modernsalonservices.com website review

15 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.7 s.

A phone's processor spends 4.2 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Shopify, Unpkg and Klaviyo and others), adding 1.6 MB and 776 ms of main-thread time.

About 629 KiB of JavaScript is downloaded but never used on this page.

Shopify costs a phone 484 ms of main-thread work and 838 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 2,922 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Unpkg costs a phone 189 ms of main-thread work and 593 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

9 long tasks block the main thread while loading, the longest for 170 ms. During a long task the page ignores taps.

5 images could be 102 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

35 KiB could be saved by minifying JavaScript.

Polyfills for old browsers add 25 KiB JavaScript that modern phones do not need.

6 files are served with short cache lifetimes, so returning visitors download them again (14 KiB).

About 11 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 KiB could be saved by minifying CSS.

The page becomes fully interactive after 15.8 s. Good is under 3.8 s.

Visually, the page fills in at 7.7 s (Speed Index). Good is under 3.4 s.

Your largest element takes 3.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Modern Salon Services”. Most of its time is resource load delay (2.1 s).

Scripts block taps and scrolling for 356 ms in total while the page loads. Good is under 200 ms.

The first text or image appears after 2.1 s on a phone. Good is under 1.8 s.

The layout shifts by 0.102 while loading, so content jumps under the reader's thumb. Good is under 0.1.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 78 ms to 79 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 3.1 MB in 208 requests on a phone: scripts 1.6 MB (68), other files 837 KiB (97) and images 334 KiB (11). Under 2 MB keeps phones on slow connections fast.

MSSBannerM1_eeca70cc-d5e2-4154-9d4b-8fe7108f8f8e.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.89 g of CO₂e: 106.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 button has no accessible name, so screen readers announce just “button”.

All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Headings skip levels (h4 → h6, h4 → h6 and h3 → h6), which makes the page harder to scan with a screen reader.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your title is only 21 characters: “Modern Salon Services”. Between 30 and 65 characters leaves room to say what you do and for whom.

2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 221 pages on modernsalonservices.com and 11 external pages.

https://modernsalonservices.com/pages/about, https://modernsalonservices.com/collections/holiday, https://modernsalonservices.com/pages/shop-by-brand, https://modernsalonservices.com/collections/duomo-1, https://modernsalonservices.com/collections/loma and https://modernsalonservices.com/collections/olivia-garden and 4 others use the same meta description. A description written for each page earns more clicks.

We fetched 15 pages linked from your homepage (of 87 found) and read each the way a search engine does.

25 of 63 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

3 errors were logged to the browser console while the page loaded, for example “Customer is not defined”.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: 6 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 405 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 16 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.