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nawhals.com website review

Visit site (opens in a new tab)Reviewed 8 November 202636 issues · 77 checks

This review found 36 issues worth fixing on nawhals.com, 9 of them high impact, across 77 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.2 sMay 16Oct 311.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.3 s
May 23, 20261.3 s
May 30, 20261.3 s
Jun 6, 20261.3 s
Jun 13, 20261.4 s
Jun 20, 20261.5 s
Jun 27, 20261.6 s
Jul 4, 20261.7 s
Jul 11, 20261.6 s
Jul 18, 20261.6 s
Jul 25, 20261.5 s
Aug 1, 20261.5 s
Aug 8, 20261.4 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.3 s
Sep 5, 20261.3 s
Sep 12, 20261.3 s
Sep 19, 20261.4 s
Sep 26, 20261.4 s
Oct 3, 20261.4 s
Oct 10, 20261.4 s
Oct 17, 20261.4 s
Oct 24, 20261.3 s
Oct 31, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
159 ms125 msMay 16Oct 31154 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026129 ms
May 23, 2026132 ms
May 30, 2026133 ms
Jun 6, 2026134 ms
Jun 13, 2026135 ms
Jun 20, 2026137 ms
Jun 27, 2026143 ms
Jul 4, 2026146 ms
Jul 11, 2026147 ms
Jul 18, 2026146 ms
Jul 25, 2026146 ms
Aug 1, 2026150 ms
Aug 8, 2026149 ms
Aug 15, 2026151 ms
Aug 22, 2026153 ms
Aug 29, 2026155 ms
Sep 5, 2026155 ms
Sep 12, 2026154 ms
Sep 19, 2026151 ms
Sep 26, 2026144 ms
Oct 3, 2026143 ms
Oct 10, 2026145 ms
Oct 17, 2026150 ms
Oct 24, 2026154 ms
Oct 31, 2026154 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nawhals.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nawhals.com at 0.4 s0.4 s
  2. nawhals.com at 0.8 s0.8 s
  3. nawhals.com at 1.1 s1.1 s
  4. nawhals.com at 1.5 s1.5 s
  5. nawhals.com at 1.9 s1.9 s
  6. nawhals.com at 2.3 s2.3 s
  7. nawhals.com at 2.6 s2.6 s
  8. nawhals.com at 3.0 s3.0 s

Speed

8 to fix66
  • Improve image delivery

    1.1 s · 597 KiB

    11 images could be 597 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.

  • Render-blocking requests

    1.5 s

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

  • Mobile performance score: 66

    66/100

    Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Facebook, Shopify and nfcube.com and others), adding 1.1 MB and 384 ms of main-thread time.

  • Use efficient cache lifetimes

    50 ms · 289 KiB

    15 files are served with short cache lifetimes, so returning visitors download them again (289 KiB).

  • Main-thread work: 2.7 s

    A phone's processor spends 2.7 s on main-thread work while loading, 791 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Shopify adds 135 ms

    135 ms

    Shopify costs a phone 135 ms of main-thread work and 536 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,828 HTML elements

    The page has 1,828 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused JavaScript

    150 ms · 208 KiB

    About 208 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    150 ms · 52 KiB

    About 52 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 166 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    13 KiB

    Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 15 ms

    15 ms

    Your server sent the HTML in 15 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 9.1 s

    9.1 s

    Your largest element takes 9.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Mix & Match Original / Spicy”.

  • Time to Interactive: 12.7 s

    12.7 s

    The page becomes fully interactive after 12.7 s. Good is under 3.8 s.

  • Speed Index: 5.5 s

    5.5 s

    Visually, the page fills in at 5.5 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.8 s

    2.8 s

    The first text or image appears after 2.8 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 18% slower for real visitors

    +18%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 129 ms to 154 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 155 ms

    155 ms

    Real visitors wait 155 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 454 ms

    454 ms

    Real visitors wait 454 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 88 ms

    88 ms

    Scripts block the page for only 88 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.003

    0.003

    The layout barely moves while loading (CLS 0.003, good is under 0.1).

