Website review, no card needed
knabba-baba.de website review
Visit site (opens in a new tab)Reviewed 8 November 202638 issues · 103 checks
This review found 38 issues worth fixing on knabba-baba.de, 13 of them high impact, across 103 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
77C- #44,069 of 80,630 reviewed websitesbeats 40%
- #25,168 of 39,667 online storesbeats 31%
- #23,537 of 35,064 Shopify storesbeats 28%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.1 s |
| May 23, 2026 | 2.3 s |
| May 30, 2026 | 2.4 s |
| Jun 6, 2026 | 2.2 s |
| Jun 13, 2026 | 2.2 s |
| Jun 20, 2026 | 2.2 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 2.0 s |
| Aug 8, 2026 | 2.0 s |
| Aug 15, 2026 | 1.9 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 2.1 s |
| Sep 26, 2026 | 1.9 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.6 s |
| Oct 31, 2026 | 1.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 30, 2026 | 131 ms |
| Jun 6, 2026 | 129 ms |
| Jun 13, 2026 | 123 ms |
| Jun 20, 2026 | 147 ms |
| Jun 27, 2026 | 152 ms |
| Jul 4, 2026 | 159 ms |
| Jul 11, 2026 | 159 ms |
| Jul 18, 2026 | 150 ms |
| Jul 25, 2026 | 145 ms |
| Aug 1, 2026 | 124 ms |
| Aug 8, 2026 | 158 ms |
| Aug 15, 2026 | 170 ms |
| Aug 22, 2026 | 188 ms |
| Aug 29, 2026 | 213 ms |
| Oct 10, 2026 | 197 ms |
| Oct 17, 2026 | 202 ms |
| Oct 24, 2026 | 204 ms |
| Oct 31, 2026 | 223 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.7 s
1.4 s
2.1 s
2.8 s
3.4 s
4.1 s
4.8 s
5.5 s
knabba-baba.de does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
2.9 s · 1.1 MBAbout 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.9 s faster on a phone.
Main-thread work: 4.2 s
A phone's processor spends 4.2 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3,414 HTML elements
The page has 3,414 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Mobile performance score: 62
62/100Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.
Improve image delivery
700 ms · 288 KiB21 images could be 288 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 700 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Shopify and Google CDN and others), adding 2.3 MB and 656 ms of main-thread time.
Render-blocking requests
450 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
Shopify adds 199 ms
199 msShopify costs a phone 199 ms of main-thread work and 1.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 203 ms
203 msGoogle Tag Manager costs a phone 203 ms of main-thread work and 489 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 121 ms
121 msGoogle CDN costs a phone 121 ms of main-thread work and 298 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Font display
200 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).
Reduce unused CSS
150 ms · 33 KiBAbout 33 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
11 long tasks on the main thread
11 long tasks block the main thread while loading, the longest for 175 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
93 KiB16 files are served with short cache lifetimes, so returning visitors download them again (93 KiB).
Legacy JavaScript
29 KiBPolyfills for old browsers add 29 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify JavaScript
3 KiB3 KiB could be saved by minifying JavaScript.
1 checks passed
Server response: 14 ms
14 msYour server sent the HTML in 14 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 13.6 s
13.6 sYour largest element takes 13.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 26.0 s
26.0 sThe page becomes fully interactive after 26.0 s. Good is under 3.8 s.
Speed Index: 5.9 s
5.9 sVisually, the page fills in at 5.9 s (Speed Index). Good is under 3.4 s.
Real-user INP: 226 ms
226 msReal visitors wait 226 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Tap response (INP) got 64% slower for real visitors
+64%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 131 ms to 223 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 354 ms
354 msScripts block taps and scrolling for 354 ms in total while the page loads. Good is under 200 ms.
4 images without width and height
4 images have no width and height attributes, so the layout jumps as each one loads.
7 checks passed
Real-user LCP: 1.6 s
1.6 sReal visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user FCP: 1.1 s
1.1 sReal visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 679 ms
679 msReal visitors wait 679 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 25% faster for real visitors
-25%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.1 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.022
0.022The layout barely moves while loading (CLS 0.022, good is under 0.1).
Images and page weight
Page weight: 5.4 MB in 329 requests
5.4 MBYour homepage downloads 5.4 MB in 329 requests on a phone: scripts 2.5 MB (115), images 1.4 MB (50) and other files 1.0 MB (123). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
253 KiB1 image is downloaded at several times the size a phone draws it, for example Tagesspiegel-Logo_svg.webp at 3,840 px wide, shown at 127 px. Resized copies would save about 253 KiB.
1 image in older formats
1 image (255 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
2 images below the first screen load straight away
2 images further down the page (43 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.5 g of CO₂ per visit
1.52 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.52 g of CO₂e: 182.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
3 text elements with low contrast
3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (3 elements).
2 checks passed
Every image has alt text
All 41 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (213 characters)
Your meta description is 213 characters; Google truncates after about 160, so the end of your pitch is cut.
195 internal links, 6 external
The homepage links to 195 pages on knabba-baba.de and 6 external pages.
7 checks passed
One H1 headline
Your main headline reads: “Knabba Baba”.
Title: 60 characters
Your title is a healthy 60 characters: “Knabba Baba: Premium Nüsse & Trockenfrüchte in Großpackungen”.
Canonical URL set
The canonical URL is https://www.knabba-baba.de/.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.knabba-baba.de/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
Opted out of AI training for 5 crawlers
robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,119 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
/collections/nusse-naturlich has no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
/collections/nusse-naturlich has no <h1> headline, so visitors and search engines get no clear main topic.
2 pages slow to respond
/collections/mandeln and /products/paranuesse-1-kg took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 92 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
11 small tap targets
11 of 45 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
Missing source maps
Large scripts ship without source maps.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken link to your own pages
1 link from your homepage to your own site is broken, for example https://www.knabba-baba.de/products/getrocknete-feigen-naturbelassen (404).
Short HSTS lifetime
HSTS is set, but max-age is 91 days; one year is the recommended minimum.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
6 checks passed
Served over HTTPS
The homepage is served over HTTPS (knabba-baba.de).
Valid certificate (65 days left)
The certificate from Let's Encrypt · YE1 verifies for knabba-baba.de and is valid for another 65 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://knabba-baba.de redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
Domain and trust
No CAA record
knabba-baba.de has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,438 words of copy
The homepage carries about 1,438 words of visible text.
3 checks passed
1 short form
A short form (1 field at most) is right on the homepage.
Social proof on the page
Social proof on the homepage: 19 testimonial or review blocks and a star rating.
Analytics in place
Analytics detected: Google Tag Manager, Microsoft Clarity and Cloudflare Web Analytics.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be knabba-baba.de is still delivered. Add a report address, check the reports, then move to quarantine.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 60/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
1 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.strato.com include:shops.shopify.com ~all”.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
18 cookies set on arrival
18Opening the homepage sets 18 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
38 other companies contacted
Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Apps on your store
Your storefront loads 10 apps. Each one is code from another company running for your shoppers.
None of the apps your storefront loads is on the list of apps with a known security problem.
Apps your storefront loads
Consentmo Gdpr · Simprosys Google Shopping Feed · Klaviyo Email Marketing Sms · Kaching Cart · Google Youtube · Judge Me Reviews · Microsoft Clarity · Gdpr Backpack · Forms · Reputon Google Reviews Widget
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- E-commerce
- Shopify
- Analytics
- Google Tag Manager | Microsoft Clarity
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on knabba-baba.de, including 18 speed issues, 1 SEO issue and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.