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mac-center.com website review
Visit site (opens in a new tab)Reviewed 27 October 202645 issues · 95 checks
This review found 45 issues worth fixing on mac-center.com, 22 of them high impact, across 95 checks. The most urgent: signyfyd adds 1.0 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
71C- #79,001 of 97,461 reviewed websitesbeats 16%
- #46,553 of 53,046 online storesbeats 10%
- #43,082 of 48,094 Shopify storesbeats 9%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.0 s |
| May 16, 2026 | 2.0 s |
| May 23, 2026 | 2.0 s |
| May 30, 2026 | 2.0 s |
| Jun 6, 2026 | 2.0 s |
| Jun 13, 2026 | 2.0 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 2.1 s |
| Jul 11, 2026 | 2.1 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 2.1 s |
| Aug 15, 2026 | 2.1 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 2.0 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
| Oct 10, 2026 | 1.9 s |
| Oct 17, 2026 | 1.9 s |
| Oct 24, 2026 | 2.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 309 ms |
| May 16, 2026 | 313 ms |
| May 23, 2026 | 314 ms |
| May 30, 2026 | 320 ms |
| Jun 6, 2026 | 324 ms |
| Jun 13, 2026 | 327 ms |
| Jun 20, 2026 | 330 ms |
| Jun 27, 2026 | 332 ms |
| Jul 4, 2026 | 336 ms |
| Jul 11, 2026 | 339 ms |
| Jul 18, 2026 | 342 ms |
| Jul 25, 2026 | 346 ms |
| Aug 1, 2026 | 345 ms |
| Aug 8, 2026 | 338 ms |
| Aug 15, 2026 | 331 ms |
| Aug 22, 2026 | 317 ms |
| Aug 29, 2026 | 305 ms |
| Sep 5, 2026 | 297 ms |
| Sep 12, 2026 | 286 ms |
| Sep 19, 2026 | 289 ms |
| Sep 26, 2026 | 294 ms |
| Oct 3, 2026 | 297 ms |
| Oct 10, 2026 | 307 ms |
| Oct 17, 2026 | 309 ms |
| Oct 24, 2026 | 324 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Signyfyd adds 1.0 s
1.0 sSignyfyd costs a phone 1.0 s of main-thread work and 242 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 37
37/100Your mobile performance score is 37. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 8.7 s
A phone's processor spends 8.7 s on main-thread work while loading, 4.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4,083 HTML elements
The page has 4,083 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Signyfyd, Shopify and Clarity and others), adding 1.5 MB and 1.7 s of main-thread time.
Render-blocking requests
850 ms17 files block the first paint until they finish downloading. Deferring or inlining them could save about 850 ms.
Reduce unused JavaScript
150 ms · 682 KiBAbout 682 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
19 long tasks on the main thread
19 long tasks block the main thread while loading, the longest for 629 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
403 KiB27 files are served with short cache lifetimes, so returning visitors download them again (403 KiB).
Shopify adds 266 ms
266 msShopify costs a phone 266 ms of main-thread work and 907 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
94 KiBAbout 94 KiB of CSS is downloaded but never applied on this page.
Improve image delivery
75 KiB3 images could be 75 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Minify JavaScript
41 KiB41 KiB could be saved by minifying JavaScript.
Legacy JavaScript
33 KiBPolyfills for old browsers add 33 KiB JavaScript that modern phones do not need.
Minify CSS
8 KiB8 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 15 ms
15 msYour server sent the HTML in 15 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Time to Interactive: 27.5 s
27.5 sThe page becomes fully interactive after 27.5 s. Good is under 3.8 s.
Largest Contentful Paint: 8.8 s
8.8 sYour largest element takes 8.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Total Blocking Time: 1.3 s
1.3 sScripts block taps and scrolling for 1.3 s in total while the page loads. Good is under 200 ms.
Speed Index: 8.0 s
8.0 sVisually, the page fills in at 8.0 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.2 s
3.2 sThe first text or image appears after 3.2 s on a phone. Good is under 1.8 s.
