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inkster.it website review
Visit site (opens in a new tab)Reviewed 12 November 202641 issues · 88 checks
This review found 41 issues worth fixing on inkster.it, 12 of them high impact, across 88 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
70C- #86,201 of 102,897 reviewed websitesbeats 14%
- #51,466 of 57,252 online storesbeats 8%
- #47,618 of 52,092 Shopify storesbeats 7%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 3.8 s |
| May 30, 2026 | 3.8 s |
| Jun 6, 2026 | 3.9 s |
| Jun 13, 2026 | 3.7 s |
| Jun 20, 2026 | 3.7 s |
| Jun 27, 2026 | 3.6 s |
| Jul 4, 2026 | 3.4 s |
| Jul 11, 2026 | 3.3 s |
| Jul 18, 2026 | 3.3 s |
| Jul 25, 2026 | 3.3 s |
| Aug 1, 2026 | 3.3 s |
| Aug 8, 2026 | 3.4 s |
| Aug 15, 2026 | 3.4 s |
| Aug 22, 2026 | 3.4 s |
| Aug 29, 2026 | 3.4 s |
| Sep 5, 2026 | 3.4 s |
| Sep 12, 2026 | 3.5 s |
| Sep 19, 2026 | 3.5 s |
| Sep 26, 2026 | 3.6 s |
| Oct 3, 2026 | 3.6 s |
| Oct 10, 2026 | 3.7 s |
| Oct 17, 2026 | 3.6 s |
| Oct 24, 2026 | 3.5 s |
| Oct 31, 2026 | 3.5 s |
| Nov 7, 2026 | 3.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 249 ms |
| May 30, 2026 | 257 ms |
| Jun 6, 2026 | 279 ms |
| Jun 13, 2026 | 285 ms |
| Jun 20, 2026 | 302 ms |
| Jun 27, 2026 | 296 ms |
| Jul 4, 2026 | 293 ms |
| Jul 11, 2026 | 291 ms |
| Jul 18, 2026 | 286 ms |
| Jul 25, 2026 | 295 ms |
| Aug 1, 2026 | 295 ms |
| Aug 8, 2026 | 311 ms |
| Aug 15, 2026 | 302 ms |
| Aug 22, 2026 | 299 ms |
| Aug 29, 2026 | 291 ms |
| Sep 5, 2026 | 281 ms |
| Sep 12, 2026 | 278 ms |
| Sep 19, 2026 | 277 ms |
| Sep 26, 2026 | 276 ms |
| Oct 3, 2026 | 263 ms |
| Oct 10, 2026 | 264 ms |
| Oct 17, 2026 | 274 ms |
| Oct 24, 2026 | 244 ms |
| Oct 31, 2026 | 222 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
1.1 s15 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
10,232 HTML elements
The page has 10,232 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 8.1 s
A phone's processor spends 8.1 s on main-thread work while loading, 4.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, ablyft.com and Shopify and others), adding 2.4 MB and 1.8 s of main-thread time.
Reduce unused JavaScript
650 ms · 1.4 MBAbout 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 650 ms faster on a phone.
Mobile performance score: 50
50/100Your mobile performance score is 50. Pages that score under 90 lose visitors before the first paint.
Use efficient cache lifetimes
350 ms · 289 KiB29 files are served with short cache lifetimes, so returning visitors download them again (289 KiB).
Google Tag Manager adds 470 ms
470 msGoogle Tag Manager costs a phone 470 ms of main-thread work and 803 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
450 ms · 85 KiBAbout 85 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Shopify adds 427 ms
427 msShopify costs a phone 427 ms of main-thread work and 785 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
ablyft.com adds 437 ms
437 msablyft.com costs a phone 437 ms of main-thread work and 36 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Klaviyo adds 162 ms
162 msKlaviyo costs a phone 162 ms of main-thread work and 403 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Font display
200 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 120 ms. During a long task the page ignores taps.
Minify JavaScript
50 ms · 16 KiB16 KiB could be saved by minifying JavaScript.
Legacy JavaScript
56 KiBPolyfills for old browsers add 56 KiB JavaScript that modern phones do not need.
Minify CSS
50 ms · 5 KiB5 KiB could be saved by minifying CSS.
