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lgihomes.com website review
Visit site (opens in a new tab)Reviewed 27 October 202638 issues · 89 checks
This review found 38 issues worth fixing on lgihomes.com, 17 of them high impact, across 89 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
69DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.5 s |
| May 16, 2026 | 2.5 s |
| May 23, 2026 | 2.6 s |
| May 30, 2026 | 2.5 s |
| Jun 6, 2026 | 2.4 s |
| Jun 13, 2026 | 2.3 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 2.1 s |
| Jul 11, 2026 | 2.0 s |
| Jul 18, 2026 | 2.0 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.3 s |
| Aug 15, 2026 | 2.3 s |
| Aug 22, 2026 | 2.4 s |
| Aug 29, 2026 | 2.4 s |
| Sep 5, 2026 | 2.4 s |
| Sep 12, 2026 | 2.5 s |
| Sep 19, 2026 | 2.6 s |
| Sep 26, 2026 | 2.7 s |
| Oct 3, 2026 | 2.8 s |
| Oct 10, 2026 | 2.8 s |
| Oct 17, 2026 | 2.9 s |
| Oct 24, 2026 | 2.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 163 ms |
| May 16, 2026 | 164 ms |
| May 23, 2026 | 164 ms |
| May 30, 2026 | 164 ms |
| Jun 6, 2026 | 164 ms |
| Jun 13, 2026 | 164 ms |
| Jun 20, 2026 | 163 ms |
| Jun 27, 2026 | 169 ms |
| Jul 4, 2026 | 175 ms |
| Jul 11, 2026 | 179 ms |
| Jul 18, 2026 | 182 ms |
| Jul 25, 2026 | 181 ms |
| Aug 1, 2026 | 183 ms |
| Aug 8, 2026 | 186 ms |
| Aug 15, 2026 | 188 ms |
| Aug 22, 2026 | 193 ms |
| Aug 29, 2026 | 195 ms |
| Sep 5, 2026 | 196 ms |
| Sep 12, 2026 | 199 ms |
| Sep 19, 2026 | 205 ms |
| Sep 26, 2026 | 214 ms |
| Oct 3, 2026 | 221 ms |
| Oct 10, 2026 | 228 ms |
| Oct 17, 2026 | 235 ms |
| Oct 24, 2026 | 233 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Reduce unused JavaScript
4.2 s · 783 KiBAbout 783 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.2 s faster on a phone.
Use efficient cache lifetimes
2.1 s · 1.3 MB32 files are served with short cache lifetimes, so returning visitors download them again (1.3 MB).
Render-blocking requests
1.6 s3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.
Mobile performance score: 39
39/100Your mobile performance score is 39 (desktop: 69). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Improve image delivery
2.5 MB4 images could be 2.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and TikTok and others), adding 1.3 MB and 1.3 s of main-thread time.
Google Tag Manager adds 661 ms
661 msGoogle Tag Manager costs a phone 661 ms of main-thread work and 675 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 3.3 s
A phone's processor spends 3.3 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Facebook adds 298 ms
298 msFacebook costs a phone 298 ms of main-thread work and 317 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
150 ms · 77 KiBPolyfills for old browsers add 77 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
17 long tasks on the main thread
17 long tasks block the main thread while loading, the longest for 204 ms. During a long task the page ignores taps.
Phones get a much slower page than desktops
Desktop scores 69 but mobile only 39. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 24.5 s
24.5 sYour largest element takes 24.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Interest rates as low as 4.99”.
Time to Interactive: 26.6 s
26.6 sThe page becomes fully interactive after 26.6 s. Good is under 3.8 s.
First Contentful Paint: 7.2 s
7.2 sThe first text or image appears after 7.2 s on a phone. Good is under 1.8 s.
Speed Index: 9.8 s
9.8 sVisually, the page fills in at 9.8 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 673 ms
673 msScripts block taps and scrolling for 673 ms in total while the page loads. Good is under 200 ms.
Real-user INP: 270 ms
270 msReal visitors wait 270 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.13
0.13For real visitors the layout shifts by 0.13 (75th percentile). Good is under 0.1.
Tap response (INP) got 43% slower for real visitors
+43%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 163 ms to 233 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 images without width and height
6 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 11% slower for real visitors
+11%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.5 s to 2.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 2.1 s
2.1 sReal visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 655 ms
655 msReal visitors wait 655 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 5.2 MB in 119 requests
5.2 MBYour homepage downloads 5.2 MB in 119 requests on a phone: images 2.8 MB (22), scripts 2.0 MB (41) and fonts 138 KiB (4). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
mym-website-content-block-image-option-2.jpg weighs 492 KiB. On a phone connection a single image that size takes seconds.
1 image in older formats
1 image (492 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
167 KiB1 image is downloaded at several times the size a phone draws it, for example mym-website-content-block-image-option-2.jpg at 1,292 px wide, shown at 350 px. Resized copies would save about 167 KiB.
About 1.5 g of CO₂ per visit
1.46 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.46 g of CO₂e: 175.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 19 images in the HTML carry an alt attribute.
45 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“It's Time to Make Your Move” and “Find Your Dream Home”). One clear main headline is easier for people and search engines.
12 links crawlers can't follow
12 links have no real href, so search engines can't follow them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
72 internal links, 9 external
The homepage links to 72 pages on lgihomes.com and 9 external pages.
7 checks passed
Meta description: 115 characters
Your meta description is 115 characters: “Affordable new homes for sale throughout the nation. View our community locations and move-in ready homes for sale.”.
Title: 57 characters
Your title is a healthy 57 characters: “Affordable New Homes for Sale, Move-In Ready | LGI Homes®”.
Canonical URL set
The canonical URL is https://www.lgihomes.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.lgihomes.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (871 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.lgihomes.com/llms.txt (7 KiB, 0 links), a plain-text guide to the site for AI tools.
Other pages
2 pages without an H1
https://www.lgihomes.com/make-your-move and https://www.lgihomes.com/map-search have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 27 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=17543751&tm=gtm002&Ver=2&mid=b9ce3873-9bcd-4a5c-a242-b6f33b17b0b8&bo=1&sid=f18080d0d25211f194e70910ccd7986d&vid=f180b200d25211f1a710dd118bd87a02&vids=1&msclkid=N&pi=91.
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Minified React error #418; visit https://react.dev/errors/418?args[]=HTML&args[]= for the full message or use the non-m…”.
Requests the geolocation permission on page load
Requests the geolocation permission on page load.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
19 of 22 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 771 words of copy
The homepage carries about 771 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
3 checks passed
7 calls to action
The homepage has 7 calls to action, for example “Rent vs Buy”, “Why Buy New” and “Request Info”.
3 short forms
3 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 20 testimonial or review blocks and 1 trust badge.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 2 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
31 cookies set on arrival
31Opening the homepage sets 31 cookies (measured from a US location before any click).
35 other companies contacted
Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lgihomes.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Next.js
- Hosting
- AWS
Company
- Employees
- 1,175
- Founded
- 2003
- Headquarters
- The Woodlands
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on lgihomes.com, including 19 speed issues, 2 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.