Real-user INP: 314 ms
314 msReal visitors wait 314 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
3 images without width and height
3 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 309 ms to 324 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+1%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 2.0 s
2.0 sReal visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.03
0.03For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 758 ms
758 msReal visitors wait 758 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0.026
0.026The layout barely moves while loading (CLS 0.026, good is under 0.1).
Images and page weight
Page weight: 4.4 MB in 462 requests
4.4 MBYour homepage downloads 4.4 MB in 462 requests on a phone: scripts 2.1 MB (177), other files 1.1 MB (187) and fonts 556 KiB (5). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
37 KiB1 image is downloaded at several times the size a phone draws it, for example iPhone_18_Pro_Max_Glacier_2-up_Screen__USEN_1.webp at 360 px wide, shown at 88 px. Resized copies would save about 37 KiB.
1 image in older formats
1 image (81 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.2 g of CO₂ per visit
1.24 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.24 g of CO₂e: 148.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
Certain ARIA roles must be contained by particular parents (3 elements)
Certain ARIA roles must be contained by particular parents: 3 elements on the page fail this check, rated critical by axe-core.
3 buttons without a name
3 buttons have no accessible name, so screen readers announce just “button”.
Hidden but focusable
21 elements hidden from screen readers can still receive keyboard focus.
9 tap targets too small
9 tap targets are too small or too close together to hit reliably with a finger.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
Interactive controls must not be nested (3 elements)
Interactive controls must not be nested: 3 elements on the page fail this check, rated serious by axe-core.
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
24 links without text
24 visible links have no text or label, so screen readers cannot say where they go.
3 form fields without a label
3 form fields have no label, so screen readers announce an empty box and autofill guesses.
Elements marked as presentational should be consistently ignored (1 element)
Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 26 images in the HTML carry an alt attribute.
53 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 64 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 11 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“Tienda Apple: iPhone, AirPods y más | Mac Center …” and “”). One clear main headline is easier for people and search engines.
29 links crawlers can't follow
29 links have no real href, so search engines can't follow them.
41 internal links, 3 external
The homepage links to 41 pages on mac-center.com and 3 external pages.
7 checks passed
Meta description: 137 characters
Your meta description is 137 characters: “En Mac Center encuentras lo último de Apple, iPhone 17, 18 Pro, iPad, AirPods, Apple Watch y MacBook Air. Compra online…”.
Title: 57 characters
Your title is a healthy 57 characters: “Tienda Apple: iPhone, AirPods y más | Mac Center Colombia”.
Canonical URL set
The canonical URL is https://mac-center.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://mac-center.com/sitemap.xml.
AI search readiness
Some text only appears after JavaScript runs
52%The HTML your server sends has 705 of the 1,362 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.
No llms.txt
There is no https://mac-center.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Other pages
4 pages without an H1
https://mac-center.com/products/iphone-18-pro-mjrt4lz-a, https://mac-center.com/products/13-inch-macbook-neo-mhff4e-a, https://mac-center.com/products/iphone-17-mg6j4lz-a and https://mac-center.com/products/2026-apple-watch-se-correa-deportiva-3-generaci-n-mjky4am-a have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 25 found) and read each the way a search engine does.
6 checks passed
Linked pages load
12 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 12 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 12 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=355060042&Ver=2&mid=ec569632-79a7-49da-a5a8-dbc12184a757&bo=1&sid=0d99ab70d24311f1a00d79ad3f4b5b28&vid=0d99ab00d24311f1a3ec7f53e2e865e2&vids=1&msclkid=N&pi=918639831&l.
19 small tap targets
19 of 67 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 third-party cookies
2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Uncaught (in promise) TypeError: Cannot read properties of undefined (reading 'register')”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,362 words of copy
The homepage carries about 1,362 words of visible text.
3 checks passed
2 calls to action
The homepage has 2 calls to action, for example “Learn more”.
6 short forms
6 short forms (7 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Microsoft Clarity.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
36 cookies set on arrival
36Opening the homepage sets 36 cookies, 3 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
53 other companies contacted
Loading the homepage contacts 53 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mac-center.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 45 issues on mac-center.com, including 18 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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