Images and page weight

4 to fix53
  • 1 image over 500 KB

    mms-story-decor.webp weighs 706 KiB. On a phone connection a single image that size takes seconds.

  • Page weight: 3.7 MB in 314 requests

    3.7 MB

    Your homepage downloads 3.7 MB in 314 requests on a phone: images 1.3 MB (24), scripts 1,006 KiB (125) and other files 843 KiB (133). Under 2 MB keeps phones on slow connections fast.

  • 3 images in older formats

    3 images (1.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • An image on the first screen is lazy-loaded

    mobile_EN_spicy_bbq.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.1 g of CO₂ per visit

    1.05 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.05 g of CO₂e: 126.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9495
  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • 2 images without alt text

    2 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (10 elements)

    All page content should be contained by landmarks: 10 elements on the page fail this check, rated moderate by axe-core.

  • 9 links without text

    9 visible links have no text or label, so screen readers cannot say where they go.

1 checks passed
  • 54 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10096
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 57 internal links, 12 external

    The homepage links to 57 pages on nawhals.com and 12 external pages.

7 checks passed
  • Meta description: 147 characters

    Your meta description is 147 characters: “Les sauces Nawhal's, c'est avant tout une histoire de cœur, une rencontre entre deux âmes sœurs unies et réunies par l'…”.

  • One H1 headline

    Your main headline reads: “Nawhal's Sauces Nawhal's Sauces”.

  • Title: 33 characters

    Your title is a healthy 33 characters: “Nawhal's sauces – Nawhal's Sauces”.

  • Canonical URL set

    The canonical URL is https://nawhals.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://nawhals.com/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://nawhals.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

7 to fix55
  • 1 page without a title

    https://nawhals.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 4 linked pages hidden from search

    https://nawhals.com/customer_authentication/redirect, https://nawhals.com/products/pack-soiree-kebab-1, https://nawhals.com/products/pack-soiree-burger-1 and https://nawhals.com/products/pack-soiree-tacos-1 are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 2 pages share a title

    https://nawhals.com/products/spicy-barbecue-sauce and https://nawhals.com/fr/products/spicy-barbecue-sauce all use the title “SPICY BARBECUE SAUCE – Nawhal's Sauces”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 6 pages without a meta description

    https://nawhals.com/blogs/news, https://nawhals.com/pages/contact, https://nawhals.com/customer_authentication/redirect, https://nawhals.com/policies/shipping-policy, https://nawhals.com/products/mix-match-algerienne-barbecue and https://nawhals.com/products/mix-match-algerienne-spicy-bbq have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://nawhals.com/products/spicy-barbecue-sauce and https://nawhals.com/fr/products/spicy-barbecue-sauce use the same meta description. A description written for each page earns more clicks.

  • 2 links to non-canonical URLs

    Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://nawhals.com/fr/products/spicy-barbecue-sauce, whose canonical is https://nawhals.com/products/spicy-barbecue-sauce. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 3 pages without an H1

    https://nawhals.com/pages/who-we-are, https://nawhals.com/pages/contact and https://nawhals.com/customer_authentication/redirect have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

2 to fixGoogle 9287
  • 8 small tap targets

    8 of 16 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Refused to apply style from 'https://nawhals.com/cdn/shop/t/163/assets/tiny.content.min.css?v=11732' because its MIME t…”.

  • Requests the notification permission on page load

    Requests the notification permission on page load.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix64
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 16 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 109 words

    The homepage has only about 109 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • 8 calls to action

    The homepage has 8 calls to action, for example “GET IN TOUCH”, “Add to my order” and “Try the new heat”.

  • 8 short forms

    8 short forms (3 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Meta Pixel.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 14 cookies set on arrival

    14

    Opening the homepage sets 14 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 29 other companies contacted

    Loading the homepage contacts 29 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nawhals.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Inbox · Tolstoy · Pushowl · Pdf Invoice Customizer · nfcube.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Tailwind CSS
E-commerce
Shopify
Hosting
Shopify

Company

Founded
2003
Headquarters
Belgium

Upkeep, stack, hiring and company data from programmable.info

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This review found 36 issues on nawhals.com, including 12 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
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  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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