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knightanddaygames.com website review
Visit site (opens in a new tab)Reviewed 5 November 202637 issues · 109 checks
This review found 37 issues worth fixing on knightanddaygames.com, 7 of them high impact, across 109 checks. The most urgent: page weight: 6.2 MB in 308 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
87B- #5,435 of 80,566 reviewed websitesbeats 91%
- #2,812 of 39,626 online storesbeats 90%
- #2,710 of 35,025 Shopify storesbeats 89%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.3 s |
| May 23, 2026 | 1.2 s |
| May 30, 2026 | 1.2 s |
| Jun 6, 2026 | 1.2 s |
| Jun 13, 2026 | 1.1 s |
| Jun 20, 2026 | 1.1 s |
| Jun 27, 2026 | 1.1 s |
| Jul 4, 2026 | 1.1 s |
| Jul 11, 2026 | 1.1 s |
| Jul 18, 2026 | 1.1 s |
| Jul 25, 2026 | 1.0 s |
| Aug 1, 2026 | 1.0 s |
| Aug 8, 2026 | 1.0 s |
| Aug 15, 2026 | 1.0 s |
| Aug 22, 2026 | 1.0 s |
| Aug 29, 2026 | 1.0 s |
| Sep 5, 2026 | 1.1 s |
| Sep 12, 2026 | 1.1 s |
| Sep 19, 2026 | 1.1 s |
| Sep 26, 2026 | 1.0 s |
| Oct 3, 2026 | 977 ms |
| Oct 10, 2026 | 910 ms |
| Oct 17, 2026 | 927 ms |
| Oct 24, 2026 | 898 ms |
| Oct 31, 2026 | 920 ms |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 87 ms |
| May 23, 2026 | 94 ms |
| May 30, 2026 | 97 ms |
| Jun 6, 2026 | 104 ms |
| Jun 13, 2026 | 113 ms |
| Jun 20, 2026 | 114 ms |
| Jun 27, 2026 | 116 ms |
| Jul 4, 2026 | 113 ms |
| Jul 11, 2026 | 110 ms |
| Jul 18, 2026 | 106 ms |
| Jul 25, 2026 | 105 ms |
| Aug 1, 2026 | 108 ms |
| Aug 8, 2026 | 108 ms |
| Aug 15, 2026 | 111 ms |
| Aug 22, 2026 | 111 ms |
| Aug 29, 2026 | 109 ms |
| Sep 5, 2026 | 112 ms |
| Sep 12, 2026 | 116 ms |
| Sep 19, 2026 | 121 ms |
| Sep 26, 2026 | 124 ms |
| Oct 3, 2026 | 119 ms |
| Oct 10, 2026 | 112 ms |
| Oct 17, 2026 | 106 ms |
| Oct 24, 2026 | 103 ms |
| Oct 31, 2026 | 105 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.8 s
1.6 s
2.5 s
3.3 s
4.1 s
4.9 s
5.8 s
6.6 s
knightanddaygames.com does not allow embedding, so this is Google's rendering of the page.
Speed
3,469 HTML elements
The page has 3,469 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Improve image delivery
100 ms · 1.4 MB50 images could be 1.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 100 ms faster on a phone.
Mobile performance score: 79
79/100Your mobile performance score is 79. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
900 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.
8 third-party services on the page
8 third-party services load with your homepage (minmaxify.com, rise-ai.com and Google Tag Manager and others), adding 1.7 MB and 651 ms of main-thread time.
Reduce unused JavaScript
300 ms · 281 KiBAbout 281 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Use efficient cache lifetimes
452 KiB13 files are served with short cache lifetimes, so returning visitors download them again (452 KiB).
Main-thread work: 3.3 s
A phone's processor spends 3.3 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
rise-ai.com adds 179 ms
179 msrise-ai.com costs a phone 179 ms of main-thread work and 906 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 66 ms
66 msShopify costs a phone 66 ms of main-thread work and 349 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
160 ms · 150 KiBAbout 150 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 160 ms faster on a phone.
9 long tasks on the main thread
9 long tasks block the main thread while loading, the longest for 132 ms. During a long task the page ignores taps.
