orebaugh.org website review

5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.

Your mobile performance score is 84. Pages that score under 90 lose visitors before the first paint.

About 138 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

4 third-party services load with your homepage (Squarespace, sqspcdn.com and Adobe TypeKit and others), adding 1.7 MB and 671 ms of main-thread time.

Squarespace costs a phone 558 ms of main-thread work and 920 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 641 KiB of JavaScript is downloaded but never used on this page.

5 long tasks block the main thread while loading, the longest for 285 ms. During a long task the page ignores taps.

sqspcdn.com costs a phone 108 ms of main-thread work and 405 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 146 KiB JavaScript that modern phones do not need.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

3 images could be 23 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 10.5 s. Good is under 3.8 s.

Visually, the page fills in at 5.4 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

Your largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “I'm a product and design executive with 18 years building B…”. Most of its time is element render delay (1.3 s).

Scripts block taps and scrolling for 206 ms in total while the page loads. Good is under 200 ms.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

By the Sustainable Web Design model, a visit to your homepage emits about 0.51 g of CO₂e: 61.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 elements hidden from screen readers can still receive keyboard focus.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

Alternative text of images should not be repeated as text: 6 elements on the page fail this check, rated minor by axe-core.

Your robots.txt disallows the whole site for every crawler, so search engines are told to stay out.

No meta description, so Google writes its own snippet from whatever text it finds.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Google's crawler is blocked from indexing this page.

Your title is only 14 characters: “Chris Orebaugh”. Between 30 and 65 characters leaves room to say what you do and for whom.

No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 27 pages on orebaugh.org and 8 external pages.

Your robots.txt shuts out ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://orebaugh.org/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers.

https://orebaugh.org/worktango-coach, https://orebaugh.org/worktango-constellation and https://orebaugh.org/worktango-recognition-intelligence are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

https://orebaugh.org/worktango and https://orebaugh.org/home/worktango all use the title “WorkTango — Chris Orebaugh”. Search engines can't tell which page to show for a search, so each competes with the others.

https://orebaugh.org/speaking, https://orebaugh.org/writing, https://orebaugh.org/worktango, https://orebaugh.org/worktango-coach, https://orebaugh.org/worktango-constellation and https://orebaugh.org/worktango-white-paper and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

Your homepage links to 1 page by a URL that isn't its canonical one, for example https://orebaugh.org/worktango, whose canonical is https://orebaugh.org/home/worktango. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

https://orebaugh.org/speaking, https://orebaugh.org/writing, https://orebaugh.org/worktango-white-paper and https://orebaugh.org/worktango-design-system have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 14 pages linked from your homepage and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://static1.squarespace.com/static/versioned-site-css/646a02ff07a693620bc30d61/28/5c5a…”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

The homepage has only about 108 words of visible text; thin pages give Google and first-time buyers little to go on.

There is no form on the homepage, so every lead has to click through to another page first.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Opening the homepage sets 3 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.