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kasasa.com website review
Visit site (opens in a new tab)Reviewed 4 November 202630 issues · 82 checks
This review found 30 issues worth fixing on kasasa.com, 13 of them high impact, across 82 checks. The most urgent: avoid multiple page redirects. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
76CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.7 s |
| May 23, 2026 | 2.7 s |
| May 30, 2026 | 2.6 s |
| Jun 6, 2026 | 2.6 s |
| Jun 13, 2026 | 2.6 s |
| Jun 20, 2026 | 2.8 s |
| Jun 27, 2026 | 2.7 s |
| Jul 4, 2026 | 2.7 s |
| Jul 11, 2026 | 2.7 s |
| Jul 18, 2026 | 2.6 s |
| Jul 25, 2026 | 2.6 s |
| Aug 1, 2026 | 2.6 s |
| Aug 8, 2026 | 2.6 s |
| Aug 15, 2026 | 2.7 s |
| Aug 22, 2026 | 2.6 s |
| Aug 29, 2026 | 2.6 s |
| Sep 5, 2026 | 2.5 s |
| Sep 12, 2026 | 2.3 s |
| Sep 19, 2026 | 2.2 s |
| Sep 26, 2026 | 2.1 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.1 s |
| Oct 17, 2026 | 2.1 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 83 ms |
| May 23, 2026 | 80 ms |
| May 30, 2026 | 77 ms |
| Jun 6, 2026 | 78 ms |
| Jun 13, 2026 | 79 ms |
| Jun 20, 2026 | 81 ms |
| Jun 27, 2026 | 83 ms |
| Jul 4, 2026 | 82 ms |
| Jul 11, 2026 | 84 ms |
| Jul 18, 2026 | 86 ms |
| Jul 25, 2026 | 87 ms |
| Aug 1, 2026 | 88 ms |
| Aug 8, 2026 | 88 ms |
| Aug 15, 2026 | 88 ms |
| Aug 22, 2026 | 87 ms |
| Aug 29, 2026 | 86 ms |
| Sep 5, 2026 | 86 ms |
| Sep 12, 2026 | 85 ms |
| Sep 19, 2026 | 87 ms |
| Sep 26, 2026 | 88 ms |
| Oct 3, 2026 | 87 ms |
| Oct 10, 2026 | 87 ms |
| Oct 17, 2026 | 87 ms |
| Oct 24, 2026 | 86 ms |
| Oct 31, 2026 | 87 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Avoid multiple page redirects
14.6 sThe page goes through 1 redirect before it starts loading, costing about 14.6 s. Link and advertise the final URL directly.
Reduce unused JavaScript
2.3 s · 330 KiBAbout 330 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.3 s faster on a phone.
Mobile performance score: 40
40/100Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Use efficient cache lifetimes
950 ms · 205 KiB2 files are served with short cache lifetimes, so returning visitors download them again (205 KiB).
Render-blocking requests
550 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.
Main-thread work: 3.2 s
A phone's processor spends 3.2 s on main-thread work while loading, 955 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
18 long tasks on the main thread
18 long tasks block the main thread while loading, the longest for 230 ms. During a long task the page ignores taps.
8 third-party services on the page
8 third-party services load with your homepage (Google Analytics, cptn.co and Google Tag Manager and others), adding 14 KiB and 187 ms of main-thread time.
Improve image delivery
15 KiB1 image could be 15 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 25.6 s
25.6 sYour largest element takes 25.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “This site is intended for US based customers only.”.
Time to Interactive: 25.6 s
25.6 sThe page becomes fully interactive after 25.6 s. Good is under 3.8 s.
First Contentful Paint: 5.7 s
5.7 sThe first text or image appears after 5.7 s on a phone. Good is under 1.8 s.
Total Blocking Time: 933 ms
933 msScripts block taps and scrolling for 933 ms in total while the page loads. Good is under 200 ms.
Real-user LCP: 2.8 s
2.8 sReal visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 2.7 s
2.7 sReal visitors see the first content after 2.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.5 s
1.5 sReal visitors wait 1.5 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 5.7 s
5.7 sVisually, the page fills in at 5.7 s (Speed Index). Good is under 3.4 s.
Tap response (INP) held steady for real visitors
+6%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 83 ms to 87 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Largest content (LCP) got 22% faster for real visitors
-22%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.1 MB in 115 requests
4.1 MBYour homepage downloads 4.1 MB in 115 requests on a phone: scripts 2.5 MB (48), images 912 KiB (19) and fonts 315 KiB (7). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
36 KiB1 image is downloaded at several times the size a phone draws it, for example surelock-phone.png at 618 px wide, shown at 130 px. Resized copies would save about 36 KiB.
1 image below the first screen load straight away
1 image further down the page (59 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 1.2 g of CO₂ per visit
1.16 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.16 g of CO₂e: 139.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
ARIA commands must have an accessible name (1 element)
ARIA commands must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (4 elements)
All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
5 links without text
5 visible links have no text or label, so screen readers cannot say where they go.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Headings skip levels
Headings skip levels (h2 → h5, h3 → h5 and h3 → h5), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 10 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
91 internal links, 11 external
The homepage links to 91 pages on kasasa.com and 11 external pages.
7 checks passed
Meta description: 153 characters
Your meta description is 153 characters: “Help your community bank or credit union grow deposits, revenue, engagement, and loyalty with Kasasa’s proven products,…”.
One H1 headline
Your main headline reads: “Kasasa”.
Title: 41 characters
Your title is a healthy 41 characters: “Offer Kasasa at your Institution | Kasasa”.
Canonical URL set
The canonical URL is https://www.kasasa.com/.
Structured data in place
Structured data found: FAQPage, ItemList, Organization and WebSite.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.kasasa.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (2,754 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.kasasa.com/llms.txt (13 KiB, 69 links), a plain-text guide to the site for AI tools.
Other pages
1 page points its canonical at the homepage
https://www.kasasa.com/offer-kasasa-1 declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and https://www.kasasa.com/offer-kasasa-1 all use the title “Offer Kasasa at your Institution | Kasasa”. Search engines can't tell which page to show for a search, so each competes with the others.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 32 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a meta description
All 15 pages that loaded have a meta description.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
10 of 11 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 2,735 words of copy
The homepage carries about 2,735 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact us” and “Request a demo”.
13 calls to action
The homepage has 13 calls to action, for example “Contact us”, “Request a demo” and “Learn more”.
Social proof on the page
Social proof on the homepage: 15 testimonial or review blocks, 3 customer or partner logos and a star rating.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics, Meta Pixel and LinkedIn Insight.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 1 more (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.
19 cookies set on arrival
19Opening the homepage sets 19 cookies, 2 of them by other companies (measured from a US location before any click).
41 other companies contacted
Loading the homepage contacts 41 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: HubSpot cookie banner
A consent management tool (HubSpot cookie banner) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kasasa.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- HubSpot
Company
- Employees
- 149
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on kasasa.com, including 15 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.