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jnyofficial.us website review
Visit site (opens in a new tab)Reviewed 12 November 202634 issues · 73 checks
This review found 34 issues worth fixing on jnyofficial.us, 13 of them high impact, across 73 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
One score from every part of this review. How it works
How it loaded on a phone
1.1 s
2.3 s
3.4 s
4.6 s
5.7 s
6.9 s
8.0 s
9.2 s
Speed
Reduce unused JavaScript
3.6 s · 614 KiBAbout 614 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.6 s faster on a phone.
Render-blocking requests
3.7 s21 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.7 s.
Use efficient cache lifetimes
1.9 s · 434 KiB36 files are served with short cache lifetimes, so returning visitors download them again (434 KiB).
Mobile performance score: 49
49/100Your mobile performance score is 49. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (alia-prod.com, Dynamic Yield and jny.com and others), adding 1.7 MB and 1.0 s of main-thread time.
alia-prod.com adds 484 ms
484 msalia-prod.com costs a phone 484 ms of main-thread work and 265 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 3.6 s
A phone's processor spends 3.6 s on main-thread work while loading, 2.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
jny.com adds 91 ms
91 msjny.com costs a phone 91 ms of main-thread work and 369 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 53 ms
53 msShopify costs a phone 53 ms of main-thread work and 403 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
250 ms · 50 KiBPolyfills for old browsers add 50 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 250 ms faster on a phone.
6 long tasks on the main thread
6 long tasks block the main thread while loading, the longest for 178 ms. During a long task the page ignores taps.
Minify JavaScript
150 ms · 23 KiB23 KiB could be saved by minifying JavaScript.
Improve image delivery
65 KiB11 images could be 65 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Reduce unused CSS
18 KiBAbout 18 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 59 ms
59 msYour server sent the HTML in 59 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 21.5 s
21.5 sYour largest element takes 21.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “TODAYS DEALS”.
Time to Interactive: 21.6 s
21.6 sThe page becomes fully interactive after 21.6 s. Good is under 3.8 s.
Speed Index: 13.2 s
13.2 sVisually, the page fills in at 13.2 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 4.8 s
4.8 sThe first text or image appears after 4.8 s on a phone. Good is under 1.8 s.
Total Blocking Time: 329 ms
329 msScripts block taps and scrolling for 329 ms in total while the page loads. Good is under 200 ms.
17 images without width and height
17 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
1 checks passed
Cumulative Layout Shift: 0.042
0.042The layout barely moves while loading (CLS 0.042, good is under 0.1).
Images and page weight
Page weight: 3.7 MB in 274 requests
3.7 MBYour homepage downloads 3.7 MB in 274 requests on a phone: scripts 2.5 MB (127), images 413 KiB (18) and fonts 374 KiB (8). Under 2 MB keeps phones on slow connections fast.
1 image below the first screen load straight away
1 image further down the page (36 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 1.0 g of CO₂ per visit
1.04 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.04 g of CO₂e: 124.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
13 tap targets too small
13 tap targets are too small or too close together to hit reliably with a finger.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
1 checks passed
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 5 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is long (68 characters)
Your title is 68 characters, so Google will cut it off around 60: “Jones New York: Women's Clothing, Suits, Jackets, Dresses, and Pants”.
Meta description is long (175 characters)
Your meta description is 175 characters; Google truncates after about 160, so the end of your pitch is cut.
Structured data has 1 problem
Structured data found (BreadcrumbList and Organization) but with 1 problem, for example “Organization: url points at a different host (https://www.jny.com/)”.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
14 internal links, 6 external
The homepage links to 14 pages on jnyofficial.us and 6 external pages.
3 checks passed
Canonical URL set
The canonical URL is https://www.jnyofficial.us/.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.jnyofficial.us/sitemap.xml.
AI search readiness
Some text only appears after JavaScript runs
35%The HTML your server sends has 93 of the 264 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.
Opted out of AI training for 5 crawlers
robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, sameAs (social profiles) and description; logo and contact details would complete it.
llms.txt published
The site publishes https://www.jnyofficial.us/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
3 pages without a meta description
https://www.jnyofficial.us/pages/jny-lexington-denim, https://www.jnyofficial.us/pages/faq and https://www.jnyofficial.us/apps/sitemap have no meta description, so Google writes the search snippet from whatever text it finds.
6 pages without an H1
https://www.jnyofficial.us/pages/who-we-are, https://www.jnyofficial.us/blogs/jones-journal, https://www.jnyofficial.us/products/jones-new-york-gift-card, https://www.jnyofficial.us/pages/jny-lexington-denim, https://www.jnyofficial.us/pages/contact-us and https://www.jnyofficial.us/pages/faq have no <h1> headline, so visitors and search engines get no clear main topic.
3 pages with very little text
https://www.jnyofficial.us/blogs/jones-journal, https://www.jnyofficial.us/pages/jny-lexington-denim and https://www.jnyofficial.us/pages/faq have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
13 internal pages checked
We fetched 13 pages linked from your homepage and read each the way a search engine does.
5 checks passed
Linked pages load
All 13 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 13 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
About 264 words of copy
The homepage carries about 264 words of visible text.
4 checks passed
2 calls to action
The homepage has 2 calls to action, for example “Sign Up” and “Contact Us”.
1 short form
A short form (2 fields at most) is right on the homepage, asking for an email.
Analytics in place
Analytics detected: Microsoft Clarity and Cloudflare Web Analytics.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Klaviyo and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
21 cookies set on arrival
21Opening the homepage sets 21 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
44 other companies contacted
Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at jnyofficial.us, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- E-commerce
- Shopify;Shopify Plus
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on jnyofficial.us, including 15 speed issues, 5 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.