Website review, no card needed

karbonsan.com.tr logo

karbonsan.com.tr website review

Visit site (opens in a new tab)Reviewed 21 October 202642 issues · 83 checks

This review found 42 issues worth fixing on karbonsan.com.tr, 10 of them high impact, across 83 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of karbonsan.com.tr (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. karbonsan.com.tr at 0.5 s0.5 s
  2. karbonsan.com.tr at 1.0 s1.0 s
  3. karbonsan.com.tr at 1.4 s1.4 s
  4. karbonsan.com.tr at 1.9 s1.9 s
  5. karbonsan.com.tr at 2.4 s2.4 s
  6. karbonsan.com.tr at 2.9 s2.9 s
  7. karbonsan.com.tr at 3.4 s3.4 s
  8. karbonsan.com.tr at 3.9 s3.9 s

Speed

10 to fix73
  • Use efficient cache lifetimes

    1.1 s · 4.4 MB

    78 files are served with short cache lifetimes, so returning visitors download them again (4.4 MB).

  • Render-blocking requests

    2.5 s

    18 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.5 s.

  • Improve image delivery

    200 ms · 2.0 MB

    12 images could be 2.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 200 ms faster on a phone.

  • Mobile performance score: 73

    73/100

    Your mobile performance score is 73 (desktop: 87). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused CSS

    820 ms · 171 KiB

    About 171 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 820 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Clarity and Yandex Metrica and others), adding 1.1 MB and 768 ms of main-thread time.

  • Google Tag Manager adds 547 ms

    547 ms

    Google Tag Manager costs a phone 547 ms of main-thread work and 849 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    586 KiB

    About 586 KiB of JavaScript is downloaded but never used on this page.

  • Font display

    300 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 300 ms).

  • Main-thread work: 2.3 s

    A phone's processor spends 2.3 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 181 ms. During a long task the page ignores taps.

  • Minify CSS

    160 ms · 21 KiB

    21 KiB could be saved by minifying CSS.

  • Minify JavaScript

    8 KiB

    8 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix84
  • Time to Interactive: 25.4 s

    25.4 s

    The page becomes fully interactive after 25.4 s. Good is under 3.8 s.

  • Speed Index: 15.1 s

    15.1 s

    Visually, the page fills in at 15.1 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 3.4 s

    3.4 s

    Your largest element takes 3.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Cookies are used on this website to provide you with a bett…”. Most of its time is element render delay (1.6 s).

  • 14 images without width and height

    14 images have no width and height attributes, so the layout jumps as each one loads.

  • Total Blocking Time: 220 ms

    220 ms

    Scripts block taps and scrolling for 220 ms in total while the page loads. Good is under 200 ms.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

1 checks passed
  • Cumulative Layout Shift: 0.009

    0.009

    The layout barely moves while loading (CLS 0.009, good is under 0.1).

Images and page weight

4 to fix38
  • Page weight: 8.0 MB in 111 requests

    8.0 MB

    Your homepage downloads 8.0 MB in 111 requests on a phone: images 6.2 MB (34), scripts 1.3 MB (38) and stylesheets 212 KiB (17). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    karbonsan_icon.svg weighs 643 KiB. On a phone connection a single image that size takes seconds.

  • 9 images in older formats

    9 images (1.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 9 images below the first screen load straight away

    9 images further down the page (1.2 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.3 g of CO₂ per visit

    2.26 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.26 g of CO₂e: 270.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 8088
  • 3 buttons without a name

    3 buttons have no accessible name, so screen readers announce just “button”.

  • 13 text elements with low contrast

    13 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Links look like plain text

    1 link inside paragraphs relies on colour alone to stand out.

  • Contentinfo landmark should not be contained in another landmark (1 element)

    Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • ARIA role should be appropriate for the element (2 elements)

    ARIA role should be appropriate for the element: 2 elements on the page fail this check, rated minor by axe-core.

  • Elements marked as presentational should be consistently ignored (2 elements)

    Elements marked as presentational should be consistently ignored: 2 elements on the page fail this check, rated minor by axe-core.

  • Alternative text of images should not be repeated as text (1 element)

    Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h5), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 26 images in the HTML carry an alt attribute.

  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 10 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9281
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (58 characters)

    Your meta description is only 58 characters: “KARBONSAN BASINÇLI KAPLAR SAN. ve TİC. A.Ş. Cryogenic Tank”. 70 to 160 characters is enough to sell the click.

  • 9 H1 headlines

    There are 9 <h1> headlines (“Your Reliable Partner for Cryogenic Solutions”, “Leading Global Manufacturer Exported to more than…” and “Cryogenic Engineering Delivered since 1988”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 42 internal links, 7 external

    The homepage links to 42 pages on karbonsan.com.tr and 7 external pages.

4 checks passed
  • Title: 58 characters

    Your title is a healthy 58 characters: “KARBONSAN BASINÇLI KAPLAR SAN. ve TİC. A.Ş. Cryogenic Tank”.

  • Canonical URL set

    The canonical URL is https://www.karbonsan.com.tr/cryogenic-storage-tanks-s30.html?lang=en.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.karbonsan.com.tr/sitemap/sitemap1.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://karbonsan.com.tr/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (434 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix86
  • 5 pages share 2 titles

    /, https://karbonsan.com.tr/main.html and https://karbonsan.com.tr/products.html all use the title “KARBONSAN BASINÇLI KAPLAR SAN. ve TİC. A.Ş. Cryogenic Tank”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 15 links to non-canonical URLs

    Your homepage links to 15 pages by a URL that isn't their canonical one, for example https://karbonsan.com.tr/cerez-politikasi-s14.html, whose canonical is https://karbonsan.com.tr/cryogenic-storage-tanks-s30.html?lang=en. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 4 pages share a meta description

    https://karbonsan.com.tr/cerez-politikasi-s14.html and https://karbonsan.com.tr/cookie-policy-s14.html use the same meta description. A description written for each page earns more clicks.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 23 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 7797
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    15 of 17 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix70
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 308 words of copy

    The homepage carries about 308 words of visible text.

3 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “CONTACT”.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 9 cookies set on arrival

    9

    Opening the homepage sets 9 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at karbonsan.com.tr, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2022.

Stack

Framework
jQuery
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 42 issues on karbonsan.com.tr, including 16 speed issues, 5 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25