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kbh.ca website review

Visit site (opens in a new tab)Reviewed 24 October 202617 issues · 70 checks

This review found 17 issues worth fixing on kbh.ca, 2 of them high impact, across 70 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.1 s834 msMay 2May 231.0 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.0 s
May 9, 2026866 ms
May 16, 20261.1 s
May 23, 20261.0 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of kbh.ca (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. kbh.ca at 0.4 s0.4 s
  2. kbh.ca at 0.8 s0.8 s
  3. kbh.ca at 1.1 s1.1 s
  4. kbh.ca at 1.5 s1.5 s
  5. kbh.ca at 1.9 s1.9 s
  6. kbh.ca at 2.3 s2.3 s
  7. kbh.ca at 2.6 s2.6 s
  8. kbh.ca at 3.0 s3.0 s

Speed

4 to fix87
  • Render-blocking requests

    1.6 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Use efficient cache lifetimes

    950 ms · 661 KiB

    16 files are served with short cache lifetimes, so returning visitors download them again (661 KiB).

  • Mobile performance score: 87

    87/100

    Your mobile performance score is 87 (desktop: 92). Pages that score under 90 lose visitors before the first paint.

  • Google Tag Manager adds 316 ms

    316 ms

    Google Tag Manager costs a phone 316 ms of main-thread work and 342 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Google Tag Manager, jQuery CDN and Google Analytics and others), adding 454 KiB and 376 ms of main-thread time.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 201 ms. During a long task the page ignores taps.

  • Reduce unused JavaScript

    186 KiB

    About 186 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    150 ms · 14 KiB

    About 14 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.8 s

    A phone's processor spends 0.8 s on main-thread work while loading, 386 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix89
  • Time to Interactive: 6.2 s

    6.2 s

    The page becomes fully interactive after 6.2 s. Good is under 3.8 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 3.2 s

    3.2 s

    Your largest element takes 3.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “FAMILY FRIENDLY FULL SERVICE FINANCIAL ADVISORY”. Most of its time is element render delay (1.8 s).

  • Speed Index: 4.2 s

    4.2 s

    Visually, the page fills in at 4.2 s (Speed Index). Good is under 3.4 s.

  • Largest content (LCP) got 10% slower for real visitors

    +10%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Total Blocking Time: 150 ms

    150 ms

    Scripts block the page for only 150 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.022

    0.022

    The layout barely moves while loading (CLS 0.022, good is under 0.1).

Images and page weight

100
  • About 0.3 g of CO₂ per visit

    0.31 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.31 g of CO₂e: 37.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.1 MB in 28 requests

    1.1 MB

    Your homepage downloads 1.1 MB in 28 requests on a phone: images 515 KiB (8), scripts 487 KiB (9) and fonts 75 KiB (4). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

2 to fixGoogle 9597
  • Input buttons must have discernible text (2 elements)

    Input buttons must have discernible text: 2 elements on the page fail this check, rated critical by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 14 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 2 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9194
  • No robots.txt

    There is no robots.txt at kbh.ca/robots.txt, the first file search crawlers ask for.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 32 internal links, 9 external

    The homepage links to 32 pages on kbh.ca and 9 external pages.

7 checks passed
  • Meta description: 148 characters

    Your meta description is 148 characters: “We are a full-service professional accounting firm providing tax planning & preparation, bookkeeping, business advisory…”.

  • One H1 headline

    Your main headline reads: “Family Friendly Full Service Financial Advisory”.

  • Title: 58 characters

    Your title is a healthy 58 characters: “KBH is Edmonton’s Accounting Firm | Helping People Succeed”.

  • Canonical URL set

    The canonical URL is https://www.kbh.ca/.

  • Structured data in place

    Structured data found: Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.kbh.ca/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.kbh.ca/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (363 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 page without a meta description

    https://www.kbh.ca/resource-library has no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages slow to respond

    https://www.kbh.ca/business-advisory, https://www.kbh.ca/tax-advisory, https://www.kbh.ca/wealth-planning and https://www.kbh.ca/resource-library took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 8 small tap targets

    8 of 30 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 1 customer or partner logo. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 353 words of copy

    The homepage carries about 353 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “CONTACT REQUEST AN APPOINTMENT” and “CONTACT”.

  • 1 call to action

    The homepage has 1 call to action, for example “Contact”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and HubSpot.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 2 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 8 other companies contacted

    Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kbh.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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