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kainos.com.br website review

Visit site (opens in a new tab)Reviewed 29 October 202643 issues · 84 checks

This review found 43 issues worth fixing on kainos.com.br, 19 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
12.2 s7.6 sMay 9Oct 248.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 202611.5 s
May 16, 202611.3 s
May 23, 202610.4 s
May 30, 202610.2 s
Jun 6, 202610.6 s
Jun 13, 202611.2 s
Jun 20, 202611.1 s
Jun 27, 202611.7 s
Jul 4, 202611.1 s
Jul 11, 202610.2 s
Jul 18, 202610.7 s
Jul 25, 20269.6 s
Aug 1, 20269.4 s
Aug 8, 20269.7 s
Aug 15, 20269.5 s
Aug 22, 20269.7 s
Aug 29, 20269.8 s
Sep 5, 202610.1 s
Sep 12, 20269.8 s
Sep 19, 202610.1 s
Sep 26, 20269.5 s
Oct 3, 20269.0 s
Oct 10, 20268.7 s
Oct 17, 20268.2 s
Oct 24, 20268.1 s
Real-visitor tap response (INP)75th percentile, phones
200 ms171 msMay 9Oct 24189 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026195 ms
May 16, 2026197 ms
May 23, 2026197 ms
May 30, 2026179 ms
Jun 6, 2026179 ms
Jun 13, 2026178 ms
Jun 20, 2026178 ms
Jun 27, 2026192 ms
Jul 4, 2026192 ms
Jul 11, 2026190 ms
Jul 18, 2026179 ms
Jul 25, 2026174 ms
Aug 1, 2026179 ms
Aug 8, 2026187 ms
Aug 15, 2026191 ms
Aug 22, 2026196 ms
Aug 29, 2026187 ms
Sep 5, 2026186 ms
Sep 12, 2026187 ms
Sep 19, 2026183 ms
Sep 26, 2026181 ms
Oct 3, 2026183 ms
Oct 10, 2026180 ms
Oct 17, 2026180 ms
Oct 24, 2026189 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kainos.com.br (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kainos.com.br at 0.8 s0.8 s
  2. kainos.com.br at 1.6 s1.6 s
  3. kainos.com.br at 2.4 s2.4 s
  4. kainos.com.br at 3.2 s3.2 s
  5. kainos.com.br at 4.0 s4.0 s
  6. kainos.com.br at 4.9 s4.9 s
  7. kainos.com.br at 5.7 s5.7 s
  8. kainos.com.br at 6.5 s6.5 s

Speed

11 to fix39
  • Use efficient cache lifetimes

    24.1 s · 11.0 MB

    173 files are served with short cache lifetimes, so returning visitors download them again (11.0 MB).

  • Render-blocking requests

    16.4 s

    60 files block the first paint until they finish downloading. Deferring or inlining them could save about 16.4 s.

  • Reduce unused CSS

    8.8 s · 1.5 MB

    About 1.5 MB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 8.8 s faster on a phone.

  • Reduce unused JavaScript

    3.4 s · 1.3 MB

    About 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.4 s faster on a phone.

  • Mobile performance score: 39

    39/100

    Your mobile performance score is 39. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 7.0 s

    A phone's processor spends 7.0 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and Other Google APIs/SDKs and others), adding 1.6 MB and 1.2 s of main-thread time.

  • Google CDN adds 723 ms

    723 ms

    Google CDN costs a phone 723 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    691 KiB

    17 images could be 691 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Minify CSS

    400 ms · 63 KiB

    63 KiB could be saved by minifying CSS.

  • Google Tag Manager adds 280 ms

    280 ms

    Google Tag Manager costs a phone 280 ms of main-thread work and 304 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    240 ms · 45 KiB

    45 KiB could be saved by minifying JavaScript.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 228 ms. During a long task the page ignores taps.

