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jurox.com.au website review

Visit site (opens in a new tab)Reviewed 22 October 202648 issues · 79 checks

This review found 48 issues worth fixing on jurox.com.au, 18 of them high impact, across 79 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
7.7 s7.1 sMay 2Oct 177.4 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20267.5 s
May 9, 20267.3 s
May 16, 20267.3 s
May 23, 20267.1 s
May 30, 20267.3 s
Jun 6, 20267.5 s
Jun 13, 20267.5 s
Jun 20, 20267.5 s
Jun 27, 20267.5 s
Jul 4, 20267.3 s
Jul 11, 20267.3 s
Jul 18, 20267.4 s
Jul 25, 20267.5 s
Aug 1, 20267.6 s
Aug 8, 20267.7 s
Aug 15, 20267.5 s
Aug 22, 20267.3 s
Aug 29, 20267.3 s
Sep 5, 20267.2 s
Sep 12, 20267.3 s
Sep 19, 20267.4 s
Sep 26, 20267.2 s
Oct 3, 20267.4 s
Oct 10, 20267.4 s
Oct 17, 20267.4 s
Real-visitor tap response (INP)75th percentile, phones
443 ms177 msMay 2Oct 17301 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026371 ms
May 9, 2026267 ms
May 16, 2026267 ms
May 23, 2026267 ms
May 30, 2026291 ms
Jun 6, 2026412 ms
Jun 13, 2026380 ms
Jun 20, 2026357 ms
Jun 27, 2026376 ms
Jul 4, 2026327 ms
Jul 11, 2026327 ms
Jul 18, 2026327 ms
Jul 25, 2026339 ms
Aug 1, 2026256 ms
Aug 8, 2026232 ms
Aug 15, 2026228 ms
Aug 22, 2026208 ms
Aug 29, 2026208 ms
Sep 5, 2026258 ms
Sep 12, 2026326 ms
Sep 19, 2026352 ms
Sep 26, 2026347 ms
Oct 3, 2026302 ms
Oct 10, 2026297 ms
Oct 17, 2026301 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of jurox.com.au (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. jurox.com.au at 1.3 s1.3 s
  2. jurox.com.au at 2.6 s2.6 s
  3. jurox.com.au at 3.9 s3.9 s
  4. jurox.com.au at 5.2 s5.2 s
  5. jurox.com.au at 6.5 s6.5 s
  6. jurox.com.au at 7.8 s7.8 s
  7. jurox.com.au at 9.1 s9.1 s
  8. jurox.com.au at 10.4 s10.4 s

Speed

12 to fix34
  • Reduce unused JavaScript

    6.3 s · 1.7 MB

    About 1.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.3 s faster on a phone.

  • Gigya adds 2.4 s

    2.4 s

    Gigya costs a phone 2.4 s of main-thread work and 533 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    1.1 s · 1.0 MB

    19 files are served with short cache lifetimes, so returning visitors download them again (1.0 MB).

  • Main-thread work: 12.2 s

    A phone's processor spends 12.2 s on main-thread work while loading, 8.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 34

    34/100

    Your mobile performance score is 34 (desktop: 38). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Gigya, dynatrace.com and Google Tag Manager and others), adding 1.8 MB and 4.3 s of main-thread time.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 2.1 s. During a long task the page ignores taps.

  • Reduce unused CSS

    910 ms · 172 KiB

    About 172 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 910 ms faster on a phone.

  • dynatrace.com adds 985 ms

    985 ms

    dynatrace.com costs a phone 985 ms of main-thread work and 192 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    50 ms · 758 KiB

    12 images could be 758 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 50 ms faster on a phone.

  • Google Tag Manager adds 424 ms

    424 ms

    Google Tag Manager costs a phone 424 ms of main-thread work and 377 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    350 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 350 ms.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    42 KiB

    Polyfills for old browsers add 42 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    10 KiB

    10 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 7.4 s

    7.4 s

    Real visitors wait 7.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest Contentful Paint: 18.7 s

    18.7 s

    Your largest element takes 18.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Zoetis Direct”.

  • Speed Index: 19.4 s

    19.4 s

    Visually, the page fills in at 19.4 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 6.9 s

    6.9 s

    Scripts block taps and scrolling for 6.9 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 32.4 s

    32.4 s

    The page becomes fully interactive after 32.4 s. Good is under 3.8 s.

  • Real-user INP: 375 ms

    375 ms

    Real visitors wait 375 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 2.5 s

    2.5 s

    Real visitors see the first content after 2.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 12 images without width and height

    12 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -6%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 371 ms to 301 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 7.5 s to 7.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user CLS: 0.05

    0.05

    For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.

  • First Contentful Paint: 1.7 s

    1.7 s

    The first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.027

    0.027

    The layout barely moves while loading (CLS 0.027, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.9 MB in 136 requests

    4.9 MB

    Your homepage downloads 4.9 MB in 136 requests on a phone: scripts 3.2 MB (34), images 1.0 MB (26) and other files 229 KiB (63). Under 2 MB keeps phones on slow connections fast.

  • About 1.4 g of CO₂ per visit

    1.40 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.40 g of CO₂e: 167.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 9589
  • Hidden but focusable

    10 elements hidden from screen readers can still receive keyboard focus.

  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Heading levels should only increase by one (2 elements)

    Heading levels should only increase by one: 2 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Alternative text of images should not be repeated as text (1 element)

    Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 1 image in the HTML carry an alt attribute.

  • 36 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 36 passed and 7 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

8 to fixGoogle 9264
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (6 characters)

    Your title is only 6 characters: “Zoetis”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Meta description is short (42 characters)

    Your meta description is only 42 characters: “Zoetis - For Animals. For Health. For You.”. 70 to 160 characters is enough to sell the click.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Structured data has 1 problem

    Structured data found (Organization) but with 1 problem, for example “Organization: url points at a different host (https://www.zoetisus.com)”.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • Only 0 internal links

    The homepage links to only 0 pages on your own site, so visitors and crawlers find few routes into the rest of it.

  • 8 links with vague text

    8 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

2 checks passed
  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at http://www2.zoetis.com.au/sitemap.xml.

AI search readiness

1 to fix75
  • Most text only appears after JavaScript runs

    0%

    A phone browser shows 800 words, but the HTML your server sends has only 0. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.

  • No llms.txt

    There is no https://www2.zoetis.com.au/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, sameAs (social profiles) and description; logo and contact details would complete it.

Best practices

3 to fixGoogle 9285
  • 5 small tap targets

    5 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “The Content-Security-Policy directive 'frame-ancestors' does not support the source expression 'https://ph.*.zoetis.com…”.

  • 2 distorted images

    2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix40
  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 800 words of copy

    The homepage carries about 800 words of visible text.

1 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Now Opens in a new window” and “Learn More”.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at jurox.com.au, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

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jQuery

Upkeep, stack, hiring and company data from programmable.info

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