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kernodle.com website review
Visit site (opens in a new tab)Reviewed 21 October 202637 issues · 87 checks
This review found 37 issues worth fixing on kernodle.com, 11 of them high impact, across 87 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.9 s |
| May 9, 2026 | 2.8 s |
| May 16, 2026 | 2.8 s |
| May 23, 2026 | 2.8 s |
| May 30, 2026 | 2.8 s |
| Jun 6, 2026 | 2.8 s |
| Jun 13, 2026 | 2.9 s |
| Jun 20, 2026 | 2.9 s |
| Jun 27, 2026 | 3.0 s |
| Jul 4, 2026 | 3.0 s |
| Jul 11, 2026 | 3.0 s |
| Jul 18, 2026 | 3.0 s |
| Jul 25, 2026 | 2.9 s |
| Aug 1, 2026 | 2.9 s |
| Aug 8, 2026 | 2.9 s |
| Aug 15, 2026 | 3.0 s |
| Aug 22, 2026 | 2.9 s |
| Aug 29, 2026 | 2.9 s |
| Sep 5, 2026 | 2.9 s |
| Sep 12, 2026 | 2.9 s |
| Sep 19, 2026 | 2.9 s |
| Sep 26, 2026 | 3.0 s |
| Oct 3, 2026 | 3.0 s |
| Oct 10, 2026 | 3.1 s |
| Oct 17, 2026 | 3.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 64 ms |
| May 9, 2026 | 61 ms |
| May 16, 2026 | 55 ms |
| May 23, 2026 | 54 ms |
| May 30, 2026 | 55 ms |
| Jun 6, 2026 | 56 ms |
| Jun 13, 2026 | 58 ms |
| Jun 20, 2026 | 59 ms |
| Jun 27, 2026 | 63 ms |
| Jul 4, 2026 | 63 ms |
| Jul 11, 2026 | 63 ms |
| Jul 18, 2026 | 62 ms |
| Jul 25, 2026 | 61 ms |
| Aug 1, 2026 | 62 ms |
| Aug 8, 2026 | 64 ms |
| Aug 15, 2026 | 64 ms |
| Aug 22, 2026 | 64 ms |
| Aug 29, 2026 | 61 ms |
| Sep 5, 2026 | 55 ms |
| Sep 12, 2026 | 60 ms |
| Sep 19, 2026 | 58 ms |
| Sep 26, 2026 | 59 ms |
| Oct 3, 2026 | 57 ms |
| Oct 10, 2026 | 55 ms |
| Oct 17, 2026 | 56 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.5 s
3.1 s
4.6 s
6.1 s
7.7 s
9.2 s
10.8 s
12.3 s
Speed
Improve image delivery
1.1 s · 4.9 MB16 images could be 4.9 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.
Render-blocking requests
1.8 s7 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.8 s.
3,632 HTML elements
The page has 3,632 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Mobile performance score: 59
59/100Your mobile performance score is 59 (desktop: 69). Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
427 KiBAbout 427 KiB of JavaScript is downloaded but never used on this page.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 373 ms. During a long task the page ignores taps.
Main-thread work: 3.0 s
A phone's processor spends 3.0 s on main-thread work while loading, 661 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
6 third-party services on the page
6 third-party services load with your homepage (Google Maps, jQuery CDN and userway.org and others), adding 522 KiB and 241 ms of main-thread time.
Reduce unused CSS
150 ms · 33 KiBAbout 33 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Minify JavaScript
93 KiB93 KiB could be saved by minifying JavaScript.
Use efficient cache lifetimes
91 KiB4 files are served with short cache lifetimes, so returning visitors download them again (91 KiB).
Legacy JavaScript
20 KiBPolyfills for old browsers add 20 KiB JavaScript that modern phones do not need.
Minify CSS
9 KiB9 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 4 ms
4 msYour server sent the HTML in 4 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Speed Index: 20.7 s
20.7 sVisually, the page fills in at 20.7 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 5.1 s
5.1 sYour largest element takes 5.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below. Most of its time is resource load delay (9.1 s).