Legacy JavaScript
51 KiBPolyfills for old browsers add 51 KiB JavaScript that modern phones do not need.
Minify JavaScript
43 KiB43 KiB could be saved by minifying JavaScript.
Minify CSS
10 ms · 6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 16 ms
16 msYour server sent the HTML in 16 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 18.4 s
18.4 sThe page becomes fully interactive after 18.4 s. Good is under 3.8 s.
Largest Contentful Paint: 4.6 s
4.6 sYour largest element takes 4.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 3.6 s
3.6 sVisually, the page fills in at 3.6 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 214 ms
214 msScripts block taps and scrolling for 214 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) got 15% slower for real visitors
+15%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 87 ms to 105 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.2 s
1.2 sReal visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 121 ms
121 msReal visitors wait 121 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 373 ms
373 msReal visitors wait 373 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 27% faster for real visitors
-27%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.3 s to 0.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.1 s
1.1 sThe first text or image appears after 1.1 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 6.2 MB in 308 requests
6.2 MBYour homepage downloads 6.2 MB in 308 requests on a phone: images 2.6 MB (59), other files 1.8 MB (147) and scripts 1.2 MB (81). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
654443.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 1.8 g of CO₂ per visit
1.76 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.76 g of CO₂e: 211.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
38 text elements with low contrast
38 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
90 links without text
90 visible links have no text or label, so screen readers cannot say where they go.
All page content should be contained by landmarks (4 elements)
All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
Alternative text of images should not be repeated as text (11 elements)
Alternative text of images should not be repeated as text: 11 elements on the page fail this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 139 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
90 links crawlers can't follow
90 links have no real href, so search engines can't follow them.
Title is short (18 characters)
Your title is only 18 characters: “Knight & Day Games”. Between 30 and 65 characters leaves room to say what you do and for whom.
Meta description is long (188 characters)
Your meta description is 188 characters; Google truncates after about 160, so the end of your pitch is cut.
431 internal links, 22 external
The homepage links to 431 pages on knightanddaygames.com and 22 external pages.
6 checks passed
One H1 headline
Your main headline reads: “Knight & Day Games”.
Canonical URL set
The canonical URL is https://knightanddaygames.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://knightanddaygames.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,579 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
5 pages without a meta description
/policies/shipping-policy, /collections/board-games-1, /collections/trading-card-games, /collections/magic-the-gathering and /collections/one-piece-tcg-card-game have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages share a meta description
/collections/pokemon-singles, /collections/magic-the-gathering-singles, /collections/one-piece-singles and /collections/riftbound-singles use the same meta description. A description written for each page earns more clicks.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 154 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
90 small tap targets
90 of 221 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://cdn-app.sealsubscriptions.com/shopify/public/css/style.css?shop=the-gaming-goat-sc…”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
Short HSTS lifetime
HSTS is set, but max-age is 91 days; one year is the recommended minimum.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (knightanddaygames.com).
Valid certificate (64 days left)
The certificate from Let's Encrypt · YE2 verifies for knightanddaygames.com and is valid for another 64 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://knightanddaygames.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 51 links work
All 51 links checked from your homepage (40 internal, 11 external) answered without errors; 1 did not answer within 5 s.
Domain and trust
No CAA record
knightanddaygames.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
knightanddaygames.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 3 years old
3 yearsknightanddaygames.com was registered in Sep 2023 through IONOS SE. An established domain carries more trust with email providers and search engines.
Registered until Sep 2027
knightanddaygames.com is registered until Sep 2027.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,763 words of copy
The homepage carries about 1,763 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “ME03: PERFECT ORDER”.
13 calls to action
The homepage has 13 calls to action, for example “Singles Buy List”, “Shop our products” and “ME03: Perfect Order”.
46 short forms
46 short forms (2 fields at most) are right on the homepage.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be knightanddaygames.com is still delivered. Add a report address, check the reports, then move to quarantine.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 60/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
1 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com include:_spf-us.ionos.com ~all”.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
12 cookies set on arrival
12Opening the homepage sets 12 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
27 other companies contacted
Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Apps on your store
Your storefront loads 6 apps. Each one is code from another company running for your shoppers.
None of the apps your storefront loads is on the list of apps with a known security problem.
Apps your storefront loads
Seal Subscriptions · Klaviyo Email Marketing Sms · Advanced Wishlist · Minmaxify Order Limits · My Wishlist Share Remind · rise-ai.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on knightanddaygames.com, including 14 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.