littleplan.de website review

About 1,014 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.9 s faster on a phone.

8 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.

17 files are served with short cache lifetimes, so returning visitors download them again (413 KiB).

Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Shopify, Clarity and iubenda and others), adding 1.8 MB and 809 ms of main-thread time.

Shopify costs a phone 308 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 4.0 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Clarity costs a phone 300 ms of main-thread work and 29 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 37 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

11 KiB could be saved by minifying JavaScript.

3 KiB could be saved by minifying CSS.

11 images could be 125 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

6 long tasks block the main thread while loading, the longest for 69 ms. During a long task the page ignores taps.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 8.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Visually, the page fills in at 7.7 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 9.4 s. Good is under 3.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 85 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 4.2 MB in 421 requests on a phone: scripts 1.8 MB (90), other files 1.4 MB (265) and images 771 KiB (28). Under 2 MB keeps phones on slow connections fast.

1.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

4 images further down the page (121 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 1.19 g of CO₂e: 142.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Scrollable region must have keyboard access: 2 elements on the page fail this check, rated serious by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

Your <h1> is empty.

The homepage links to 95 pages on littleplan.de and 6 external pages.

https://www.littleplan.de/collections/erste-hilfe-taschen, https://www.littleplan.de/collections/poster, https://www.littleplan.de/collections/bestseller, https://www.littleplan.de/collections/erste-hilfe-fur-schulkinder, https://www.littleplan.de/collections/ratgeber and https://www.littleplan.de/collections/neuheiten and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.littleplan.de/collections/all has no <h1> headline, so visitors and search engines get no clear main topic.

https://www.littleplan.de/collections/all has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage (of 40 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://app.logoshowcase.co/extension/app.css' from origin 'https://www.littleplan.de' has…”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 981 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 13 cookies (measured from a US location before any click).

Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.