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miaumall.com website review
Visit site (opens in a new tab)Reviewed 4 November 202648 issues · 89 checks
This review found 48 issues worth fixing on miaumall.com, 20 of them high impact, across 89 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
62D- #99,595 of 103,705 reviewed websitesbeats 3%
- #56,917 of 57,878 online storesbeats 1%
- #52,016 of 52,689 Shopify storesbeats 1%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.9 s |
| May 23, 2026 | 1.9 s |
| May 30, 2026 | 1.9 s |
| Jun 6, 2026 | 1.9 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 1.8 s |
| Jun 27, 2026 | 1.8 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.9 s |
| Aug 15, 2026 | 1.9 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 2.0 s |
| Sep 12, 2026 | 2.0 s |
| Sep 19, 2026 | 2.0 s |
| Sep 26, 2026 | 1.9 s |
| Oct 3, 2026 | 1.9 s |
| Oct 10, 2026 | 1.8 s |
| Oct 17, 2026 | 1.8 s |
| Oct 24, 2026 | 1.8 s |
| Oct 31, 2026 | 1.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 124 ms |
| May 23, 2026 | 121 ms |
| May 30, 2026 | 128 ms |
| Jun 6, 2026 | 132 ms |
| Jun 13, 2026 | 137 ms |
| Jun 20, 2026 | 145 ms |
| Jun 27, 2026 | 146 ms |
| Jul 4, 2026 | 149 ms |
| Jul 11, 2026 | 153 ms |
| Jul 18, 2026 | 153 ms |
| Jul 25, 2026 | 153 ms |
| Aug 1, 2026 | 154 ms |
| Aug 8, 2026 | 160 ms |
| Aug 15, 2026 | 162 ms |
| Aug 22, 2026 | 162 ms |
| Aug 29, 2026 | 162 ms |
| Sep 5, 2026 | 162 ms |
| Sep 12, 2026 | 163 ms |
| Sep 19, 2026 | 167 ms |
| Sep 26, 2026 | 168 ms |
| Oct 3, 2026 | 160 ms |
| Oct 10, 2026 | 153 ms |
| Oct 17, 2026 | 154 ms |
| Oct 24, 2026 | 153 ms |
| Oct 31, 2026 | 154 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
3.2 s · 1.1 MBAbout 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.2 s faster on a phone.
Main-thread work: 12.4 s
A phone's processor spends 12.4 s on main-thread work while loading, 4.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Render-blocking requests
1.1 s21 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 23
23/100Your mobile performance score is 23. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
6,866 HTML elements
The page has 6,866 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, PayPal and Google Tag Manager and others), adding 2.8 MB and 1.7 s of main-thread time.
Improve image delivery
500 ms · 1.4 MB56 images could be 1.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.
Use efficient cache lifetimes
600 ms · 466 KiB22 files are served with short cache lifetimes, so returning visitors download them again (466 KiB).
Shopify adds 709 ms
709 msShopify costs a phone 709 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
PayPal adds 397 ms
397 msPayPal costs a phone 397 ms of main-thread work and 510 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 288 ms
288 msGoogle Tag Manager costs a phone 288 ms of main-thread work and 321 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
azurefd.net adds 43 ms
43 msazurefd.net costs a phone 43 ms of main-thread work and 323 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 216 ms. During a long task the page ignores taps.
Reduce unused CSS
71 KiBAbout 71 KiB of CSS is downloaded but never applied on this page.
Legacy JavaScript
14 KiBPolyfills for old browsers add 14 KiB JavaScript that modern phones do not need.
Minify CSS
6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify JavaScript
3 KiB3 KiB could be saved by minifying JavaScript.
1 checks passed
Server response: 27 ms
27 msYour server sent the HTML in 27 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.67
0.67For real visitors the layout shifts by 0.67 (75th percentile). Good is under 0.1.
Largest Contentful Paint: 25.1 s
25.1 sYour largest element takes 25.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 43.2 s
43.2 sThe page becomes fully interactive after 43.2 s. Good is under 3.8 s.
