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marsolights.com website review
Visit site (opens in a new tab)Reviewed 12 November 202633 issues · 73 checks
This review found 33 issues worth fixing on marsolights.com, 14 of them high impact, across 73 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
66D- #96,133 of 104,938 reviewed websitesbeats 7%
- #56,278 of 58,867 online storesbeats 4%
- #51,686 of 53,626 Shopify storesbeats 3%
Closest competitors among Shopify stores
Compare side by sideOne score from every part of this review. How it works
How it loaded on a phone
1.5 s
3.0 s
4.4 s
5.9 s
7.4 s
8.9 s
10.3 s
11.8 s
Speed
Render-blocking requests
1.3 s10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.
Main-thread work: 11.1 s
A phone's processor spends 11.1 s on main-thread work while loading, 2.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 39
39/100Your mobile performance score is 39. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
6,551 HTML elements
The page has 6,551 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Improve image delivery
700 ms · 1.7 MB51 images could be 1.7 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 700 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, Google CDN and smile.io and others), adding 1.7 MB and 1.2 s of main-thread time.
Shopify adds 687 ms
687 msShopify costs a phone 687 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused JavaScript
150 ms · 421 KiBAbout 421 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Google CDN adds 434 ms
434 msGoogle CDN costs a phone 434 ms of main-thread work and 298 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 343 ms. During a long task the page ignores taps.
Reduce unused CSS
150 ms · 49 KiBAbout 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Use efficient cache lifetimes
44 KiB9 files are served with short cache lifetimes, so returning visitors download them again (44 KiB).
Duplicated JavaScript
16 KiB16 KiB JavaScript is shipped twice across bundles.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify JavaScript
4 KiB4 KiB could be saved by minifying JavaScript.
1 checks passed
Server response: 19 ms
19 msYour server sent the HTML in 19 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 16.8 s
16.8 sYour largest element takes 16.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Fall Feature Deals Soy Decor Candles - Only $16 CAD The Hol…”.
Time to Interactive: 28.4 s
28.4 sThe page becomes fully interactive after 28.4 s. Good is under 3.8 s.
Total Blocking Time: 2.2 s
2.2 sScripts block taps and scrolling for 2.2 s in total while the page loads. Good is under 200 ms.
Speed Index: 7.2 s
7.2 sVisually, the page fills in at 7.2 s (Speed Index). Good is under 3.4 s.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
First Contentful Paint: 1.5 s
1.5 sThe first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 7.5 MB in 417 requests
7.5 MBYour homepage downloads 7.5 MB in 417 requests on a phone: images 4.7 MB (59), scripts 1.3 MB (169) and other files 866 KiB (122). Under 2 MB keeps phones on slow connections fast.
8 images below the first screen load straight away
8 images further down the page (262 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 2.1 g of CO₂ per visit
2.12 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.12 g of CO₂e: 254.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
32 text elements with low contrast
32 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
2 checks passed
Every image has alt text
All 18 images in the HTML carry an alt attribute.
54 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 2 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (265 characters)
Your meta description is 265 characters; Google truncates after about 160, so the end of your pitch is cut.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
3 links crawlers can't follow
3 links have no real href, so search engines can't follow them.
3 links with vague text
3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
One H1 headline
Your <h1> is empty.
74 internal links, 5 external
The homepage links to 74 pages on marsolights.com and 5 external pages.
6 checks passed
Title: 51 characters
Your title is a healthy 51 characters: “Marsolights Candles Premium Candles & Home Products”.
Canonical URL set
The canonical URL is https://marsolights.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://marsolights.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,421 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://marsolights.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page points its canonical at the homepage
https://marsolights.com/products/jasmine-and-silk-soy-decor-candle declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and https://marsolights.com/products/jasmine-and-silk-soy-decor-candle all use the title “Marsolights Candles Premium Candles & Home Products”. Search engines can't tell which page to show for a search, so each competes with the others.
4 pages without a meta description
https://marsolights.com/collections/lip-balms, https://marsolights.com/collections/candle-warmers, https://marsolights.com/collections/all-tealights and https://marsolights.com/collections/clearance-and-deals have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages without an H1
https://marsolights.com/collections/glycerin-bar-soaps and https://marsolights.com/collections/clearance-and-deals have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 41 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=187064079&Ver=2&mid=171ab7b0-2f51-4c8e-9be6-9014910ac884&bo=1&sid=a39b27f0ded811f1bfc97739f2ffc396&vid=a39b7110ded811f1b30ab78f9921b5d8&vids=1&msclkid=N&pi=918639831&l.
20 small tap targets
20 of 38 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 893 words of copy
The homepage carries about 893 words of visible text.
4 checks passed
9 calls to action
The homepage has 9 calls to action, for example “Shop Candles”, “Shop Wax Melts” and “Shop Now”.
17 short forms
17 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 4 testimonial or review blocks and a star rating.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
25 other companies contacted
Loading the homepage contacts 25 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at marsolights.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 11 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Sectionhub · Google Youtube · Sk Contact Form Builder · Essential Announcer · Shinebuilder · Judge Me Reviews · Essential Announcement Bar · Shine Page · Forms · Conversionbear Salespop · trafficmanager.net
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on marsolights.com, including 14 speed issues, 5 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.