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marcgebauer.com website review
Visit site (opens in a new tab)Reviewed 8 November 202648 issues · 92 checks
This review found 48 issues worth fixing on marcgebauer.com, 16 of them high impact, across 92 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78C- #48,315 of 95,217 reviewed websitesbeats 44%
- #30,171 of 51,293 online storesbeats 36%
- #28,716 of 46,406 Shopify storesbeats 33%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.6 s |
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.6 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 2.4 s |
| Jun 27, 2026 | 2.8 s |
| Jul 4, 2026 | 3.5 s |
| Jul 11, 2026 | 3.6 s |
| Jul 18, 2026 | 3.2 s |
| Jul 25, 2026 | 2.8 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.6 s |
| Aug 22, 2026 | 1.6 s |
| Aug 29, 2026 | 1.7 s |
| Sep 5, 2026 | 1.7 s |
| Sep 12, 2026 | 1.7 s |
| Sep 19, 2026 | 1.7 s |
| Sep 26, 2026 | 1.6 s |
| Oct 3, 2026 | 1.6 s |
| Oct 10, 2026 | 1.6 s |
| Oct 17, 2026 | 1.6 s |
| Oct 24, 2026 | 1.6 s |
| Oct 31, 2026 | 1.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 119 ms |
| May 23, 2026 | 120 ms |
| May 30, 2026 | 120 ms |
| Jun 6, 2026 | 120 ms |
| Jun 13, 2026 | 121 ms |
| Jun 20, 2026 | 122 ms |
| Jun 27, 2026 | 125 ms |
| Jul 4, 2026 | 136 ms |
| Jul 11, 2026 | 143 ms |
| Jul 18, 2026 | 146 ms |
| Jul 25, 2026 | 148 ms |
| Aug 1, 2026 | 156 ms |
| Aug 8, 2026 | 166 ms |
| Aug 15, 2026 | 171 ms |
| Aug 22, 2026 | 174 ms |
| Aug 29, 2026 | 178 ms |
| Sep 5, 2026 | 175 ms |
| Sep 12, 2026 | 177 ms |
| Sep 19, 2026 | 179 ms |
| Sep 26, 2026 | 183 ms |
| Oct 3, 2026 | 186 ms |
| Oct 10, 2026 | 185 ms |
| Oct 17, 2026 | 186 ms |
| Oct 24, 2026 | 186 ms |
| Oct 31, 2026 | 185 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.9 s
1.8 s
2.8 s
3.7 s
4.6 s
5.5 s
6.4 s
7.4 s
Speed
Improve image delivery
1.8 s · 382 KiB7 images could be 382 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.
Mobile performance score: 44
44/100Your mobile performance score is 44. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 5.8 s
A phone's processor spends 5.8 s on main-thread work while loading, 2.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and Shopify and others), adding 2.9 MB and 1.7 s of main-thread time.
Reduce unused JavaScript
300 ms · 1.4 MBAbout 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Render-blocking requests
950 ms5 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.
Use efficient cache lifetimes
770 KiB17 files are served with short cache lifetimes, so returning visitors download them again (770 KiB).
15 long tasks on the main thread
15 long tasks block the main thread while loading, the longest for 501 ms. During a long task the page ignores taps.
Google Tag Manager adds 430 ms
430 msGoogle Tag Manager costs a phone 430 ms of main-thread work and 552 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Facebook adds 371 ms
371 msFacebook costs a phone 371 ms of main-thread work and 317 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
300 ms · 80 KiBAbout 80 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Shopify adds 222 ms
222 msShopify costs a phone 222 ms of main-thread work and 769 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,911 HTML elements
The page has 2,911 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
superchat.de adds 177 ms
177 mssuperchat.de costs a phone 177 ms of main-thread work and 539 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify CSS
150 ms · 51 KiB51 KiB could be saved by minifying CSS.
Legacy JavaScript
58 KiBPolyfills for old browsers add 58 KiB JavaScript that modern phones do not need.
Minify JavaScript
14 KiB14 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 79 ms
79 msYour server sent the HTML in 79 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 27.5 s
27.5 sThe page becomes fully interactive after 27.5 s. Good is under 3.8 s.
Largest Contentful Paint: 7.8 s
7.8 sYour largest element takes 7.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 8.8 s
8.8 sVisually, the page fills in at 8.8 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 1.1 s
1.1 sScripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.
