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mafi.de website review
Visit site (opens in a new tab)Reviewed 21 October 202632 issues · 79 checks
This review found 32 issues worth fixing on mafi.de, 14 of them high impact, across 79 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 1.8 s |
| May 9, 2026 | 1.8 s |
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.5 s |
| Jun 27, 2026 | 1.5 s |
| Jul 4, 2026 | 1.6 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.7 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 2.1 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.1 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 1.6 s |
| Oct 3, 2026 | 1.6 s |
| Oct 10, 2026 | 1.6 s |
| Oct 17, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 98 ms |
| May 9, 2026 | 100 ms |
| May 16, 2026 | 101 ms |
| May 23, 2026 | 98 ms |
| May 30, 2026 | 97 ms |
| Jun 6, 2026 | 95 ms |
| Jun 13, 2026 | 92 ms |
| Jun 20, 2026 | 95 ms |
| Jun 27, 2026 | 95 ms |
| Jul 4, 2026 | 95 ms |
| Jul 11, 2026 | 99 ms |
| Jul 18, 2026 | 102 ms |
| Jul 25, 2026 | 103 ms |
| Aug 1, 2026 | 101 ms |
| Aug 8, 2026 | 96 ms |
| Aug 15, 2026 | 101 ms |
| Aug 22, 2026 | 96 ms |
| Aug 29, 2026 | 104 ms |
| Sep 5, 2026 | 102 ms |
| Sep 12, 2026 | 102 ms |
| Sep 19, 2026 | 101 ms |
| Sep 26, 2026 | 99 ms |
| Oct 3, 2026 | 95 ms |
| Oct 10, 2026 | 95 ms |
| Oct 17, 2026 | 95 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Use efficient cache lifetimes
1.9 s · 12.1 MB78 files are served with short cache lifetimes, so returning visitors download them again (12.1 MB).
Font display
3.0 sWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 3.0 s).
Render-blocking requests
1.4 s14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
Improve image delivery
3.6 MB17 images could be 3.6 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Mobile performance score: 67
67/100Your mobile performance score is 67 (desktop: 72). Pages that score under 90 lose visitors before the first paint.
Reduce unused CSS
190 ms · 25 KiBAbout 25 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 190 ms faster on a phone.
Reduce unused JavaScript
150 ms · 49 KiBAbout 49 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Minify CSS
150 ms · 6 KiB6 KiB could be saved by minifying CSS.
1 third-party service on the page
1 third-party service load with your homepage (cookiefirst.com), adding 91 KiB and 105 ms of main-thread time.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 1.0 s
A phone's processor spends 1.0 s on main-thread work while loading, 399 ms of it running JavaScript. That is comfortably low.
Server response: 107 ms
107 msYour server sent the HTML in 107 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Speed Index: 9.9 s
9.9 sVisually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 5.4 s
5.4 sYour largest element takes 5.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Wir können diese zur Analyse unserer Besucherdaten platzier…”. Most of its time is element render delay (5.6 s).
Real-user TTFB: 1.1 s
1.1 sReal visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.6 s
2.6 sThe first text or image appears after 2.6 s on a phone. Good is under 1.8 s.
Time to Interactive: 5.5 s
5.5 sThe page becomes fully interactive after 5.5 s. Good is under 3.8 s.
18 images without width and height
18 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-4%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 98 ms to 95 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-2%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Real-user LCP: 1.9 s
1.9 sReal visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 96 ms
96 msReal visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0.009
0.009The layout barely moves while loading (CLS 0.009, good is under 0.1).
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 12.2 MB in 86 requests
12.2 MBYour homepage downloads 12.2 MB in 86 requests on a phone: media 6.2 MB (1), images 5.6 MB (42) and scripts 259 KiB (20). Under 2 MB keeps phones on slow connections fast.
3 images over 500 KB
3 images weigh 2.1 MB together. On a phone connection a single image that size takes seconds.
4 images far larger than shown
728 KiB4 images are downloaded at several times the size a phone draws them, for example Artikel_klickbar_autonom_Fahren.jpg at 1,600 px wide, shown at 327 px. Resized copies would save about 728 KiB.
29 images in older formats
29 images (5.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
16 images below the first screen load straight away
16 images further down the page (4.2 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 3.5 g of CO₂ per visit
3.47 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.47 g of CO₂e: 416.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
3 tap targets too small
3 tap targets are too small or too close together to hit reliably with a finger.
Contentinfo landmark should not be contained in another landmark (1 element)
Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h1 → h6 and h3 → h6), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (3 elements).
2 checks passed
Every image has alt text
All 81 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (11 characters)
Your title is only 11 characters: “Home - Mafi”. Between 30 and 65 characters leaves room to say what you do and for whom.
No social preview image
No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
47 internal links, 6 external
The homepage links to 47 pages on mafi.de and 6 external pages.
5 checks passed
One H1 headline
Your main headline reads: “MAFITransport-Systeme GmbH”.
Canonical URL set
The canonical URL is https://mafi.de/.
Structured data in place
Structured data found: BreadcrumbList, VideoObject, WebPage and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://mafi.de/sitemap_index.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://mafi.de/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (761 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a title
/ and https://mafi.de/en all use the title “Home - Mafi”. Search engines can't tell which page to show for a search, so each competes with the others.
15 pages without a meta description
https://mafi.de/about-us, https://mafi.de/news-messen, https://mafi.de/history, https://mafi.de/media, https://mafi.de/products and https://mafi.de/product/industrie-und-schwerlastanhanger and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.
1 page slow to respond
https://mafi.de/media took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
17 of 19 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 5 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 756 words of copy
The homepage carries about 756 words of visible text.
2 checks passed
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 1 phone link and 6 email links.
Privacy and tracking
1 cookie set on arrival
1Opening the homepage sets 1 cookie (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
2 other companies contacted
Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mafi.de, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics
Company
- Founded
- 1957
- Headquarters
- Tauberbischofsheim
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 32 issues on mafi.de, including 12 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.