krisbow.com website review

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 3.0 s).

The HTML itself could arrive about 1.8 s sooner: redirects, a slow server response or missing compression delay everything after it.

Reduce initial server response time. Google estimates savings of 1.7 s on a phone.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

Your server takes 1.8 s to send the HTML. Google recommends under 600 ms; everything else waits for it.

Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

About 314 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

7 long tasks block the main thread while loading, the longest for 514 ms. During a long task the page ignores taps.

Google Maps costs a phone 230 ms of main-thread work and 469 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

4 third-party services load with your homepage (Google Maps, Google Tag Manager and Other Google APIs/SDKs and others), adding 664 KiB and 370 ms of main-thread time.

8 files are served with short cache lifetimes, so returning visitors download them again (147 KiB).

3 images could be 133 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 45 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Real visitors wait 5.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

For real visitors the layout shifts by 1.26 (75th percentile). Good is under 0.1.

Visually, the page fills in at 17.2 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 10.4 s. Good is under 3.8 s.

Your largest element takes 4.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Product Category”. Most of its time is element render delay (3.2 s).

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.2 s to 4.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Real visitors see the first content after 2.5 s (75th percentile). Good is under 1.8 s.

Real visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.

Scripts block taps and scrolling for 547 ms in total while the page loads. Good is under 200 ms.

2 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 127 ms to 150 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.1 MB in 48 requests on a phone: fonts 856 KiB (1), scripts 794 KiB (22) and images 230 KiB (6). Under 2 MB keeps phones on slow connections fast.

19 images (1.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

7 images further down the page (473 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

18 images are downloaded at several times the size a phone draws them, for example 6524d3e602374_ori.jpg at 500 px wide, shown at 160 px. Resized copies would save about 104 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 0.60 g of CO₂e: 72.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 buttons have no accessible name, so screen readers announce just “button”.

All page content should be contained by landmarks: 21 elements on the page fail this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

11 form fields have no label, so screen readers announce an empty box and autofill guesses.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

Your meta description is 241 characters; Google truncates after about 160, so the end of your pitch is cut.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

No XML sitemap at https://www.krisbow.com/sitemap.xml, so Google discovers your pages only by following links.

There is no robots.txt at krisbow.com/robots.txt, the first file search crawlers ask for.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

The homepage links to 17 pages on krisbow.com and 8 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://www.krisbow.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

We fetched 8 pages linked from your homepage and read each the way a search engine does.

2 images failed to load on a phone, for example https://www.krisbow.com/.

The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

5 errors were logged to the browser console while the page loaded, for example “Loading the image 'https://www.googletagmanager.com/td?id=G-5P0W3WFCXQ&v=3&t=t&pid=1645524920&gtm=45je6as1v9203848851za…”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage shows no opening hours. If customers visit or call, show when.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

The homepage carries about 481 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 7 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.