7 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Cloudflare Web Analytics.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
No DMARC policy
fleethq.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 40/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
1 checks passed
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 a mx ip4:159.204.59.0/24 ip4:159.204.7.7 ip4:159.204.150.100 ip4:159.204.58.46 mx:data-tronics.com mx:fleethq-co…”.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
26 cookies set on arrival
26Opening the homepage sets 26 cookies (measured from a US location before any click).
23 other companies contacted
Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Go beyond the website
What your $25 Growth Playbook adds
This review found 43 issues on fleethq.com, including 21 speed issues, 7 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.