morekad.com website review

About 560 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.3 s faster on a phone.

6 images could be 264 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.5 s faster on a phone.

Shopify costs a phone 1.0 s of main-thread work and 803 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Your mobile performance score is 48. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

A phone's processor spends 4.5 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

5 third-party services load with your homepage (Shopify, dripappsserver.com and uploadly-cdn.com and others), adding 1.2 MB and 1.6 s of main-thread time.

20 long tasks block the main thread while loading, the longest for 813 ms. During a long task the page ignores taps.

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

dripappsserver.com costs a phone 322 ms of main-thread work and 338 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

6 files are served with short cache lifetimes, so returning visitors download them again (344 KiB).

About 133 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 7.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Custom Photo Props”.

Scripts block taps and scrolling for 1.6 s in total while the page loads. Good is under 200 ms.

The page becomes fully interactive after 12.6 s. Good is under 3.8 s.

Visually, the page fills in at 4.0 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.4 MB in 171 requests on a phone: scripts 1.2 MB (71), other files 642 KiB (70) and images 344 KiB (7). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.68 g of CO₂e: 81.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Alternative text of images should not be repeated as text: 5 elements on the page fail this check, rated minor by axe-core.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 25 characters: “KAD Customs and Wholesale”. Between 30 and 65 characters leaves room to say what you do and for whom.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

Your <h1> is empty.

The homepage links to 23 pages on morekad.com and 1 external page.

https://www.morekad.com/pages/contact, https://www.morekad.com/collections/photo-props, https://www.morekad.com/collections/acrylic-ornaments, https://www.morekad.com/collections/custom-charms, https://www.morekad.com/collections/vinyl-sticker-decals and https://www.morekad.com/collections/acrylic-stencils and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.morekad.com/pages/contact and https://www.morekad.com/policies/contact-information have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 10 pages linked from your homepage and read each the way a search engine does.

7 of 18 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

4 errors were logged to the browser console while the page loaded, for example “Refused to execute script from 'https://app.dripappsserver.com/shopify/script/builder-button?shop=023fdf-27.myshopify.c…”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 44 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 7 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.