Speed Index: 11.3 s
11.3 sVisually, the page fills in at 11.3 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 924 ms
924 msScripts block taps and scrolling for 924 ms in total while the page loads. Good is under 200 ms.
Cumulative Layout Shift: 0.332
0.332The layout shifts by 0.332 while loading, so content jumps under the reader's thumb. Good is under 0.1.
First Contentful Paint: 3.0 s
3.0 sThe first text or image appears after 3.0 s on a phone. Good is under 1.8 s.
Real-user LCP: 2.8 s
2.8 sReal visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Tap response (INP) got 25% slower for real visitors
+25%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 124 ms to 154 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
13 images without width and height
13 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-8%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.9 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user INP: 171 ms
171 msReal visitors wait 171 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 542 ms
542 msReal visitors wait 542 ms for your server to start answering (75th percentile). Good is under 800 ms.
Images and page weight
Page weight: 11.0 MB in 519 requests
11.0 MBYour homepage downloads 11.0 MB in 519 requests on a phone: images 6.5 MB (127), scripts 2.6 MB (173) and other files 1.0 MB (168). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
bihada_mobile__1000_x_1200px_3e649794-f48b-485a-8400-5655fe8 weighs 537 KiB. On a phone connection a single image that size takes seconds.
4 images in older formats
4 images (819 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 3.1 g of CO₂ per visit
3.12 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.12 g of CO₂e: 373.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
24 text elements with low contrast
24 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Summary elements must have discernible text (1 element)
Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (13 elements)
All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
20 links without text
20 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
2 checks passed
Every image has alt text
All 252 images in the HTML carry an alt attribute.
52 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (66 characters)
Your title is 66 characters, so Google will cut it off around 60: “MiauMall | Japanese Snacks, Beauty, Collectibles and So Much More!”.
Meta description is long (171 characters)
Your meta description is 171 characters; Google truncates after about 160, so the end of your pitch is cut.
Structured data has 1 problem
Structured data found (Organization and WebSite) but with 1 problem, for example “Organization: sameAs is not an absolute URL ("www.youtube.com/@miaumall_official")”.
No XML sitemap
No XML sitemap at https://miaumall.com/sitemap.xml, so Google discovers your pages only by following links.
No robots.txt
There is no robots.txt at miaumall.com/robots.txt, the first file search crawlers ask for.
One H1 headline
Your <h1> is empty.
441 internal links, 10 external
The homepage links to 441 pages on miaumall.com and 10 external pages.
2 checks passed
Canonical URL set
The canonical URL is https://miaumall.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
AI search readiness
No llms.txt
There is no https://miaumall.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,687 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page without a title
https://miaumall.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://miaumall.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
2 pages without a meta description
https://miaumall.com/customer_authentication/redirect and https://miaumall.com/policies/shipping-policy have no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
https://miaumall.com/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.
1 page slow to respond
https://miaumall.com/customer_authentication/redirect took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 197 found) and read each the way a search engine does.
3 checks passed
Linked pages load
8 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Best practices
1 broken image
1 image failed to load on a phone, for example https://app.transtore.app/flags/us.svg.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Authorization will not be covered by the wildcard symbol (*) in CORS `Access-Control-Allow-Headers`…”).
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to fetch”.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
152 of 173 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Thin social proof
Social proof on the homepage: 123 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 2,063 words of copy
The homepage carries about 2,063 words of visible text.
3 checks passed
7 calls to action
The homepage has 7 calls to action, for example “Contact”, “PREORDER mofusand Big Sticker Book” and “PREORDER Ethereal - gomzi Art Book”.
103 short forms
103 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
16 cookies set on arrival
16Opening the homepage sets 16 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
46 other companies contacted
Loading the homepage contacts 46 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at miaumall.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
No apps were seen in the code your storefront loads.
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 48 issues on miaumall.com, including 23 speed issues, 6 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.