First Contentful Paint: 2.7 s
2.7 sThe first text or image appears after 2.7 s on a phone. Good is under 1.8 s.
Time to Interactive: 6.4 s
6.4 sThe page becomes fully interactive after 6.4 s. Good is under 3.8 s.
Cumulative Layout Shift: 0.13
0.13The layout shifts by 0.13 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Total Blocking Time: 223 ms
223 msScripts block taps and scrolling for 223 ms in total while the page loads. Good is under 200 ms.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 10% slower for real visitors
+10%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.9 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.9 s
1.9 sReal visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Tap response (INP) got 11% faster for real visitors
-11%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 64 ms to 56 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 54.3 MB in 183 requests
54.3 MBYour homepage downloads 54.3 MB in 183 requests on a phone: images 53.4 MB (147), scripts 760 KiB (19) and stylesheets 86 KiB (11). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
283 KiB1 image is downloaded at several times the size a phone draws it, for example Kernodle-Design-Location-Map-040726-scaled.png at 2,560 px wide, shown at 390 px. Resized copies would save about 283 KiB.
1 image below the first screen load straight away
1 image further down the page (358 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
1 image in older formats
1 image (358 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 15.4 g of CO₂ per visit
15.38 gBy the Sustainable Web Design model, a visit to your homepage emits about 15.38 g of CO₂e: 1845.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Active <area> elements must have alternative text (4 elements)
Active <area> elements must have alternative text: 4 elements on the page fail this check, rated critical by axe-core.
Unlabelled dropdowns
2 dropdowns have no label.
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
4 tap targets too small
4 tap targets are too small or too close together to hit reliably with a finger.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (4 elements)
All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
3 form fields without a label
3 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h3 and h3 → h6), which makes the page harder to scan with a screen reader.
1 checks passed
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 9 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
5 H1 headlines
There are 5 <h1> headlines (“New Pulmonology Office Now Open”, “Convenient Access to your Online Medical Records.” and “Pediatric Care Now Available in Mebane”). One clear main headline is easier for people and search engines.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
9 links with vague text
9 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
184 internal links, 11 external
The homepage links to 184 pages on kernodle.com and 11 external pages.
6 checks passed
Meta description: 152 characters
Your meta description is 152 characters: “Kernodle Clinic first opened its doors in 1949 when three graduates of Duke University saw their vision of a single cli…”.
Title: 47 characters
Your title is a healthy 47 characters: “Kernodle Clinic - Medical Care - North Carolina”.
Canonical URL set
The canonical URL is https://www.kernodle.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization, WebPage and WebSite.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.kernodle.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no https://www.kernodle.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,371 words), so crawlers that don't run JavaScript still read it.
Other pages
12 pages without a meta description
https://www.kernodle.com/news, https://www.kernodle.com/specialties, https://www.kernodle.com/providers, https://www.kernodle.com/locations/burlington, https://www.kernodle.com/locations/mebane and https://www.kernodle.com/locations/elon and 6 others have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://www.kernodle.com/locations/oaks-professional-parkway and https://www.kernodle.com/locations/mebane-oaks use the same meta description. A description written for each page earns more clicks.
9 pages slow to respond
https://www.kernodle.com/specialties, https://www.kernodle.com/providers, https://www.kernodle.com/locations/mebane, https://www.kernodle.com/locations/elon, https://www.kernodle.com/locations/mebane-oaks and https://www.kernodle.com/for-patients and 3 others took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 154 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “InvalidValueError: setCenter: not a LatLng or LatLngLiteral with finite coordinates: in property lat: NaN is not an acc…”.
2 checks passed
Tap targets are thumb-sized
46 of 46 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 10 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 2,237 words of copy
The homepage carries about 2,237 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “LEARN MORE”.
8 calls to action
The homepage has 8 calls to action, for example “Contact”, “Schedule an Appointment” and “Learn More”.
4 short forms
4 short forms (6 fields at most) are right on the homepage.
Direct contact links
Visitors can reach you directly: 14 phone links and 0 email links.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
8 other companies contacted
Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at kernodle.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on kernodle.com, including 14 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.