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lgcstandards.com website review

Visit site (opens in a new tab)Reviewed 26 October 202636 issues · 75 checks

This review found 36 issues worth fixing on lgcstandards.com, 13 of them high impact, across 75 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.8 s2.3 sMay 9Oct 242.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.8 s
May 16, 20262.7 s
May 23, 20262.5 s
May 30, 20262.5 s
Jun 6, 20262.4 s
Jun 13, 20262.4 s
Jun 20, 20262.4 s
Jun 27, 20262.5 s
Jul 4, 20262.6 s
Jul 11, 20262.6 s
Jul 18, 20262.6 s
Jul 25, 20262.5 s
Aug 1, 20262.5 s
Aug 8, 20262.5 s
Aug 15, 20262.5 s
Aug 22, 20262.5 s
Aug 29, 20262.5 s
Sep 5, 20262.5 s
Sep 12, 20262.5 s
Sep 19, 20262.4 s
Sep 26, 20262.4 s
Oct 3, 20262.5 s
Oct 10, 20262.5 s
Oct 17, 20262.5 s
Oct 24, 20262.5 s
Real-visitor tap response (INP)75th percentile, phones
274 ms229 msMay 9Oct 24234 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026252 ms
May 16, 2026253 ms
May 23, 2026247 ms
May 30, 2026245 ms
Jun 6, 2026246 ms
Jun 13, 2026248 ms
Jun 20, 2026251 ms
Jun 27, 2026256 ms
Jul 4, 2026255 ms
Jul 11, 2026263 ms
Jul 18, 2026265 ms
Jul 25, 2026256 ms
Aug 1, 2026257 ms
Aug 8, 2026254 ms
Aug 15, 2026252 ms
Aug 22, 2026256 ms
Aug 29, 2026266 ms
Sep 5, 2026263 ms
Sep 12, 2026263 ms
Sep 19, 2026269 ms
Sep 26, 2026261 ms
Oct 3, 2026258 ms
Oct 10, 2026255 ms
Oct 17, 2026241 ms
Oct 24, 2026234 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of lgcstandards.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. lgcstandards.com at 0.8 s0.8 s
  2. lgcstandards.com at 1.5 s1.5 s
  3. lgcstandards.com at 2.3 s2.3 s
  4. lgcstandards.com at 3.1 s3.1 s
  5. lgcstandards.com at 3.9 s3.9 s
  6. lgcstandards.com at 4.6 s4.6 s
  7. lgcstandards.com at 5.4 s5.4 s
  8. lgcstandards.com at 6.2 s6.2 s

Speed

12 to fix45
  • Reduce unused JavaScript

    2.4 s · 739 KiB

    About 739 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.4 s faster on a phone.

  • Render-blocking requests

    1.4 s

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Use efficient cache lifetimes

    1.1 s · 325 KiB

    27 files are served with short cache lifetimes, so returning visitors download them again (325 KiB).

  • Mobile performance score: 45

    45/100

    Your mobile performance score is 45 (desktop: 63). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Olark and awswaf.com and others), adding 1.7 MB and 934 ms of main-thread time.

  • Reduce unused CSS

    600 ms · 74 KiB

    About 74 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 472 ms

    472 ms

    Google Tag Manager costs a phone 472 ms of main-thread work and 700 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    300 ms · 142 KiB

    6 images could be 142 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Olark adds 233 ms

    233 ms

    Olark costs a phone 233 ms of main-thread work and 474 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.5 s

    A phone's processor spends 2.5 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,269 HTML elements

    The page has 2,269 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • awswaf.com adds 116 ms

    116 ms

    awswaf.com costs a phone 116 ms of main-thread work and 308 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    200 ms · 36 KiB

    Polyfills for old browsers add 36 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 216 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 85 ms

    85 ms

    Your server sent the HTML in 85 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 13.4 s

    13.4 s

    Your largest element takes 13.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 17.6 s

    17.6 s

    The page becomes fully interactive after 17.6 s. Good is under 3.8 s.

  • Speed Index: 8.7 s

    8.7 s

    Visually, the page fills in at 8.7 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.1 s

    3.1 s

    The first text or image appears after 3.1 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 639 ms

    639 ms

    Scripts block taps and scrolling for 639 ms in total while the page loads. Good is under 200 ms.

  • Real-user INP: 253 ms

    253 ms

    Real visitors wait 253 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user TTFB: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -6%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 252 ms to 234 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.8 s to 2.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.033

    0.033

    The layout barely moves while loading (CLS 0.033, good is under 0.1).

Images and page weight

1 to fix67
  • Page weight: 2.8 MB in 89 requests

    2.8 MB

    Your homepage downloads 2.8 MB in 89 requests on a phone: scripts 1.9 MB (29), images 633 KiB (25) and fonts 114 KiB (6). Under 2 MB keeps phones on slow connections fast.

  • About 0.8 g of CO₂ per visit

    0.81 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.81 g of CO₂e: 96.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fixGoogle 9390
  • 9 images without alt text

    9 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • Alternative text of images should not be repeated as text (1 element)

    Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 24 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 27 WCAG 2.2 A/AA and best-practice rules on the phone render: 24 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8587
  • 8 H1 headlines

    There are 8 <h1> headlines (“Don't let this offer fade away”, “Discover what’s new” and “New PFAS brochure”). One clear main headline is easier for people and search engines.

  • Structured data has 1 problem

    Structured data found (BreadcrumbList, Organization, SiteNavigationElement and WebSite) but with 1 problem, for example “Organization: missing name”.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 516 internal links, 39 external

    The homepage links to 516 pages on lgcstandards.com and 39 external pages.

6 checks passed
  • Meta description: 158 characters

    Your meta description is 158 characters: “Leading global producer of reference materials & proficiency testing schemes. Over 100,000 reference material products …”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “LGC Standards: Reference Materials, Standards & Testing”.

  • Canonical URL set

    The canonical URL is https://www.lgcstandards.com/US/en.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.lgcstandards.com/GB/en/sitemap.xml.

AI search readiness

100
3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives url, logo, sameAs (social profiles) and contact details; name and description would complete it.

  • llms.txt published

    The site publishes https://www.lgcstandards.com/llms.txt (3 KiB, 16 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix0
  • 15 linked pages are broken

    Your homepage links to https://www.lgcstandards.com/About-LGC-Standards, https://www.lgcstandards.com/ourquality, https://www.lgcstandards.com/Resources, https://www.lgcstandards.com/New-Product-Releases, https://www.lgcstandards.com/support and https://www.lgcstandards.com/contact-us and 9 others, which answer with an error. Visitors hit a dead end and search engines drop them.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 182 found) and read each the way a search engine does.

Best practices

2 to fixGoogle 7389
  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 405 ()”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix79
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Only about 44 words

    The homepage has only about 44 words of visible text; thin pages give Google and first-time buyers little to go on.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

5 checks passed
  • 25 calls to action

    The homepage has 25 calls to action, for example “Contact us”, “Quick Order” and “Login / Register”.

  • 3 short forms

    3 short forms (0 fields at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 6 testimonial or review blocks and 2 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lgcstandards.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Hosting
AWS

Company

Founded
1842
Headquarters
Łomianki

Upkeep, stack, hiring and company data from programmable.info

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