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maxiconsumo.com website review
Visit site (opens in a new tab)Reviewed 4 November 202651 issues · 85 checks
This review found 51 issues worth fixing on maxiconsumo.com, 25 of them high impact, across 85 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
58F- #91,738 of 93,369 reviewed websitesbeats 1%
- #49,597 of 49,870 online storesbeats 0%
- #587 of 624 Magento storesbeats 4%
Closest competitors among Magento stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Jun 20, 2026 | 4.8 s |
| Jun 27, 2026 | 7.6 s |
| Jul 4, 2026 | 7.9 s |
| Jul 11, 2026 | 8.4 s |
| Jul 18, 2026 | 8.3 s |
| Jul 25, 2026 | 7.0 s |
| Aug 1, 2026 | 5.5 s |
| Aug 8, 2026 | 4.1 s |
| Aug 15, 2026 | 4.4 s |
| Aug 22, 2026 | 4.7 s |
| Aug 29, 2026 | 4.7 s |
| Sep 5, 2026 | 4.9 s |
| Sep 12, 2026 | 4.8 s |
| Sep 19, 2026 | 4.6 s |
| Sep 26, 2026 | 4.6 s |
| Oct 3, 2026 | 4.4 s |
| Oct 10, 2026 | 4.0 s |
| Oct 17, 2026 | 4.0 s |
| Oct 24, 2026 | 4.0 s |
| Oct 31, 2026 | 3.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Jun 20, 2026 | 296 ms |
| Jun 27, 2026 | 305 ms |
| Jul 4, 2026 | 308 ms |
| Jul 11, 2026 | 308 ms |
| Jul 18, 2026 | 310 ms |
| Jul 25, 2026 | 311 ms |
| Aug 1, 2026 | 319 ms |
| Aug 8, 2026 | 322 ms |
| Aug 15, 2026 | 331 ms |
| Aug 22, 2026 | 334 ms |
| Aug 29, 2026 | 324 ms |
| Sep 5, 2026 | 322 ms |
| Sep 12, 2026 | 313 ms |
| Sep 19, 2026 | 312 ms |
| Sep 26, 2026 | 314 ms |
| Oct 3, 2026 | 315 ms |
| Oct 10, 2026 | 314 ms |
| Oct 17, 2026 | 314 ms |
| Oct 24, 2026 | 315 ms |
| Oct 31, 2026 | 312 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.2 s
2.5 s
3.7 s
4.9 s
6.2 s
7.4 s
8.6 s
9.9 s
Speed
Improve image delivery
19.8 s · 3.8 MB20 images could be 3.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 19.8 s faster on a phone.
Reduce unused CSS
5.1 s · 1.0 MBAbout 1.0 MB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 5.1 s faster on a phone.
Render-blocking requests
5.5 s14 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.5 s.
Reduce unused JavaScript
3.8 s · 694 KiBAbout 694 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.8 s faster on a phone.
Use efficient cache lifetimes
1.9 s · 317 KiB8 files are served with short cache lifetimes, so returning visitors download them again (317 KiB).
Mobile performance score: 16
16/100Your mobile performance score is 16. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 9.5 s
A phone's processor spends 9.5 s on main-thread work while loading, 6.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
6,389 HTML elements
The page has 6,389 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and Clarity and others), adding 926 KiB and 1.1 s of main-thread time.
Google Tag Manager adds 587 ms
587 msGoogle Tag Manager costs a phone 587 ms of main-thread work and 516 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Facebook adds 403 ms
403 msFacebook costs a phone 403 ms of main-thread work and 245 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 330 ms. During a long task the page ignores taps.
Minify JavaScript
310 ms · 17 KiB17 KiB could be saved by minifying JavaScript.
Font display
250 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 250 ms).
Legacy JavaScript
200 ms · 13 KiBPolyfills for old browsers add 13 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 457 ms
457 msYour server sent the HTML in 457 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.5 s
6.5 sReal visitors wait 6.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.5 s
4.5 sReal visitors see the first content after 4.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 3.4 s
3.4 sReal visitors wait 3.4 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 120.0 s
120.0 sYour largest element takes 120.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Ofertas”.
