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marinerwealthadvisors.com website review

Visit site (opens in a new tab)Reviewed 26 October 202634 issues · 87 checks

This review found 34 issues worth fixing on marinerwealthadvisors.com, 20 of them high impact, across 87 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.2 s1.5 sMay 9Oct 242.8 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.9 s
May 16, 20262.0 s
May 23, 20262.1 s
May 30, 20262.1 s
Jun 6, 20262.2 s
Jun 13, 20262.5 s
Jun 20, 20262.6 s
Jun 27, 20262.7 s
Jul 4, 20262.8 s
Jul 11, 20262.8 s
Jul 18, 20262.9 s
Jul 25, 20263.0 s
Aug 1, 20263.0 s
Aug 8, 20262.8 s
Aug 15, 20262.4 s
Aug 22, 20262.1 s
Aug 29, 20261.7 s
Sep 5, 20261.7 s
Sep 12, 20261.8 s
Sep 19, 20262.0 s
Sep 26, 20262.3 s
Oct 3, 20262.5 s
Oct 10, 20262.8 s
Oct 17, 20262.8 s
Oct 24, 20262.8 s
Real-visitor tap response (INP)75th percentile, phones
115 ms82 msMay 9Oct 24110 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026107 ms
May 16, 2026103 ms
May 23, 2026100 ms
May 30, 202696 ms
Jun 6, 202696 ms
Jun 13, 2026103 ms
Jun 20, 2026103 ms
Jun 27, 2026104 ms
Jul 4, 2026107 ms
Jul 11, 2026104 ms
Jul 18, 2026103 ms
Jul 25, 202699 ms
Aug 1, 202696 ms
Aug 8, 202692 ms
Aug 15, 202688 ms
Aug 22, 202687 ms
Aug 29, 202686 ms
Sep 5, 202687 ms
Sep 12, 202690 ms
Sep 19, 202697 ms
Sep 26, 2026104 ms
Oct 3, 2026110 ms
Oct 10, 2026111 ms
Oct 17, 2026104 ms
Oct 24, 2026110 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of marinerwealthadvisors.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. marinerwealthadvisors.com at 0.4 s0.4 s
  2. marinerwealthadvisors.com at 0.8 s0.8 s
  3. marinerwealthadvisors.com at 1.2 s1.2 s
  4. marinerwealthadvisors.com at 1.6 s1.6 s
  5. marinerwealthadvisors.com at 2.0 s2.0 s
  6. marinerwealthadvisors.com at 2.4 s2.4 s
  7. marinerwealthadvisors.com at 2.8 s2.8 s
  8. marinerwealthadvisors.com at 3.2 s3.2 s

Speed

10 to fix29
  • Reduce unused JavaScript

    8.1 s · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.1 s faster on a phone.

  • Render-blocking requests

    2.9 s

    16 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.9 s.

  • Google Tag Manager adds 1.7 s

    1.7 s

    Google Tag Manager costs a phone 1.7 s of main-thread work and 1.4 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    1.0 s · 204 KiB

    4 images could be 204 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.0 s faster on a phone.

  • Mobile performance score: 29

    29/100

    Your mobile performance score is 29 (desktop: 63). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 6.1 s

    A phone's processor spends 6.1 s on main-thread work while loading, 3.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and Wistia and others), adding 3.3 MB and 3.2 s of main-thread time.

  • Google CDN adds 871 ms

    871 ms

    Google CDN costs a phone 871 ms of main-thread work and 1.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    450 ms · 101 KiB

    5 files are served with short cache lifetimes, so returning visitors download them again (101 KiB).

  • Wistia adds 369 ms

    369 ms

    Wistia costs a phone 369 ms of main-thread work and 335 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 243 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    150 ms · 48 KiB

    About 48 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify JavaScript

    16 KiB

    16 KiB could be saved by minifying JavaScript.

  • Phones get a much slower page than desktops

    Desktop scores 63 but mobile only 29. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    5 KiB

    5 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user TTFB: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 10.6 s

    10.6 s

    The first text or image appears after 10.6 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 18.9 s

    18.9 s

    Your largest element takes 18.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Barron's”.

  • Time to Interactive: 28.8 s

    28.8 s

    The page becomes fully interactive after 28.8 s. Good is under 3.8 s.

  • Speed Index: 10.6 s

    10.6 s

    Visually, the page fills in at 10.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.3 s

    1.3 s

    Scripts block taps and scrolling for 1.3 s in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 3.3 s

    3.3 s

    Real visitors wait 3.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest content (LCP) got 41% slower for real visitors

    +41%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 3.0 s

    3.0 s

    Real visitors see the first content after 3.0 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 107 ms to 110 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 136 ms

    136 ms

    Real visitors wait 136 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.081

    0.081

    The layout barely moves while loading (CLS 0.081, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 5.2 MB in 110 requests

    5.2 MB

    Your homepage downloads 5.2 MB in 110 requests on a phone: scripts 3.3 MB (40), other files 711 KiB (24) and images 599 KiB (19). Under 2 MB keeps phones on slow connections fast.

  • 2 images in older formats

    2 images (152 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.5 g of CO₂ per visit

    1.48 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.48 g of CO₂e: 177.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9092
  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Frames without titles

    2 frames have no title, so screen-reader users cannot tell what they contain.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (40 elements)

    All page content should be contained by landmarks: 40 elements on the page fail this check, rated moderate by axe-core.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 5 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9288
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 5 links with vague text

    5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 67 internal links, 10 external

    The homepage links to 67 pages on marinerwealthadvisors.com and 10 external pages.

7 checks passed
  • Meta description: 109 characters

    Your meta description is 109 characters: “Mariner provides wealth advice designed to last by creating a financial strategy designed to change with you.”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Mariner: Access to a Wealth of Knowledge and Solutions.”.

  • Canonical URL set

    The canonical URL is https://www.marinerwealthadvisors.com/.

  • Structured data in place

    Structured data found: FinancialService and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.marinerwealthadvisors.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.marinerwealthadvisors.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,270 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 1 page without a meta description

    https://www.marinerwealthadvisors.com/our-services/mariner-financial-wellness has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.marinerwealthadvisors.com/our-services/mariner-financial-wellness, whose canonical is https://www.marinerwealthadvisors.com/our-services/business/financial-wellness. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 51 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=17505348&tm=gtm002&Ver=2&mid=905801dc-bb17-4330-a141-13e22e3fa2e1&bo=1&sid=fb85c0c0d16811f1ba51e1b2bb71c185&vid=fb85e000d16811f19a18356a2e942bf9&vids=1&msclkid=N&pi=91.

  • 9 small tap targets

    9 of 14 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix89
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 866 words of copy

    The homepage carries about 866 words of visible text.

8 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Call Us” and “CONTACT US”.

  • 12 calls to action

    The homepage has 12 calls to action, for example “Call Us:”, “Contact” and “TALK TO AN ADVISOR”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 16 cookies set on arrival

    16

    Opening the homepage sets 16 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 26 other companies contacted

    Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at marinerwealthadvisors.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
Cloudflare

Hiring

Hiring
31 open roles
Teams
Wealth (18), Tax (6), Human Resources (2), Investment Solutions (2)
Job board
ashby

Upkeep, stack, hiring and company data from programmable.info

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This review found 34 issues on marinerwealthadvisors.com, including 20 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
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  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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