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payjoy.com website review
Visit site (opens in a new tab)Reviewed 27 October 202637 issues · 85 checks
This review found 37 issues worth fixing on payjoy.com, 18 of them high impact, across 85 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
Read the full growth playbook for PayJoy
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
67DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.7 s |
| May 16, 2026 | 2.7 s |
| May 23, 2026 | 2.8 s |
| May 30, 2026 | 2.8 s |
| Jun 6, 2026 | 2.9 s |
| Jun 13, 2026 | 2.9 s |
| Jun 20, 2026 | 2.7 s |
| Jun 27, 2026 | 2.5 s |
| Jul 4, 2026 | 2.4 s |
| Jul 11, 2026 | 2.3 s |
| Jul 18, 2026 | 2.3 s |
| Jul 25, 2026 | 2.4 s |
| Aug 1, 2026 | 2.5 s |
| Aug 8, 2026 | 2.5 s |
| Aug 15, 2026 | 2.5 s |
| Aug 22, 2026 | 2.5 s |
| Aug 29, 2026 | 2.6 s |
| Sep 5, 2026 | 2.6 s |
| Sep 12, 2026 | 2.6 s |
| Sep 19, 2026 | 2.6 s |
| Sep 26, 2026 | 2.6 s |
| Oct 3, 2026 | 2.7 s |
| Oct 10, 2026 | 2.6 s |
| Oct 17, 2026 | 2.7 s |
| Oct 24, 2026 | 2.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 350 ms |
| May 16, 2026 | 365 ms |
| May 23, 2026 | 384 ms |
| May 30, 2026 | 387 ms |
| Jun 6, 2026 | 376 ms |
| Jun 13, 2026 | 360 ms |
| Jun 20, 2026 | 340 ms |
| Jun 27, 2026 | 319 ms |
| Jul 4, 2026 | 306 ms |
| Jul 11, 2026 | 296 ms |
| Jul 18, 2026 | 290 ms |
| Jul 25, 2026 | 287 ms |
| Aug 1, 2026 | 284 ms |
| Aug 8, 2026 | 281 ms |
| Aug 15, 2026 | 282 ms |
| Aug 22, 2026 | 284 ms |
| Aug 29, 2026 | 286 ms |
| Sep 5, 2026 | 289 ms |
| Sep 12, 2026 | 294 ms |
| Sep 19, 2026 | 302 ms |
| Sep 26, 2026 | 313 ms |
| Oct 3, 2026 | 324 ms |
| Oct 10, 2026 | 330 ms |
| Oct 17, 2026 | 338 ms |
| Oct 24, 2026 | 341 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
3.4 s1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 3.4 s.
YouTube adds 1.9 s
1.9 sYouTube costs a phone 1.9 s of main-thread work and 5.9 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
1.2 s · 576 KiB55 files are served with short cache lifetimes, so returning visitors download them again (576 KiB).
Improve image delivery
1.1 s · 179 KiB7 images could be 179 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 27
27/100Your mobile performance score is 27 (desktop: 42). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 9.9 s
A phone's processor spends 9.9 s on main-thread work while loading, 6.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (YouTube, Google Tag Manager and Embedly and others), adding 9.5 MB and 3.9 s of main-thread time.
Reduce unused JavaScript
750 ms · 3.5 MBAbout 3.5 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.
Google Tag Manager adds 906 ms
906 msGoogle Tag Manager costs a phone 906 ms of main-thread work and 866 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Embedly adds 352 ms
352 msEmbedly costs a phone 352 ms of main-thread work and 912 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 377 ms. During a long task the page ignores taps.
website-files.com adds 142 ms
142 mswebsite-files.com costs a phone 142 ms of main-thread work and 1.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
osano.com adds 272 ms
272 msosano.com costs a phone 272 ms of main-thread work and 85 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 185 KiBAbout 185 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Document request latency
94 KiBThe HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.
Legacy JavaScript
41 KiBPolyfills for old browsers add 41 KiB JavaScript that modern phones do not need.
Duplicated JavaScript
8 KiB8 KiB JavaScript is shipped twice across bundles.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 49 ms
49 msYour server sent the HTML in 49 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 10.3 s
10.3 sYour largest element takes 10.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 15.4 s
15.4 sVisually, the page fills in at 15.4 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 62.5 s
62.5 sThe page becomes fully interactive after 62.5 s. Good is under 3.8 s.
