mmpharma.bg website review

35 files are served with short cache lifetimes, so returning visitors download them again (3.5 MB).

18 files block the first paint until they finish downloading. Deferring or inlining them could save about 8.4 s.

About 1.1 MB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 5.7 s faster on a phone.

About 632 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.9 s faster on a phone.

Your mobile performance score is 48. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

8 images could be 823 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 850 ms faster on a phone.

Google Tag Manager costs a phone 459 ms of main-thread work and 615 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

6 third-party services load with your homepage (Google Tag Manager, FontAwesome CDN and Google/Doubleclick Ads and others), adding 776 KiB and 466 ms of main-thread time.

5 long tasks block the main thread while loading, the longest for 215 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

8 KiB could be saved by minifying JavaScript.

6 KiB could be saved by minifying CSS.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

The first text or image appears after 8.4 s on a phone. Good is under 1.8 s.

Your largest element takes 18.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “ХОМЕОПАТИЯ ЗА ОЧИБЪРЗО И ЕФИКАСТНО Д…”. Most of its time is resource load delay (11.3 s).

Visually, the page fills in at 22.2 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 18.9 s. Good is under 3.8 s.

Scripts block taps and scrolling for 302 ms in total while the page loads. Good is under 200 ms.

1 image have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 4.3 MB in 55 requests on a phone: images 1.6 MB (10), scripts 1.3 MB (18) and stylesheets 1.2 MB (16). Under 2 MB keeps phones on slow connections fast.

5 images (454 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 1.22 g of CO₂e: 146.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

29 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

7 links inside paragraphs rely on colour alone to stand out.

7 tap targets are too small or too close together to hit reliably with a finger.

Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 26 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

11 visible links have no text or label, so screen readers cannot say where they go.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Headings skip levels (h1 → h4, h1 → h4 and h1 → h3), which makes the page harder to scan with a screen reader.

There are 4 <h1> headlines (“Продукти”, “услуги” and “информация”). One clear main headline is easier for people and search engines.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 56 pages on mmpharma.bg and 9 external pages.

There is no https://www.mmpharma.bg/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://www.mmpharma.bg/similasan-produkts has no meta description, so Google writes the search snippet from whatever text it finds.

https://www.mmpharma.bg/strained-and-tired-eyes-doctor-vasilka-yurukova-md has no <h1> headline, so visitors and search engines get no clear main topic.

https://www.mmpharma.bg/similasan-produkts, https://www.mmpharma.bg/similasan-history, https://www.mmpharma.bg/similasan-pink-eye-drops-simptomps-treatment-prevention-homeopathy, https://www.mmpharma.bg/similasan-itchy-eye-drops-allergic-conjunctivitis-hay-fever-simptomps-treatment-prevention-homeopathy, https://www.mmpharma.bg/allergic-conjunctivitis-hay-fever-simptomps-treatment-prevention-homeopathy and https://www.mmpharma.bg/allergic-conjunctivitis-hay-fever-simptoms-and-treatment and 2 others took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

12 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Mixed Content: The page at 'https://www.mmpharma.bg/' was loaded over HTTPS, but requested an insecure favicon 'http://…”.

Chrome logged issues while loading the page (“Mixed content”).

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

The homepage has only about 139 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 6 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.