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mobelindia.com website review

Visit site (opens in a new tab)Reviewed 18 October 202636 issues · 91 checks

This review found 36 issues worth fixing on mobelindia.com, 14 of them high impact, across 91 checks. The most urgent: page weight: 16.4 MB in 208 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.8 sApr 25Oct 101.9 s
Show as table
DateReal-visitor load time (LCP)
Apr 25, 20262.1 s
May 2, 20262.1 s
May 9, 20262.0 s
May 16, 20262.0 s
May 23, 20262.0 s
May 30, 20262.1 s
Jun 6, 20262.1 s
Jun 13, 20262.1 s
Jun 20, 20262.1 s
Jun 27, 20262.0 s
Jul 4, 20262.0 s
Jul 11, 20262.0 s
Jul 18, 20262.0 s
Jul 25, 20262.0 s
Aug 1, 20262.0 s
Aug 8, 20262.0 s
Aug 15, 20262.0 s
Aug 22, 20262.0 s
Aug 29, 20262.0 s
Sep 5, 20262.0 s
Sep 12, 20261.9 s
Sep 19, 20261.9 s
Sep 26, 20261.8 s
Oct 3, 20261.9 s
Oct 10, 20261.9 s
Real-visitor tap response (INP)75th percentile, phones
136 ms116 msApr 25Oct 10134 ms
Show as table
DateReal-visitor tap response (INP)
Apr 25, 2026127 ms
May 2, 2026129 ms
May 9, 2026128 ms
May 16, 2026128 ms
May 23, 2026122 ms
May 30, 2026119 ms
Jun 6, 2026120 ms
Jun 13, 2026119 ms
Jun 20, 2026120 ms
Jun 27, 2026122 ms
Jul 4, 2026123 ms
Jul 11, 2026124 ms
Jul 18, 2026123 ms
Jul 25, 2026129 ms
Aug 1, 2026128 ms
Aug 8, 2026125 ms
Aug 15, 2026122 ms
Aug 22, 2026118 ms
Aug 29, 2026120 ms
Sep 5, 2026119 ms
Sep 12, 2026119 ms
Sep 19, 2026121 ms
Sep 26, 2026123 ms
Oct 3, 2026129 ms
Oct 10, 2026134 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mobelindia.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mobelindia.com at 0.4 s0.4 s
  2. mobelindia.com at 0.8 s0.8 s
  3. mobelindia.com at 1.1 s1.1 s
  4. mobelindia.com at 1.5 s1.5 s
  5. mobelindia.com at 1.9 s1.9 s
  6. mobelindia.com at 2.3 s2.3 s
  7. mobelindia.com at 2.6 s2.6 s
  8. mobelindia.com at 3.0 s3.0 s

Speed

10 to fix52
  • Reduce unused JavaScript

    1.4 s · 324 KiB

    About 324 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Render-blocking requests

    1.2 s

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.

  • Mobile performance score: 52

    52/100

    Your mobile performance score is 52 (desktop: 45). Pages that score under 90 lose visitors before the first paint.

  • Improve image delivery

    150 ms · 777 KiB

    20 images could be 777 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    600 ms · 184 KiB

    About 184 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, amaicdn.com and Shopify and others), adding 3.8 MB and 393 ms of main-thread time.

  • Shopify adds 31 ms

    31 ms

    Shopify costs a phone 31 ms of main-thread work and 3.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.5 s

    A phone's processor spends 3.5 s on main-thread work while loading, 951 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Google Tag Manager adds 276 ms

    276 ms

    Google Tag Manager costs a phone 276 ms of main-thread work and 310 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,578 HTML elements

    The page has 2,578 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 10 long tasks on the main thread

    10 long tasks block the main thread while loading, the longest for 145 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    82 KiB

    5 files are served with short cache lifetimes, so returning visitors download them again (82 KiB).

  • Legacy JavaScript

    26 KiB

    Polyfills for old browsers add 26 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.56

    0.56

    For real visitors the layout shifts by 0.56 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 12.9 s

    12.9 s

    Your largest element takes 12.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • First Contentful Paint: 5.9 s

    5.9 s

    The first text or image appears after 5.9 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 13.1 s

    13.1 s

    The page becomes fully interactive after 13.1 s. Good is under 3.8 s.

  • Speed Index: 7.3 s

    7.3 s

    Visually, the page fills in at 7.3 s (Speed Index). Good is under 3.4 s.

  • 19 images without width and height

    19 images have no width and height attributes, so the layout jumps as each one loads.

  • Total Blocking Time: 247 ms

    247 ms

    Scripts block taps and scrolling for 247 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' tap response (inp) went from 127 ms to 134 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 137 ms

    137 ms

    Real visitors wait 137 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 756 ms

    756 ms

    Real visitors wait 756 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 2.1 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.075

    0.075

    The layout barely moves while loading (CLS 0.075, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 16.4 MB in 208 requests

    16.4 MB

    Your homepage downloads 16.4 MB in 208 requests on a phone: media 13.2 MB (1), images 1.0 MB (27) and scripts 915 KiB (53). Under 2 MB keeps phones on slow connections fast.

  • 7 images far larger than shown

    318 KiB

    7 images are downloaded at several times the size a phone draws them, for example Untitled_design_6_995bc8b8-80bf-4940-81b7-bb6dcc902178.jpg at 1,000 px wide, shown at 70 px. Resized copies would save about 318 KiB.

  • 5 images in older formats

    5 images (241 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (126 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 4.7 g of CO₂ per visit

    4.66 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.66 g of CO₂e: 558.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

12 to fixGoogle 7085
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Hidden but focusable

    87 elements hidden from screen readers can still receive keyboard focus.

  • 39 text elements with low contrast

    39 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • 16 images without alt text

    16 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (48 elements)

    All page content should be contained by landmarks: 48 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 78 links without text

    78 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 11 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 92100
  • 324 internal links, 11 external

    The homepage links to 324 pages on mobelindia.com and 11 external pages.

8 checks passed
  • Meta description: 158 characters

    Your meta description is 158 characters: “Choose from our handcrafted range of furniture in India consisting of storage beds, cabinets, dining sets, coffee table…”.

  • One H1 headline

    Your main headline reads: “MoBEL Furniture”.

  • Title: 38 characters

    Your title is a healthy 38 characters: “Buy Furniture Online - Mobel Furniture”.

  • Canonical URL set

    The canonical URL is https://www.mobelhomestore.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.mobelhomestore.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,473 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.mobelhomestore.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 195 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 17 small tap targets

    17 of 70 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,031 words of copy

    The homepage carries about 1,031 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “RETURN TO SHOP” and “Login / Register”.

  • 5 calls to action

    The homepage has 5 calls to action, for example “UW-E-8012 (KENNY) BOOK CABINET”, “Subscribe” and “Contact Us”.

  • 2 short forms

    2 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 82 testimonial or review blocks and “Over 50,000 happy customers”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 20 other companies contacted

    Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mobelindia.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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