Tap response (INP) got 55% slower for real visitors
+55%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 119 ms to 185 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 images without width and height
3 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-3%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 2.3 s
2.3 sReal visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 197 ms
197 msReal visitors wait 197 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 598 ms
598 msReal visitors wait 598 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 1.6 s
1.6 sThe first text or image appears after 1.6 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.011
0.011The layout barely moves while loading (CLS 0.011, good is under 0.1).
Images and page weight
Page weight: 4.9 MB in 263 requests
4.9 MBYour homepage downloads 4.9 MB in 263 requests on a phone: scripts 3.3 MB (109), other files 798 KiB (106) and images 543 KiB (27). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
deal-of-the-day-sticker.gif weighs 795 KiB. On a phone connection a single image that size takes seconds.
An image on the first screen is lazy-loaded
deal-of-the-day-sticker.gif is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image in older formats
1 image (795 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
42 KiB1 image is downloaded at several times the size a phone draws it, for example redcloud_07_banner_cloud_sea_21x9_8a626157-103a-49dc-8923-29 at 1,886 px wide, shown at 390 px. Resized copies would save about 42 KiB.
About 1.4 g of CO₂ per visit
1.37 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.37 g of CO₂e: 165.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
Unlabelled dropdowns
1 dropdown has no label.
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Interactive controls must not be nested (1 element)
Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
Heading levels should only increase by one (1 element)
Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.
Document should not have more than one banner landmark (1 element)
Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
26 links without text
26 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
1 checks passed
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 60 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 11 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (12 characters)
Your title is only 12 characters: “Marc Gebauer”. Between 30 and 65 characters leaves room to say what you do and for whom.
Meta description is long (276 characters)
Your meta description is 276 characters; Google truncates after about 160, so the end of your pitch is cut.
2 links crawlers can't follow
2 links have no real href, so search engines can't follow them.
635 internal links, 10 external
The homepage links to 635 pages on marcgebauer.com and 10 external pages.
5 checks passed
Canonical URL set
The canonical URL is https://www.marcgebauer.com/en.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.marcgebauer.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,534 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.marcgebauer.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
5 pages without a meta description
https://www.marcgebauer.com/en/collections/auktionen, https://www.marcgebauer.com/en/collections/alain-silberstein-watches, https://www.marcgebauer.com/en/collections/blancpain, https://www.marcgebauer.com/en/collections/bulgarian and https://www.marcgebauer.com/en/collections/carl-f-bucherer have no meta description, so Google writes the search snippet from whatever text it finds.
7 pages without an H1
https://www.marcgebauer.com/en/collections/all-watches, https://www.marcgebauer.com/en/collections/auktionen, https://www.marcgebauer.com/en/collections/a-long-son, https://www.marcgebauer.com/en/collections/alain-silberstein-watches, https://www.marcgebauer.com/en/collections/blancpain and https://www.marcgebauer.com/en/collections/bulgarian and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 200 found) and read each the way a search engine does.
5 checks passed
Linked pages load
7 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 7 pages that loaded have a <title>.
Best practices
36 small tap targets
36 of 124 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Access to fetch at 'https://server-side-tagging-hagb5cf6bq-uc.a.run.app/g/collect?v=2&tid=G-5DCQC27710>m=45je6b41v916…”.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Thin social proof
Social proof on the homepage: 2 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 461 words of copy
The homepage carries about 461 words of visible text.
4 checks passed
5 calls to action
The homepage has 5 calls to action, for example “Contact”, “Join the Club - 40 Knots” and “[email protected]”.
15 short forms
15 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager and Meta Pixel.
Direct contact links
Visitors can reach you directly: 2 phone links and 2 email links.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
18 cookies set on arrival
18Opening the homepage sets 18 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
39 other companies contacted
Loading the homepage contacts 39 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at marcgebauer.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 11 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Tipo Product Auction · Hulk Form Builder · Boost Ai Search Filter · Essential Announcer · Gorgias Live Chat Helpdesk · Klaviyo Email Marketing Sms · Essential Announcement Bar · Forms · Hoppy Countdown · Iwish · goaffpro.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- React
- E-commerce
- Shopify
- Analytics
- Google Tag Manager
- Hosting
- Shopify
Hiring
- Hiring
- 2 open roles
- Job board
- careers page
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 48 issues on marcgebauer.com, including 20 speed issues, 4 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.