First Contentful Paint: 6.4 s
6.4 sThe first text or image appears after 6.4 s on a phone. Good is under 1.8 s.
Total Blocking Time: 2.3 s
2.3 sScripts block taps and scrolling for 2.3 s in total while the page loads. Good is under 200 ms.
Real-user LCP: 3.0 s
3.0 sReal visitors wait 3.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 343 ms
343 msReal visitors wait 343 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.9 s
2.9 sReal visitors see the first content after 2.9 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.5 s
1.5 sReal visitors wait 1.5 s for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) held steady for real visitors
-5%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 350 ms to 341 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 10.6 MB in 254 requests
10.6 MBYour homepage downloads 10.6 MB in 254 requests on a phone: scripts 7.3 MB (111), HTML 1.4 MB (19) and fonts 788 KiB (11). Under 2 MB keeps phones on slow connections fast.
About 3.0 g of CO₂ per visit
3.00 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.00 g of CO₂e: 359.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
ARIA tab nodes must have an accessible name (5 elements)
ARIA tab nodes must have an accessible name: 5 elements on the page fail this check, rated serious by axe-core.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
11 links without text
11 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 30 images in the HTML carry an alt attribute.
45 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
57 internal links, 9 external
The homepage links to 57 pages on payjoy.com and 9 external pages.
8 checks passed
Meta description: 119 characters
Your meta description is 119 characters: “Looking for a phone or a cash loan? PayJoy gives you credit with few requirements and in minutes. No late fees charged.”.
One H1 headline
Your main headline reads: “Your financial access starts here”.
Title: 37 characters
Your title is a healthy 37 characters: “PayJoy - Finance for the next billion”.
Canonical URL set
The canonical URL is https://www.payjoy.com/.
Structured data in place
Structured data found: Corporation and FinancialProduct.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.payjoy.com/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.payjoy.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (732 words), so crawlers that don't run JavaScript still read it.
Other pages
6 pages share a title
/, https://www.payjoy.com/mx, https://www.payjoy.com/pe, https://www.payjoy.com/br, https://www.payjoy.com/pa and https://www.payjoy.com/ec all use the title “PayJoy - Finance for the next billion”. Search engines can't tell which page to show for a search, so each competes with the others.
5 pages share a meta description
https://www.payjoy.com/mx, https://www.payjoy.com/pe, https://www.payjoy.com/br, https://www.payjoy.com/pa and https://www.payjoy.com/ec use the same meta description. A description written for each page earns more clicks.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
5 third-party cookies
5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
3 small tap targets
3 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “$ is not defined”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Thin social proof
Social proof on the homepage: 6 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 358 words of copy
The homepage carries about 358 words of visible text.
2 checks passed
3 calls to action
The homepage has 3 calls to action, for example “Apply for credit”, “Get a Phone” and “Contact”.
Analytics in place
Analytics detected: Google Tag Manager and Hotjar.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Hotjar (measured from a US location before any click). A consent tool (Osano) is installed; check it blocks these until visitors agree where the law requires it.
7 cookies set on arrival
7Opening the homepage sets 7 cookies, 1 of them by other companies (measured from a US location before any click).
22 other companies contacted
Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Osano
A consent management tool (Osano) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at payjoy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- Webflow
- Analytics
- Google Tag Manager | Hotjar
- Hosting
- AWS
Hiring
- Hiring
- 90 open roles
- Teams
- Sales (28), Merchant Operations (10), Core Engineering (8), Product and UX (5)
- Job board
- lever
- Careers page
- www.payjoy.com/careers (opens in a new tab)
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on payjoy.com, including 23 speed issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.