  • Font display

    200 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

  • Document request latency

    166 KiB

    The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 168 ms

    168 ms

    Your server sent the HTML in 168 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 6.1 s

    6.1 s

    Real visitors see the first content after 6.1 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 18.0 s

    18.0 s

    The first text or image appears after 18.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 34.8 s

    34.8 s

    Your largest element takes 34.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “CONHEÇA NOSSOS SERVIÇOS RELACIONAMENTO COM O CLIENTE INFRAE…”.

  • Speed Index: 23.2 s

    23.2 s

    Visually, the page fills in at 23.2 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 44.2 s

    44.2 s

    The page becomes fully interactive after 44.2 s. Good is under 3.8 s.

  • Total Blocking Time: 620 ms

    620 ms

    Scripts block taps and scrolling for 620 ms in total while the page loads. Good is under 200 ms.

  • 11 images without width and height

    11 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -6%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 195 ms to 189 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 183 ms

    183 ms

    Real visitors wait 183 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 29% faster for real visitors

    -29%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 11.5 s to 8.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.011

    0.011

    The layout barely moves while loading (CLS 0.011, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 13.1 MB in 211 requests

    13.1 MB

    Your homepage downloads 13.1 MB in 211 requests on a phone: media 3.7 MB (3), scripts 3.1 MB (66) and images 2.9 MB (56). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    09.-DIGITAL-05-Por-que-a-YOU-Tecnologia-ARTIGO-scaled.png weighs 1.2 MB. On a phone connection a single image that size takes seconds.

  • 7 images far larger than shown

    576 KiB

    7 images are downloaded at several times the size a phone draws them, for example image31.png at 390 px wide, shown at 100 px. Resized copies would save about 576 KiB.

  • 12 images in older formats

    12 images (2.8 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 7 images below the first screen load straight away

    7 images further down the page (672 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 3.7 g of CO₂ per visit

    3.71 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.71 g of CO₂e: 445.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fixGoogle 9294
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (7 elements)

    All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.

  • The skip-link target should exist and be focusable (1 element)

    The skip-link target should exist and be focusable: 1 element on the page fails this check, rated moderate by axe-core.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 61 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 4 failed. 6 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10088
  • Title is short (18 characters)

    Your title is only 18 characters: “Home - YOU.BPOTECH”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 6 H1 headlines

    There are 6 <h1> headlines (“CONECTANDO”, “EXPERIÊNCIAS” and “COM VOCÊ”). One clear main headline is easier for people and search engines.

  • 95 internal links, 13 external

    The homepage links to 95 pages on kainos.com.br and 13 external pages.

6 checks passed
  • Meta description: 135 characters

    Your meta description is 135 characters: “A YOU.BPOTECH oferece soluções de BPO com foco em tecnologia e experiência do cliente, conectando marcas e consumidores…”.

  • Canonical URL set

    The canonical URL is https://youbpotech.com.br/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://youbpotech.com.br/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://youbpotech.com.br/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

Other pages

2 to fix90
  • 11 pages without a meta description

    https://youbpotech.com.br/quem-somos, https://youbpotech.com.br/servicos, https://youbpotech.com.br/conteudo, https://youbpotech.com.br/release, https://youbpotech.com.br/contato and https://youbpotech.com.br/por-que-a-you-e-a-melhor-escolha and 5 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages without an H1

    https://youbpotech.com.br/quem-somos, https://youbpotech.com.br/release, https://youbpotech.com.br/contato and https://youbpotech.com.br/politica-de-privacidade have no <h1> headline, so visitors and search engines get no clear main topic.

  • 11 internal pages checked

    We fetched 11 pages linked from your homepage and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 11 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 11 pages that loaded have a <title>.

Best practices

3 to fixGoogle 8885
  • 5 small tap targets

    5 of 22 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Unrecognized Content-Security-Policy directive 'prefetch-src'.”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Content security policy”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

6 to fix56
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 117 words

    The homepage has only about 117 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • 1 short form

    A short form (1 field at most) is right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 27 testimonial or review blocks and 27 customer or partner logos.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kainos.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
Oracle Cloud

Upkeep, stack, hiring and company data from programmable.info

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This review found 43 issues on kainos.com.br, including 19 speed issues, 2 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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