Improve image delivery
15 KiB3 images could be 15 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 22 ms
22 msYour server sent the HTML in 22 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 9.9 s
9.9 sYour largest element takes 9.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 26.7 s
26.7 sThe page becomes fully interactive after 26.7 s. Good is under 3.8 s.
Speed Index: 11.6 s
11.6 sVisually, the page fills in at 11.6 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.9 s
2.9 sThe first text or image appears after 2.9 s on a phone. Good is under 1.8 s.
Total Blocking Time: 438 ms
438 msScripts block taps and scrolling for 438 ms in total while the page loads. Good is under 200 ms.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-8%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 249 ms to 222 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Largest content (LCP) got 10% faster for real visitors
-10%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.8 s to 3.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.002
0.002The layout barely moves while loading (CLS 0.002, good is under 0.1).
Images and page weight
Page weight: 5.3 MB in 475 requests
5.3 MBYour homepage downloads 5.3 MB in 475 requests on a phone: scripts 2.8 MB (133), other files 1.3 MB (197) and images 830 KiB (120). Under 2 MB keeps phones on slow connections fast.
About 1.5 g of CO₂ per visit
1.50 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.50 g of CO₂e: 180.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
3 buttons without a name
3 buttons have no accessible name, so screen readers announce just “button”.
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
15 images without alt text
15 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (15 elements)
All page content should be contained by landmarks: 15 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
53 links without text
53 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (21 elements).
1 checks passed
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 8 failed. 6 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
6 H1 headlines
There are 6 <h1> headlines (“”, “” and “”). One clear main headline is easier for people and search engines.
Meta description is long (163 characters)
Your meta description is 163 characters; Google truncates after about 160, so the end of your pitch is cut.
1 link crawlers can't follow
1 link has no real href, so search engines can't follow it.
439 internal links, 2 external
The homepage links to 439 pages on inkster.it and 2 external pages.
6 checks passed
Title: 50 characters
Your title is a healthy 50 characters: “Inkster - Tatuaggi Naturali con Durata 2 Settimane”.
Canonical URL set
The canonical URL is https://inkster.it/.
Structured data in place
Structured data found: BreadcrumbList.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://inkster.it/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,188 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://inkster.it/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
2 pages share a title
https://inkster.it/collections/alle-produkte and https://inkster.it/collections/anime-drop all use the title “Tutti i tatuaggi temporanei | Inkster”. Search engines can't tell which page to show for a search, so each competes with the others.
5 pages without a meta description
https://inkster.it/collections/maskulin, https://inkster.it/collections/custom-tattoos, https://inkster.it/collections/komplementarprodukte, https://inkster.it/pages/unser-team and https://inkster.it/collections/tattoo-sleeves have no meta description, so Google writes the search snippet from whatever text it finds.
15 pages without an H1
https://inkster.it/collections/alle-produkte, https://inkster.it/collections/neue-designs, https://inkster.it/collections/maskulin, https://inkster.it/collections/anime-drop, https://inkster.it/collections/tattoo-stift-alle-produkte and https://inkster.it/products/winter-starter-set-deal and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 90 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://inkster.it/.
30 small tap targets
30 of 109 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_TUNNEL_CONNECTION_FAILED”.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
Requests the notification permission on page load
Requests the notification permission on page load.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: 6 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,008 words of copy
The homepage carries about 1,008 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Learn more” and “Shop now”.
2 calls to action
The homepage has 2 calls to action, for example “Tattoo Design Book” and “Design Book e Carta transfer”.
129 short forms
129 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager, Microsoft Clarity and Hotjar.
Privacy and tracking
10 trackers load before any consent
10Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Klaviyo and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
31 cookies set on arrival
31Opening the homepage sets 31 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
62 other companies contacted
Loading the homepage contacts 62 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at inkster.it, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 21 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Pandectes Gdpr · Teeinblue Product Personalizer · Klaviyo Email Marketing Sms · Instant Ai Page Builder · Rapid Search Bar Filter · Sitemap Noindex Pro Seo · Bm Country Blocker Ip Blocker · Gorgias Live Chat Helpdesk · Hive · Gdpr Cookie Consent · Boostymark Regionblock · Hive Logistics Services · Countdown Timer · Orbe Geolocation · Pushowl · zoko.io · azureedge.net · selecdoo.com · linkster.co · goaffpro.com · Swym Wishlist Plus
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Tag Manager | Hotjar | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 41 issues on inkster.it, including 18 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.