Speed Index: 43.4 s
43.4 sVisually, the page fills in at 43.4 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 128.5 s
128.5 sThe page becomes fully interactive after 128.5 s. Good is under 3.8 s.
First Contentful Paint: 6.0 s
6.0 sThe first text or image appears after 6.0 s on a phone. Good is under 1.8 s.
Cumulative Layout Shift: 0.376
0.376The layout shifts by 0.376 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Total Blocking Time: 947 ms
947 msScripts block taps and scrolling for 947 ms in total while the page loads. Good is under 200 ms.
Real-user INP: 373 ms
373 msReal visitors wait 373 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
17 images without width and height
17 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+4%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 296 ms to 312 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user CLS: 0.08
0.08For real visitors the layout shifts by 0.08 (75th percentile). Good is under 0.1.
Largest content (LCP) got 37% faster for real visitors
-37%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.8 s to 3.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 34.7 MB in 451 requests
34.7 MBYour homepage downloads 34.7 MB in 451 requests on a phone: images 30.4 MB (97), scripts 2.4 MB (272) and stylesheets 1.1 MB (12). Under 2 MB keeps phones on slow connections fast.
21 images over 500 KB
21 images weigh 21.1 MB together. On a phone connection a single image that size takes seconds.
40 images in older formats
40 images (27.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
231 KiB1 image is downloaded at several times the size a phone draws it, for example Black_Week_2025-02.png at 5,707 px wide, shown at 140 px. Resized copies would save about 231 KiB.
About 9.8 g of CO₂ per visit
9.84 gBy the Sustainable Web Design model, a visit to your homepage emits about 9.84 g of CO₂e: 1180.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
71 form fields without a label
71 form fields have no label, so screen readers announce an empty box and autofill guesses.
9 links without text
9 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h6), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
1 checks passed
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (4 characters)
Your title is only 4 characters: “Home”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is short (32 characters)
Your meta description is only 32 characters: “Maxiconsumo. Tu sucursal online.”. 70 to 160 characters is enough to sell the click.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.maxiconsumo.com/sitemap.xml, so Google discovers your pages only by following links.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
687 internal links, 13 external
The homepage links to 687 pages on maxiconsumo.com and 13 external pages.
1 checks passed
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.maxiconsumo.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (3,069 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a title
/ and https://www.maxiconsumo.com/sucursal_moreno all use the title “Home”. Search engines can't tell which page to show for a search, so each competes with the others.
15 pages share a meta description
https://www.maxiconsumo.com/sucursal_moreno, https://www.maxiconsumo.com/sucursal_moreno/ofertas, https://www.maxiconsumo.com/sucursal_moreno/sucursales, https://www.maxiconsumo.com/sucursal_moreno/empresa, https://www.maxiconsumo.com/sucursal_moreno/giftcards and https://www.maxiconsumo.com/sucursal_moreno/red-minicosto and 9 others use the same meta description. A description written for each page earns more clicks.
3 pages without an H1
https://www.maxiconsumo.com/sucursal_moreno, https://www.maxiconsumo.com/sucursal_moreno/ofertas and https://www.maxiconsumo.com/sucursal_moreno/sucursales have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 196 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
27 small tap targets
27 of 93 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
Browser-reported issues
Chrome logged issues while loading the page (“Content security policy”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 6 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,009 words of copy
The homepage carries about 1,009 words of visible text.
2 checks passed
73 short forms
73 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager and Meta Pixel.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
20 cookies set on arrival
20Opening the homepage sets 20 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
18 other companies contacted
Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at maxiconsumo.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- E-commerce
- Magento
- Analytics
- Google Tag Manager
- Hosting
- Technologies Ltda.
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 51 issues on maxiconsumo.com, including 25 speed issues, 7 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.