miccys.com website review

A phone's processor spends 6.6 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 81. Pages that score under 90 lose visitors before the first paint.

5 third-party services load with your homepage (Shopify, shop.app and Cloudflare CDN and others), adding 482 KiB and 606 ms of main-thread time.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

Shopify costs a phone 435 ms of main-thread work and 372 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

9 images could be 374 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

The page has 2,282 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

13 long tasks block the main thread while loading, the longest for 202 ms. During a long task the page ignores taps.

About 38 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

12 files are served with short cache lifetimes, so returning visitors download them again (43 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 10.9 s. Good is under 3.8 s.

Your largest element takes 3.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Miccy's Afbeelding 503Ab528 6Dc6 4Fc6 174A712Fba58 Gold Lin…”.

Scripts block taps and scrolling for 382 ms in total while the page loads. Good is under 200 ms.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 150 ms to 156 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.6 MB in 250 requests on a phone: images 939 KiB (31), other files 738 KiB (94) and scripts 497 KiB (105). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.73 g of CO₂e: 87.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 16 elements on the page fail this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

11 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h1 → h5), which makes the page harder to scan with a screen reader.

Your title is 90 characters, so Google will cut it off around 60: “Miccy's | Handcrafted Statement Earrings & Bracelets | Netherlands – Miccy's Jewelz Europe”.

There are 2 <h1> headlines (“” and “November Lights”). One clear main headline is easier for people and search engines.

Your meta description is 249 characters; Google truncates after about 160, so the end of your pitch is cut.

1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

The homepage links to 99 pages on miccys.com and 14 external pages.

Your homepage links to https://miccys.com/en/collections/gemstone-bracelets, which answers with an error. Visitors hit a dead end and search engines drop it.

Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://miccys.com/en/collections/miccys-earring-of-the-month/Earring-of-the-month, whose canonical is https://miccys.com/en/collections/miccys-earring-of-the-month. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

https://miccys.com/en/collections/earrings, https://miccys.com/en/collections/just-in, https://miccys.com/en/collections/essentials, https://miccys.com/en/collections/dreams, https://miccys.com/en/collections/gold-line and https://miccys.com/en/collections/patchart and 6 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 58 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 500 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 647 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Pinterest Tag and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 15 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.