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optumcare.com website review

Visit site (opens in a new tab)Reviewed 3 November 202632 issues · 79 checks

This review found 32 issues worth fixing on optumcare.com, 11 of them high impact, across 79 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.5 s1.5 sMay 16Oct 311.6 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.4 s
May 23, 20262.3 s
May 30, 20262.2 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.0 s
Jul 11, 20261.8 s
Jul 18, 20261.6 s
Jul 25, 20261.6 s
Aug 1, 20261.6 s
Aug 8, 20261.7 s
Aug 15, 20261.8 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.7 s
Sep 12, 20261.7 s
Sep 19, 20261.7 s
Sep 26, 20261.7 s
Oct 3, 20261.7 s
Oct 10, 20261.7 s
Oct 17, 20261.7 s
Oct 24, 20261.7 s
Oct 31, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
252 ms201 msMay 16Oct 31210 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026231 ms
May 23, 2026237 ms
May 30, 2026244 ms
Jun 6, 2026246 ms
Jun 13, 2026246 ms
Jun 20, 2026246 ms
Jun 27, 2026243 ms
Jul 4, 2026235 ms
Jul 11, 2026225 ms
Jul 18, 2026221 ms
Jul 25, 2026220 ms
Aug 1, 2026220 ms
Aug 8, 2026220 ms
Aug 15, 2026217 ms
Aug 22, 2026215 ms
Aug 29, 2026214 ms
Sep 5, 2026213 ms
Sep 12, 2026213 ms
Sep 19, 2026213 ms
Sep 26, 2026212 ms
Oct 3, 2026210 ms
Oct 10, 2026209 ms
Oct 17, 2026207 ms
Oct 24, 2026208 ms
Oct 31, 2026210 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of optumcare.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. optumcare.com at 0.4 s0.4 s
  2. optumcare.com at 0.8 s0.8 s
  3. optumcare.com at 1.2 s1.2 s
  4. optumcare.com at 1.6 s1.6 s
  5. optumcare.com at 1.9 s1.9 s
  6. optumcare.com at 2.3 s2.3 s
  7. optumcare.com at 2.7 s2.7 s
  8. optumcare.com at 3.1 s3.1 s

Speed

9 to fix46
  • Reduce unused JavaScript

    2.4 s · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.4 s faster on a phone.

  • Use efficient cache lifetimes

    1.1 s · 943 KiB

    42 files are served with short cache lifetimes, so returning visitors download them again (943 KiB).

  • Reduce unused CSS

    1.2 s · 348 KiB

    About 348 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Render-blocking requests

    1.3 s

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 1.3 s.

  • Mobile performance score: 46

    46/100

    Your mobile performance score is 46. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 1.0 s. During a long task the page ignores taps.

  • 8 third-party services on the page

    8 third-party services load with your homepage (gbqofs.com, Adobe Tag Manager and datadoghq-browser-agent.com and others), adding 879 KiB and 570 ms of main-thread time.

  • Main-thread work: 3.9 s

    A phone's processor spends 3.9 s on main-thread work while loading, 2.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,747 HTML elements

    The page has 1,747 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    150 ms · 175 KiB

    6 images could be 175 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Minify CSS

    140 ms · 2 KiB

    2 KiB could be saved by minifying CSS.

  • Legacy JavaScript

    50 ms · 33 KiB

    Polyfills for old browsers add 33 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 12.1 s

    12.1 s

    Your largest element takes 12.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 31.0 s

    31.0 s

    The page becomes fully interactive after 31.0 s. Good is under 3.8 s.

  • Total Blocking Time: 1.2 s

    1.2 s

    Scripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.

  • Real-user INP: 231 ms

    231 ms

    Real visitors wait 231 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Speed Index: 5.5 s

    5.5 s

    Visually, the page fills in at 5.5 s (Speed Index). Good is under 3.4 s.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

8 checks passed
  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.6 s

    0.6 s

    Real visitors see the first content after 0.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 215 ms

    215 ms

    Real visitors wait 215 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 11% faster for real visitors

    -11%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 231 ms to 210 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 29% faster for real visitors

    -29%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.004

    0.004

    The layout barely moves while loading (CLS 0.004, good is under 0.1).

  • First Contentful Paint: 0.9 s

    0.9 s

    The first text or image appears after 0.9 s, inside the 1.8 s “good” threshold.

Images and page weight

1 to fix70
  • Page weight: 5.1 MB in 166 requests

    5.1 MB

    Your homepage downloads 5.1 MB in 166 requests on a phone: scripts 2.6 MB (65), other files 1.4 MB (65) and images 599 KiB (24). Under 2 MB keeps phones on slow connections fast.

  • 2 images in older formats

    2 images (245 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images below the first screen load straight away

    3 images further down the page (85 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.4 g of CO₂ per visit

    1.44 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.44 g of CO₂e: 173.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

Google 100100
2 checks passed
  • Every image has alt text

    All 23 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 0 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8590
  • Structured data has 2 problems

    Structured data found (VideoObject) but with 2 problems, for example “VideoObject: contentUrl is not an absolute URL ("https://www.optum.com/content/dam/optum-dam/resources/videos/consumers/…”.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 3 links crawlers can't follow

    3 links have no real href, so search engines can't follow them.

  • 3 links with vague text

    3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 110 internal links, 20 external

    The homepage links to 110 pages on optumcare.com and 20 external pages.

7 checks passed
  • Meta description: 108 characters

    Your meta description is 108 characters: “Optum offers a wide range of health care services nationally. Learn more about the types of care we provide.”.

  • One H1 headline

    Your main headline reads: “Discover quality health care for a healthier you”.

  • Title: 56 characters

    Your title is a healthy 56 characters: “Discover Quality Health Care for a Healthier You | Optum”.

  • Canonical URL set

    The canonical URL is https://www.optum.com/en/care.html.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.optum.com/en/site-map.sitemap-index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,715 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.optum.com/llms.txt (5 KiB, 21 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix85
  • 1 page without a meta description

    https://www.optum.com/en/care/locations.html has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.optum.com/en/care/locations.html, whose canonical is https://www.optum.com/en/care/find-doctor.html. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 3 pages without an H1

    https://www.optum.com/en/care/locations.html, https://www.optum.com/en/health-articles.html/health-conditions/understanding-coughs-types-causes-treatments and https://www.optum.com/en/health-articles.html have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 54 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 6985
  • 4 small tap targets

    4 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 third-party cookies

    3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Requests the geolocation permission on page load

    Requests the geolocation permission on page load.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 823 words of copy

    The homepage carries about 823 words of visible text.

1 checks passed
  • 6 calls to action

    The homepage has 6 calls to action, for example “Learn more”, “Request an appointment” and “Contact us”.

Privacy and tracking

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 19 other companies contacted

    Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at optumcare.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

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