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morrisoncohen.com website review

Visit site (opens in a new tab)Reviewed 31 October 202635 issues · 81 checks

This review found 35 issues worth fixing on morrisoncohen.com, 10 of them high impact, across 81 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.9 s775 msMay 9Oct 241.4 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.4 s
May 16, 20261.2 s
May 23, 20261.1 s
May 30, 20261.1 s
Jun 6, 2026900 ms
Jun 13, 20261.1 s
Jun 20, 20261.4 s
Jun 27, 20261.2 s
Jul 4, 20261.5 s
Jul 11, 20261.4 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.1 s
Aug 8, 20261.0 s
Aug 15, 2026991 ms
Aug 22, 2026993 ms
Aug 29, 20261.1 s
Sep 5, 20261.2 s
Sep 12, 20261.2 s
Sep 19, 20261.4 s
Sep 26, 20261.6 s
Oct 3, 20261.7 s
Oct 10, 20261.7 s
Oct 17, 20261.4 s
Oct 24, 20261.4 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of morrisoncohen.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. morrisoncohen.com at 0.4 s0.4 s
  2. morrisoncohen.com at 0.8 s0.8 s
  3. morrisoncohen.com at 1.1 s1.1 s
  4. morrisoncohen.com at 1.5 s1.5 s
  5. morrisoncohen.com at 1.9 s1.9 s
  6. morrisoncohen.com at 2.3 s2.3 s
  7. morrisoncohen.com at 2.6 s2.6 s
  8. morrisoncohen.com at 3.0 s3.0 s

Speed

8 to fix65
  • Use efficient cache lifetimes

    4.2 s · 2.2 MB

    15 files are served with short cache lifetimes, so returning visitors download them again (2.2 MB).

  • Reduce unused JavaScript

    1.1 s · 160 KiB

    About 160 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.

  • Render-blocking requests

    1.0 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.

  • Mobile performance score: 65

    65/100

    Your mobile performance score is 65. Pages that score under 90 lose visitors before the first paint.

  • Improve image delivery

    859 KiB

    8 images could be 859 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 4 third-party services on the page

    4 third-party services load with your homepage (Google Tag Manager, Adobe TypeKit and Amazon Web Services and others), adding 2.5 MB and 116 ms of main-thread time.

  • Reduce unused CSS

    300 ms · 14 KiB

    About 14 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Amazon Web Services adds 0 ms

    0 ms

    Amazon Web Services costs a phone 0 ms of main-thread work and 2.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 73 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 0.4 s

    A phone's processor spends 0.4 s on main-thread work while loading, 210 ms of it running JavaScript. That is comfortably low.

  • Server response: 15 ms

    15 ms

    Your server sent the HTML in 15 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 13.2 s

    13.2 s

    Your largest element takes 13.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Morrison Cohen is devoted to our people, our clients and ou…”.

  • Time to Interactive: 13.5 s

    13.5 s

    The page becomes fully interactive after 13.5 s. Good is under 3.8 s.

  • Speed Index: 7.0 s

    7.0 s

    Visually, the page fills in at 7.0 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 595 ms

    595 ms

    Real visitors wait 595 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 17 ms

    17 ms

    Scripts block the page for only 17 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix85
  • Page weight: 2.7 MB in 44 requests

    2.7 MB

    Your homepage downloads 2.7 MB in 44 requests on a phone: images 2.2 MB (16), scripts 327 KiB (3) and fonts 68 KiB (5). Under 2 MB keeps phones on slow connections fast.

  • About 0.8 g of CO₂ per visit

    0.76 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.76 g of CO₂e: 91.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8388
  • 7 tap targets too small

    7 tap targets are too small or too close together to hit reliably with a finger.

  • Positive tabindex

    1 element has a tabindex above 0, which scrambles the keyboard order.

  • 6 images without alt text

    6 images have no alt text, which hurts accessibility and image search.

  • Banner landmark should not be contained in another landmark (1 element)

    Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

1 checks passed
  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 7575
  • Title is short (25 characters)

    Your title is only 25 characters: “Morrison Cohen LLP | Home”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Meta description is long (178 characters)

    Your meta description is 178 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 13 links with vague text

    13 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 4 links crawlers can't follow

    4 links have no real href, so search engines can't follow them.

  • 102 internal links, 1 external

    The homepage links to 102 pages on morrisoncohen.com and 1 external page.

4 checks passed
  • One H1 headline

    Your main headline reads: “Morrison Cohen is devoted to our people, our clients and our community.”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.morrisoncohen.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.morrisoncohen.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (800 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 2 pages share a title

    https://www.morrisoncohen.com/why-choose-morrison-cohen and https://www.morrisoncohen.com/who-we-are all use the title “About Our New York Full Service Law Firm | Morrison Cohen”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://www.morrisoncohen.com/why-choose-morrison-cohen and https://www.morrisoncohen.com/who-we-are use the same meta description. A description written for each page earns more clicks.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 44 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 6 small tap targets

    6 of 7 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix83
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 576 words of copy

    The homepage carries about 576 words of visible text.

5 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 9 testimonial or review blocks, 1 customer or partner logo and 5 trust badges.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 5 other companies contacted

    Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at morrisoncohen.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

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Analytics
Google Analytics
Hosting
Imperva

Upkeep, stack, hiring and company data from programmable.info

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